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Future Vision Multimedia forms strategic alliance with Dole Food Co.


GREAT NECK, N.Y.--(BUSINESS WIRE)--April 18, 1995--In response to the growing consumer market demand for its extremely popular 5 A Day Adventures nutrition education CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 title, the Dole Food Co. has formed a strategic alliance with Future Vision Multimedia Inc.

Under the terms of the agreement, Future Vision will serve as the exclusive distributor of the 5 A Day Adventures title, which was previously available only to elementary schools.

The innovative 5 A Day Adventures is the first nutrition entertainment software program designed to encourage children to eat five servings of fruit and vegetables a day, as recommended by leading health authorities. The program welcomes parents and children into the interactive town of 5 A Day, where 36 animated fruit and vegetable characters, each with their own distinctive voice and personality, come to life to teach children about the cool way to eat five servings of fruits and vegetables every day.

The 5 A Day Adventures CD-ROM is available through Future Vision's nationwide network of retailers. The title will also be available direct to the consumer through the Future Vision toll free number (1-800-472-8777, ext 555) for $14.95 (including shipping and handling).

The addition of the Dole-produced 5 A Day Adventures title to the Future Vision multimedia software product line strengthens an already impressive line-up of successful titles that include Leonardo The Inventor, INFOPEDIA, Me & My World Multimedia Picture Dictionary A picture dictionary is a dictionary containing word entries that, for all or most such entries, are accompanied by photos or drawings illustrating what the words mean. Picture dictionaries are usually used with young children. , The Martial Arts This is a list of martial arts, broken down by region and style. African martial arts
Eritrea
  • Testa
Nigeria
  • Dambe (Hausa Boxing)
South Africa
  • Nguni stick fighting
  • Rough and Tumble
Senegal
 Explorer, Beethoven's 5th Beethoven’s 5th

symphony’s first four notes are Morse code for V, symbolizing victory. [Western Culture: Misc.]

See : Victory
, and Tchaikovsky's 1812 CD-ROMs. Indeed, at a time when many CD-ROM publishers are struggling to survive, Future Vision Multimedia's products, spurred by their state-of-the-art animation, audio and video technology, continue to thrive both at retail and in the OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  marketplaces.

Future Vision Multimedia Inc., based in Great Neck, is one of the world's leading developers and marketers of state-of-the-art dual platform CD-ROM titles for entertainment, education, and reference applications. The company's library currently numbers over 30 CD-ROMs and includes the popular award-winning Leonardo The Inventor and INFOPEDIA titles.

CONTACT: Griffin Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  & Marketing, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 

Bob Griffin, 212/255-8491
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 18, 1995
Words:338
Previous Article:COUNSEL CORPORATION ANNOUNCES 1995 FIRST QUARTER RESULTS - POSTS RECORD EARNINGS FOR U.S. HOME HEALTH CARE AFFILIATE.
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