Fundraising up, but not keeping pace with economy.
Although expectations for fundraising
a. The downward stroke made by a conductor to indicate the first beat of a measure.
b. The first beat of a measure.
2. Informal A period of stagnation or inactivity. going into the third quarter of 2005, results actually improved on a year-to-year basis for the quarter ended September, 2005. But, giving grew more slowly than the nation's gross domestic product (GDP GDP (guanosine diphosphate): see guanine. ) for the second and third quarters of 2005.
According to according to
1. As stated or indicated by; on the authority of: according to historians.
2. In keeping with: according to instructions.
3. results of the Target Index of National Fundraising Performance, income remained steady, even in the non-relief sector, and overall fundraising activity for index organizations is better than in the same period in 2004. Donor revenue was up significantly, as was the number of new donors a key gauge of nonprofit A corporation or an association that conducts business for the benefit of the general public without shareholders and without a profit motive.
Nonprofits are also called not-for-profit corporations. Nonprofit corporations are created according to state law. vitality vi·tal·i·ty
1. The capacity to live, grow, or develop.
2. Physical or intellectual vigor; energy.
Index findings am based on data analysis of actual donor transactions. For the first three quarters of 2005, Target Analysis Group evaluated transactions across 55 leading nonprofit organizations Nonprofit Organization
An association that is given tax-free status. Donations to a non-profit organization are often tax deductible as well.
Examples of non-profit organizations are charities, hospitals and schools. , nearly 27 million donors, and more than 43 million gifts totaling nearly $1.2 billion.
The overall Index median trend:
* Number of donors was up 2.5%
* Donor revenue increased 7.9%
* Number of new donors increased 4.7%
The impact of two major natural disasters didn't shake the traditional track of giving, according to John Mastrobattista, vice president, marketing at Target Analysis Group in Cambridge, Mass.
"The tsunami prompted lots of new Q1 and Q2 giving without measurable impact on traditional index giving," he said. "It was feared that Katrina would be too much to absorb, and donors would begin to cut back on traditional giving."
That didn't happen through the third quarter but full year numbers are not yet available. The third quarter closed at the end of September, so the full Katrina impact will be seen in the fourth quarter's performance. "Yet, the animal welfare groups showed a big bump in Q3, but even after backing those out of the Index. Other organizations seemed to continue on the same modest growth trajectory Trajectory
The curve described by a body moving through space, as of a meteor through the atmosphere, a planet around the Sun, a projectile fired from a gun, or a rocket in flight. as earlier this year," said Mastrobattista.
Comparing fundraising trends to the overall economy in the most recent quarters should keep optimism in check, however, said Mastrobattista. While the Index shows increases across many indicators, giving grew more slowly than the nation's GDP Giving as a share of GDP spiked spike 1
a. A long, thick, sharp-pointed piece of wood or metal.
b. A heavy nail.
2. A spikelike part or projection, as:
a. during early 2005 following the Asian tsunami, but then lagged later in the year. Despite these negatives, the Index findings show that overall American philanthropy philanthropy, the spirit of active goodwill toward others as demonstrated in efforts to promote their welfare. The term is often used interchangeably with charity. remains strong among most sectors. Not only are people giving loyally, but individuals are giving larger gifts, he said.
Following the Asian tsunami in late 2004, many fundraisers anticipated a decline in contributions to non-relief organizations as donors redirected gifts to disaster relief. Fortunately, while gifts to international relief organizations skyrocketed in the first quarter of 2005, income remained fairly steady for non-relief sectors through the first three quarters of 2005.
Animal welfare organizations saw a median revenue increase of 47.3 percent during the first three quarters of 2005 versus the same period in 2004. This is the only Index sector that received substantial amounts of Gulf Coast hurricane-related giving, as organizations in the International Relief sector do not typically fundraise fund·raise or fund-raise also fund raise
intr.v. fund·raised, fund·rais·ing, fund·rais·es
To engage in fundraising.
Verb 1. for U.S. domestic disasters.
In addition to concerns about redirected disaster giving, many of the Index participants reported slow mail delivery from the end of the third quarter through the beginning of the fourth. Most reported that delivery returned to more typical intervals by early December.
According to the Index results, median revenue growth through the first three quarters of 2005 was strong at 7.9 percent overall fueled by an enormous lift to international relief organizations. Yet, non-relief organizations enjoyed a 7.1 percent median increase in revenue even after removing international relief causes from the sample. Because Index measurements am based on medians, the significant gains in the international relief and animal welfare sectors gave only a slight lift to the overall Index metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. , he explained. It shows the principal of giving "in addition to" rather than "instead of" with respect to donor behavior in the Index.
Only the health sector failed to reach a median revenue gain of at least 5 percent through Q3 2005 compared to the same period in 2004, while organizations in the donor sector enjoyed a median revenue gain of 11.1 percent compared to 5.1 percent for organizations with membership programs.
Large gifts from record numbers of new donors helped drive the impressive median growth for international relief and animal welfare organizations. Returning to concerns about American donors redirecting gifts from traditional favorites to international relief efforts, the Index trends suggest very little substitution Substitution
put her own son in place of Orestes; her son was killed and Orestes was saved. [Gk. Myth.: Zimmerman, 32]
robber freed in Christ’s stead. [N.T.: Matthew 27:15–18; Swed. Lit. and a great deal of expanded giving, at least in the short-term.
The median decline in median Q3 year to date retention rate change experienced in the international relief sector reflects the dramatic influx of new donors added to their rolls in late 2004. Disaster-responsive donors are historically more difficult to retain than donors acquired through more traditional campaigns, and are much less responsive than typical new donors to other sectors. Put into statistical context, however, the modest declines by international relief organizations and negligible This article or section is written like a personal reflection or and may require .
Please [ improve this article] by rewriting this article or section in an . declines, if not quite flat trends, among other sectors actually suggest a good deal of stability across most of the Index.
As expected, international relief organizations acquired many new donors in response to the tsunami disaster, with a 142 percent median increase through the fast three quarters of 2005. "This off-the chart increase is a huge recovery over the same period last year, when the sector's median new donor counts was down 22.5 percent," he said.
Most other sectors reported moderate to healthy median growth in new donor acquisition, led by the Animal Welfare and Environmental sectors. These two sectors seem to benefit somewhat from donor concerns about Gull gull, common name for an aquatic bird of the family Laridae, which also includes the tern and the jaeger. It is found near all oceans and many inland waters. Gulls are larger and bulkier than terns, and their tails are squared rather than forked. hurricane impacts. The Health sector showed a median decline in new donors of 9.9 percent; the only sector showing any downturn in this fundraising activity.
Revenue growth experienced by many Index organizations over the past several years has been largely fueled by increasing Revenue per Donor. This has allowed most organizations to pace or slightly beat inflation. The positive Revenue per Donor trend continues through Q3 of 2005 with a 3.6 percent median increase across the overall Index, but with varying degrees depending upon sector.
International relief and animal welfare enjoyed unprecedented leaps in revenue per donor at the same time they acquired record numbers of new donors. The balance of the Index posted slight to modest median gains yet by themselves not always enough to outpace out·pace
tr.v. out·paced, out·pac·ing, out·pac·es
To surpass or outdo (another), as in speed, growth, or performance.
[-pacing, inflation without growth in donor numbers In chemistry a donor number or DN is a qualitative measure of Lewis basicity. A donor number is defined as the negative enthalpy value for the 1:1 adduct formation between a Lewis base and the standard Lewis acid SbCl5 .