Fullplay Media Reports Record Revenues for the Third Quarter of 2002; Company Forecasts Continued Growth.

Business Editors

BELLEVUE, Wash.--(BUSINESS WIRE)--Nov. 14, 2002

Fullplay Media Systems, Inc. (OTCBB:FPLY) today announced record operating results for the quarter ended Sept. 30, 2002.

Third quarter revenues reached a historical high of $3,249,524, driven by the success of the company's new Interactive Merchandising System (IMS), a powerful new solution for in-store sampling and discovery of CDs, DVDs, and video games.

Fullplay's IMS system brings the benefits and fluidity of digital media to the places where people buy music, movies and video games creating a "Clicks inside the Bricks" experience. By providing a platform for delivering additional services such as customer loyalty programs, personalization services, and advertising loops, Fullplay's IMS enhances the shopping experience while helping retailers increase their merchandising effectiveness.

The company's total operating costs were $4,165,137 with an overall net loss of $910,383 or $0.05 per share for the quarter. Revenues are expected to exceed $6 million in the fourth quarter of 2002. "Fullplay's IMS is at the forefront of new technologies that retailers are using to enhance the shopping experience while also providing better intelligence about the behaviors and preferences of customers," said Dennis Tevlin, CEO of Fullplay. "Rather than engaging the customer simply at the point of sale, retailers now must engage at the point of influence."

The Company also announced that it has retained the services of Cascadia Capital, LLC, a leading investment bank specializing in emerging growth companies in the US and Canada. Cascadia offers a full spectrum of financial services including venture and growth capital, mergers and acquisitions, and debt financing. "We work with companies possessing passionate and dedicated management, strong technology or service foundations, and excellent market timing," said Michael Butler, managing director of Cascadia. "Fullplay has demonstrated that it has what it takes to become a leading player in the digital media industry."

A detailed account of Fullplay Media Systems' financial results for the third quarter of 2002 is included in the Form 10-QSB filed with the Securities and Exchange Commission.

About Fullplay Media Systems, Inc.

Recently recognized as the 18th fastest growing technology company in the state of Washington by Deloitte & Touche, Fullplay is a leader in media delivery networks, hardware and services that realize the promise of a fluid, ubiquitous Internet, and convergence products that blend the best attributes of digital media, entertainment and consumer electronics. Fullplay is headquartered at 12600 SE 38th, Suite 150, Bellevue, WA 98006, USA. Fullplay is listed on the OTC.BB under the symbol "FPLY" and can be reached on the web at www.fullplaymedia.com.

For more information contact Richard Barber at 425/653-5505 or email us at [e-mail].

Certain information included in this communication contains statements that are forward-looking, such as statements relating to the future anticipated direction of the high technology industry, plans for future expansion, various business development activities, planned capital expenditures, funding sources or the ability to raise capital, anticipated sales growth, litigation and potential contracts. These forward-looking statements are subject to a number of known and unknown risks and uncertainties that could cause actual operations or results to differ materially from those anticipated. These risks include, among others, risks associated with unproven sales of the Company's products, risks associated with product development, risks associated with the litigation process, risks associated with liquidity and the risk that funding will not be available with terms acceptable to the Company or at all or that financing efforts currently in process will close. Certain of these risks and other risks are described in the Company's Form 10-KSB filed with the Securities and Exchange Commission (SEC) and available from the SEC's Web site at http://www.sec.gov/. The common stock sold by the Company, as reported in this communication, was not registered under the Securities Act of 1933, and the investors will not be able to offer or resell these securities in the United States absent registration or an applicable exemption from registration requirements.