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Fujitsu and Hitachi Join Forces to Develop, Manufacture and Market Large-Screen PDPs; Joint Venture to be Established: Fujitsu Hitachi Plasma Display Limited.


TOKYO--(BUSINESS WIRE)--April 6, 1999--Fujitsu Limited (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:6702) and Hitachi Hitachi (hētä`chē), city (1990 pop. 202,141), Ibaraki prefecture, E central Honshu, Japan, on the Kashima Sea. The city is a leading producer of Japan's electrical equipment. , Ltd.(TSE:6501) today announced that they have agreed to establish this month a joint venture, Fujitsu (company) Fujitsu - A Japanese elecronics corporation. Fujitsu owns ICL, Amdahl Corporation, and DMR.

Home USA, Japan.
 Hitachi Plasma Display Also called "gas discharge display," a flat-screen technology that uses tiny cells lined with phosphor that are full of inert ionized gas (typically a mix of xenon and neon). Three cells make up one pixel (one cell has red phosphor, one green, one blue).  Limited, to develop, manufacture and market large-screen plasma display panels See plasma display.  (PDPs).

Anticipating a significant increase in demand for high-definition displays and digital televisions, the two companies have been working together to develop next-generation PDP (1) (Plasma Display Panel) See plasma display.

(2) (Policy Decision Point) See COPS and XACML.

(3) (Programmed Data P
 technology and volume production technology since signing a joint development agreement in July 1998. The newly announced joint venture builds on the accomplishments achieved under the earlier agreement.

Demand for PDPs as information displays in business has been growing rapidly, due to the many advantages -- thin profile and light weight for space-saving installation, self-luminescence, digital driver, wide viewing angle, etc. -- that enable them to display moving images and high-definition still images with great precision and detail.

In response to the digitalization digitalization /dig·i·tal·iza·tion/ (dij?i-tal-i-za´shun) the administration of digitalis or one of its glycosides in a dosage schedule designed to produce and then maintain optimal therapeutic concentrations of its cardiotonic  and higher image quality of television broadcasts, it is anticipated that there will be a major increase in demand for wall-hanging wide-screen televisions for home use. By the year 2003, the annual worldwide market for these products is expected to reach 3 million units.

Moving beyond joint development to encompass development, manufacturing and marketing, Fujitsu and Hitachi will transfer their large-screen PDP operations to the new joint venture company. The two companies will be in a position to develop next-generation PDPs faster than other companies and, by moving ahead with the development of new volume production processes, differentiate themselves from competitors.

As production base, the joint venture company will acquire the Miyazaki plant of Fujitsu Kyushu Electronics, Ltd., where Fujitsu is currently mass producing PDPs. By consolidating the two companies' manufacturing capabilities, the new venture plans to increase the Miyazaki plant's current monthly production capacity of 10,000 units to around 70,000 units by the year 2001. Likewise, in sales and marketing, the joint venture plans to greatly expand worldwide sales of PDP modules.

About the New Company

Company name: Fujitsu Hitachi Plasma Display Limited Headquarters: Kawasaki City, Kanagawa Prefecture “Kanagawa” redirects here. For other uses, see Kanagawa (disambiguation).
Kanagawa Prefecture (神奈川県
 Capital: 20 billion yen (equity ratios: Fujitsu 50%, Hitachi 50%) Establishment: April 1999 Start of Operations: July 1999 President: to be decided Employees: about 850 (including the manufacturing subsidiary) Sales target: 150 billion yen in FY2003 (module base)

A pioneer in the PDP field, Fujitsu has developed and patented such core technologies as its proprietary AC-type 3-electrode surface discharge method, ADS sub-field drive method, and stripe-rib panel structure, and the company helped open the way for commercialization of color not of the white race; - commonly meaning, esp. in the United States, of negro blood, pure or mixed.

See also: Color
 PDPs.

Utilizing its exceptional technological strengths in this field, it developed the world's first 42-inch color PDP, called ImageSite, in 1995, commencing volume production at the Miyazaki plant of Fujitsu Kyushu Electronics, Ltd. in October 1996 (current production: 10,000 units per month). The company continues to play a leading role in expanding the global market for color PDPs.

Hitachi is a leading display manufacturer, producing and marketing a wide range of products from CRTs to liquid crystal displays liquid crystal display (LCD)

Optoelectronic device used in displays for watches, calculators, notebook computers, and other electronic devices. Current passed through specific portions of the liquid crystal solution causes the crystals to align, blocking the passage of light.
 and for applications from PC monitors to color televisions. The company has been researching and developing PDP technology since 1970 and has obtained patents for a false contours Contours may mean:
  • Contour lines on a map indicating elevation
  • The Contours, a Motown musical group notable for the hit single "Do You Love Me"
See also: plain
 prevention method and other basic technologies.

Hitachi established the New Display Business Development Division in 1996, and that year was the first in the industry to introduce in Japan a 25-inch XGA-compatible PDP (named HI-PLASMA). In 1997 Hitachi introduced a 41-inch XGA-compatible PDP, and the company has been continually con·tin·u·al  
adj.
1. Recurring regularly or frequently: the continual need to pay the mortgage.

2.
 working to promote the PDP business with a special focus on developing higher-resolution color PDPs.

About Fujitsu

Fujitsu Limited is a leading provider of information technology products and solutions for the global marketplace. Founded in Japan in 1935 as a telephone equipment maker, the Fujitsu Group had consolidated revenues of $37.7 billion in the fiscal year ended March 31, 1998.

With over 500 group companies, including Amdahl and ICL (International Computers Ltd., London) The former name of Fujitsu Services, the European-centered arm of the global Fujitsu Group and one of the leading IT services companies in Europe, the Middle East and Africa. , Fujitsu is one of the world's largest suppliers of computers and information systems solutions, telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications.  and semiconductor products, software and services. The Fujitsu Group has over 180,000 employees worldwide and operations in more than 100 countries. Homepage: http://www.fujitsu.co.jp/index-e.html

About Hitachi

Hitachi, Ltd., headquartered in Tokyo, is one of the world's leading global electronics companies, with fiscal 1997 (ended March 31, 1998) consolidated sales of 8,417 billion yen ($63.8 billion(1)). The company manufactures and markets a wide range of products, including computers, semiconductors, consumer products and power and industrial equipment. For more information on Hitachi, Ltd., please visit Hitachi's Web site at http://www.hitachi.co.jp.

(1) At an exchange rate of 132 yen to the dollar.

Note to Editors: All company/product names mentioned may be trademarks or registered trademarks of their respective holders and are used for identification purpose only.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:9JAPA
Date:Apr 6, 1999
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