Fujifilm Names Gael Lundeen Group Vice President, Marketing and Strategic Planning, Photo Imaging Division.Business Editors VALHALLA, N.Y.--(BUSINESS WIRE)--Feb. 6, 2004 Fuji Photo Film U.S.A., Inc., a pioneer in digital imaging products and services, has named Gael Lundeen, formerly a senior marketing executive at Xerox Engineering Systems, as Group Vice President of Marketing and Strategic Planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , Photo Imaging Division. In this new position, Lundeen will report to Paul D'Andrea, Senior Vice President and General Manager of Fujifilm's Photo Imaging Division, and will oversee Photo Imaging's strategic planning, marketing and advertising departments. Fujifilm created this new role to further integrate the company's approach to its consumer, commercial and trade marketing strategies, as well as events and tradeshow management. With more than 20 years' experience in international technology and consumer products marketing, Lundeen has achieved significant brand and marketing results for leading companies such as General Electric, Black & Decker, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) and Xerox. "Gael Lundeen brings a wealth of diversified experience in product marketing and brand building to Fujifilm," said D'Andrea. "She is uniquely qualified to drive further business results by fully integrating go-to-market strategies targeting consumers and BTB See B2B. BTB - Branch Target Buffer customers in all product and service categories." Formerly, Lundeen served as Xerox Engineering Systems' Vice President, Worldwide Marketing & E-Business, where she successfully launched a new corporate brand across worldwide markets. Prior to Xerox, Lundeen led IBM's North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. marketing and sales of home computing products, where she drove revenues to over $1 billion and successfully launched a PC brand, Aptiva. She has a bachelor's degree in Anthropology and an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration in Marketing from Harvard University Harvard University, mainly at Cambridge, Mass., including Harvard College, the oldest American college. Harvard College Harvard College, originally for men, was founded in 1636 with a grant from the General Court of the Massachusetts Bay Colony. . About Fujifilm Fuji Photo Film U.S.A., Inc. is a subsidiary of Fuji Photo Film Co., Ltd. and delivers technology solutions to meet the imaging and information needs of retailers, consumers, professionals and business customers. As a global leader in digital imaging, Fujifilm pioneered the development of digital X-ray systems, and today is the leader in digital minilab systems. The company was ranked in the top ten for U.S. patents granted during the last decade, employs 72,500 people worldwide and in the year ending March 31, 2003, had global revenues of more than $20 billion. In the U.S., Fujifilm employs over 10,000 people. The company is a leader in delivering high quality, easy-to-use imaging and information solutions in the following categories: Digital Imaging Systems, Recording/Storage Media, Film and Imaging Systems, Motion Picture Film, Graphic Arts graphic arts: see aquatint; drawing; drypoint; engraving; etching; illustration; linoleum block printing; lithography; mezzotint; niello; pastel; poster; silk-screen printing; silhouette; silverpoint; sketch; stencil; woodcut and wood engraving. and Printing Systems and Medical Imaging and Diagnostics Systems. Fujifilm is committed to being an environmentally friendly Environmentally friendly, also referred to as nature friendly, is a term used to refer to goods and services considered to inflict minimal harm on the environment.[1] , humane enterprise and an exemplary corporate citizen. For more information on Fujifilm products, consumers can call 800-800-FUJI or access the Fujifilm USA Web site at www.fujifilm.com. All product and company names herein may be trademarks of their registered owners Registered Owner An individual or organization to whom certificates are directly issued and who, as a result, is recorded on the corporation's securityholder records (as maintained by the transfer agent). . |
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