Frost & Sullivan Applauds Raytel Cardiac Services for its Leadership in the North American Cardiac Monitoring and Diagnostic Services Market.

PALO ALTO, Calif. -- Frost & Sullivan has selected Raytel Cardiac Services as the recipient of the 2007 North American Award for Market Leadership in the cardiac monitoring and diagnostic services market.

In presenting this Award, Frost & Sullivan commends the company for its dominant presence in the pacemaker services segment and its significance in the other ambulatory monitoring segments.

"Through its continued commitment to providing quality services, Raytel Cardiac Services continues to be the sole dominant player in the pacemaker monitoring segment," notes Frost & Sullivan Research Analyst Zachary Bujnoch. "As outpatient monitoring evolves into even more of a necessity for the treatment and diagnosis of heart conditions, having a strong presence in the pacemaker and ICD monitoring segment as well as the other ambulatory segments is crucial."

Pacemaker monitoring is an established service market segment in ambulatory monitoring. These services stem from the need to routinely get checkups on implanted pacemakers. As some checkups can be accomplished simply over the phone, it has created a market for service providers to be an easy source of revenues for hospitals and clinics.

"Raytel Cardiac Services has capitalized on this need by providing a superior service and has established itself as the leader in the market," explains Bujnoch. "The company offers various value-added components to its services, for example, the large variety of options in payment and service."

Beginning with basic data acquisition from the device, Raytel's services include the interpretation of the report by a consulting physician, if requested. Moreover, the company has gained recognition for maintaining the highest level of quality of technicians and reporting services. It also provides everyday notification to physicians to meet the prescribed criteria for their services.

Raytel also participates in other ambulatory monitoring segments, which include event and holter monitoring. It has a strong presence in these market spaces as well, recently having invested resources in a proprietary new testing platform that improves turn-around time and test acquisition.

While Raytel has not gained market leadership in these segments, it is the overall leader in the ambulatory cardiac monitoring market. This is largely due to its standing in the pacemaker monitoring segment and the large breadth of quality services it offers.

"Instead of seeking to reinvent the wheel in ambulatory monitoring, the company has focused on doing its job correctly," remarks Bujnoch. "More specifically, it has channeled its efforts toward providing quality services in the pacemaker monitoring segment and is now the foremost player in the market by a wide margin."

The Frost & Sullivan Award for Market Leadership is presented to the company that has exhibited market share leadership through the implementation of market strategy. The recipient has displayed excellence in all areas of the market leadership process, including the identification of market challenges, drivers and restraints, as well as strategy development and methods of addressing these market dynamics.

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.

About Raytel Cardiac Services

Raytel Cardiac Services (www.raytel.com) is a division of Raytel Medical Corporation, a wholly owned subsidiary of SHL-Telemedicine Ltd. (www.SHL-Telemedicine.com), world leader in developing and marketing advanced telemedicine solutions. Raytel Cardiac Services is the leading provider of remote implanted device monitoring and cardiac diagnostic testing in the United States. Its highly trained healthcare technicians use telephone and Internet technology 24-hours a day, seven days a week, to monitor patients with pacemakers, suspected arrhythmias, implanted defibrillators (ICDs) and other cardiac-related conditions. Patient reports are generated with each monitoring session and forwarded to their physician for review. For more information about Raytel Cardiac Services, visit www.raytel.com.

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.awards.frost.com.