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Frost & Sullivan Announces Awards for GE's Mammography Advancements and the Senographe 2000D Full-Field Digital Mammography System.


Business & Health Editors

WAUKESHA, Wis.--(BUSINESS WIRE)--Nov. 9, 2001

GE Medical Systems today announced it is the recipient of two Frost & Sullivan Market Engineering Awards for its significant advancements in mammography mammography, diagnostic procedure that uses low-dose X rays to detect abnormalities in the breasts. The early diagnosis of breast cancer made possible by the routine use of mammography for screening women increases a woman's treatment alternatives and improves her .

The Frost & Sullivan Product Innovation Award was presented to GE for the Senographe(R) 2000D full-field digital mammography digital mammography Imaging The capture of mammographic images on a digital grid Pros ↑ resolution and clarity than conventional mammography; DM is of use as a screening technique, and allows faster, earlier, and more accurate detection of early breast  system. After extensive independent market research, Frost & Sullivan selected the Senographe 2000D because of the product's technological advancements, value-added features, advantages over competitive systems, acceptance in the marketplace and overall industry significance.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Frost & Sullivan, the GE Senographe 2000D is demonstrating several advantages over analog screening mammography such as shorter examination times, reduced retake re·take  
tr.v. re·took , re·tak·en , re·tak·ing, re·takes
1. To take back or again.

2. To recapture.

3. To photograph, film, or record again.

n.
1.
 rates and reduced unnecessary biopsies. The GE Senographe 2000D is also the first full-field digital mammography system to successfully utilize amorphous silicon Silicon that does not have a crystalline structure and which is not conductive. Contrast with polysilicon.  detectors, a technology that was designed to allow for many important advanced applications including Digital Computer Aided Detection and other digital image programs that have the potential to provide better visualization of the breast.

GE reports it now has 250 Senographe 2000D full-field digital mammography systems installed worldwide. In two years after its debut, the Senographe 2000D has imaged more than one million women in over 20 countries, a major step forward in breast cancer detection. GE estimates more than 500 Senographe 2000D systems will be in use at over 400 hospitals and medical institutions by the end of 2002.

Medical professionals around the world have said that GE's developments in mammography have been critical in the fight against breast cancer.

Specifically, the GE Senographe 2000D is changing patient care by reducing patient exam time by half, allowing medical institutions to provide screening for a larger number of patients. In addition, the GE technology helps decrease patient callbacks, and offers a comprehensive view of the entire breast area. The GE Senographe 2000D displays high quality patient images in seconds, providing technologists with quick verification of correct patient positioning.

Commenting on the award, Frost & Sullivan Medical Imaging Analyst Antonio Garcia said, "The Senographe 2000D stands at the vanguard of digital mammography. It was the first such product on the market, and it is certainly well ahead of the pack in terms of worldwide installations. The Senographe 2000D is also blazing a trail for new technologies with the potential to decrease breast cancer mortality, including computer-aided diagnosis Computer Assisted Detection, CAD describes a procedure in medical science, that supports the doctors interpretations and findings. Imaging techniques in X-ray diagnostics yield a great deal of information, the radiologist has to analyze and evaluate comprehensively in a short time.  and dual subtraction subtraction, fundamental operation of arithmetic; the inverse of addition. If a and b are real numbers (see number), then the number ab is that number (called the difference) which when added to b (the subtractor) equals  tomography. GE's contribution to medical imaging has done much to stimulate the development of digital image capture technology to improve women's health Women's Health Definition

Women's health is the effect of gender on disease and health that encompasses a broad range of biological and psychosocial issues.
."

"GE is revolutionizing breast care and is in the unique position to improve the accuracy of breast cancer detection because of the advancements in digital mammography and other related technologies under development," said Michelle Heying, General Manager of Global Mammography for GE Medical Systems. "We have, and will continue to be committed to technology innovation and incorporating important input from leading medical professionals around the world," said Heying.

GE is also the recipient of the Frost & Sullivan Market Engineering Award for Pricing Strategy.

According to new market information from Frost & Sullivan World X-Ray Mammography Report, GE Medical pioneered promotional Internet pricing in the mammography industry. Through innovative use of the Internet GE, like no other company, has offered cost savings to medical institutions that purchase mammography equipment online. GE Medical has been able to provide cost savings to medical industry customers, and has generated greater market share through its "ePromotions."

For more information on the company's Internet offerings and ePromotions, individuals can visit gemedical.com.

About Frost & Sullivan

Frost & Sullivan, a global leader in international strategic market consulting and training, presents Market Engineering Awards to companies that demonstrate the diligence, perseverance, and dedication required to develop a successful business plan and excel in the increasingly competitive global marketplace. Frost & Sullivan rigorously analyzes specific criteria to determine Market Engineering Award recipients in a variety of regional and global market landscapes. Founded in 1961, Frost & Sullivan is headquartered in San Jose San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, CA with offices located worldwide: New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, San Antonio, Toronto, London, Paris, Frankfurt, Beijing, Tokyo, Singapore, Mumbai and Kuala Lumpur. For further information, visit http://awards.frost.com.

About GE Medical Systems

GE Medical Systems is an $8 billion global leader in medical information and technology. Its offerings include networking and productivity tools, clinical information systems, patient monitoring systems, conventional and digital X-ray, computed tomography Computed tomography (CT scan)
X rays are aimed at slices of the body (by rotating equipment) and results are assembled with a computer to give a three-dimensional picture of a structure.
 (CT), magnetic resonance magnetic resonance, in physics and chemistry, phenomenon produced by simultaneously applying a steady magnetic field and electromagnetic radiation (usually radio waves) to a sample of atoms and then adjusting the frequency of the radiation and the strength of the  (MR), ultrasound and bone mineral densitometry densitometry /den·si·tom·e·try/ (den?si-tom´i-tre) determination of variations in density by comparison with that of another material or with a certain standard. , positron emission tomography positron emission tomography: see PET scan.
positron emission tomography (PET)

Imaging technique used in diagnosis and biomedical research.
 (PET), and nuclear medicine. For more than 100 years, health care providers worldwide have relied on GE Medical Systems for high quality medical technology, services and productivity solutions. For more information, visit the GE Medical Systems Web site at gemedical.com.
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Date:Nov 9, 2001
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