From the Company that Creates Hit Game Strategy Guides... Prima Publishing Launches Its New Game Development Series.

Publishing Editors/Business & Entertainment Writers

INDIANAPOLIS--(BUSINESS WIRE)--March 28, 2001

On March 15, Prima Tech, a division of Prima Publishing, released three titles in its newest series on Game Development. Prima's Game Development series is one of the first on the market that is dedicated exclusively to game developers and the applications and topics relevant to their field. Prima cuts out the fluff that is typically found in game development books on the market today and covers topics that people really want to know about, such as DirectX(R), Direct3D(R), OpenGL(R), Isometrics, Java(TM), Linux(R), role-playing games, and handheld programming. The series targets all levels of developers, from hobbyists to skilled programmers.

Series editor and CEO of Xtreme Games, LLC, Andre LaMothe brings his sound reputation within the game developers community and rigid standards of excellence to this new series.

"Game programming is, without a doubt, the most intellectually challenging field of computer science in the world," said Andre LaMothe. "However, we would be fooling ourselves if we said that we are 'serious' people! Writing and reading a game programming book should be an exciting adventure for both the author and the reader."

Andre LaMothe has worked in the computing industry for more than 20 years and holds degrees in mathematics, computer science, and electrical engineering. He has worked in 2D/3D graphics, artificial intelligence at NASA, compiler design, robotics engineering, virtual reality, and telecommunications, and has held numerous consulting positions for Silicon Valley companies. Andre has published numerous magazine articles and is an international best-selling author with more than eight titles to his credit. He is also the host of the Xtreme Games Developers Conference (XGDC), an annual technical conference and lecture series that features hard-core game programming, techniques, and tricks. Andre is committed to providing the community with sound resources for using the latest techniques in game design and development.

Prima Tech's authors also adhere to rigid standards of excellence and are often top professionals in their field. Bob Bates, author of Game Design: The Art & Business of Creating Games, is a renowned game designer, the cofounder of Legend Entertainment Company, and a vocal advocate for the adventure game genre. Dave Astle and Kevin Hawkins, authors of OpenGL Game Programming, are the founders of the leading Web site for game developers, GameDev.net. Neal Hallford, author of Swords & Circuitry: A Designer's Guide to Computer Role-Playing Games, has written and designed such hit games as Planet's Edge, Might & Magic III: Isles of Terra, and Betrayal at Krondor.

Published and upcoming Game Development titles by Prima Tech include Isometric Game Programming with DirectX 7.0, Beginning Direct3D Game Programming, Linux Game Programming, Game Design: The Art & Business of Creating Games, Pocket PC Game Programming, OpenGL Game Programming, Swords & Circuitry: A Designer's Guide to Computer Role-Playing Games, The Zen of Direct3D Game Programming, Multiplayer Game Programming, The Tao of Java 2 Game Programming, Programming Role-Playing Games with DirectX 8.0 and Programming Killer Mac Games.

For further information, please visit www.PrimaGameDev.com.

Prima Tech, a division of Prima Publishing, publishes advanced and comprehensive reference books for programmers and other computer and business professionals, as well as tutorials on popular software applications. Prima Tech, which has offices in Indianapolis and Roseville, CA, delivers up-to-date coverage of operating systems, desktop applications, Internet and desktop publishing, programming, networking, and enterprise resource planning.

Prima Publishing, one of the country's largest independent book publishers, was founded in 1984. Its headquarters are in Roseville, CA.