From Tropic Zone to Retro Preppy -- Fashion on the Internet Brightens Up! New Looks and New Fashion Boutiques Available at BizRate.com, the Web's Leading Comparison Shopping Site.Business Editors & Apparel/Internet Writers LOS LOS Length of stay, see there ANGELES--(BUSINESS WIRE)--March 12, 2001 With more than 73% of online shoppers buying clothes on the Web(a), spring 2001 is likely to be bright -- in terms of both fashion colors and consumer demand, say BizRate.com's merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. experts who forecast eight spring fashion trends this season. Eye-catching eye-catch·ing adj. Visually attractive: an eye-catching dress. eye colors abound this year, from the 1980s-inspired "Disco Glam GLAM Glamorgan (Welsh County) GLAM Galleries, Libraries, Archives and Museums (Australian Society of Archvisits) GLAM Grinning Like A Maniac GLAM God's Love And Mercy " look to camouflaged-inspired "Military Zone" casuals with a twist (clothing trend visuals available upon request). BizRate.com's Eight Forecasted Spring 2001 Fashion Looks
-- The Tropic Zone
Vibrant, fun colors like orange, pink and lime green in jungle
prints and floral patterns. Retro Hawaiian prints in Capri's,
cropped pants.
-- Retro Preppy
The preppy trend of the '80s is back with it's classic Khaki's,
pastels and polo shirts -- but the look has been updated for the
new millennium with fresh styles and colors.
-- Bathing Beauties
"Barely there" swimwear is in this season, ranging from
string-bikinis to maillots with plunging necklines. Whatever
the style, the colors will be bright and shimmery, with Hawaiian,
jungle, fruit and leopard prints.
-- The Short Of It
Short-shorts and mini skirts in denim or stretch cotton are the
hot trend this spring with a range in color seen from bright to
neutral and even military.
-- Rocker Chic
Big hair is back? Well not quite, but keeping in line with the
'80s trend, we will once again be seeing hip-hugging jeans,
stiletto's, vintage concert t-shirts and lightening bolt jewelry
this year.
-- Prom 2001
The big ball skirts of 2000 have given way to a sleeker
crossed-back long gown and two-piece dresses. Although black is
always a hit, this year color is here to stay with an assortment
of pastels, brights and metallics.
-- The Military Zone
Military is definitely back as seen in this season's fashion,
across the board, in pants, hot screen t-shirts and even
accessories. Traditional military colors can be found mixed in
with pastels and blues.
-- Disco Glam
The return of brands like Sergio Valente and Vanderbilt mark the
return of disco-inspired fashions including one-shouldered
blouses, stretch denim with studs and embroidered pockets.
"Consumers are having fun with online apparel shopping as it continues to be one of the top-performing e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. categories, producing nearly $2 billion in sales for last year alone," said Eva Boker, vice president of merchandising, BizRate.com. "As the snow and rain disappear across many parts of the U.S., and the weather heats up, I expect to see consumers clicking their way to explore the latest new spring fashion looks." Fashion doesn't does·n't Contraction of does not. have to be costly. Savvy Savvy® Gynecology A contraceptive vaginal gel that ↓ transmission of STDs–eg, HIV, chlamydia, gonorrhea. See Contraceptive. consumers can comparison shop at BizRate.com's new spring fashion boutiques, comparing prices as well as quality. And every day at BizRate there are a range of special offers within the apparel category. About BizRate.com Founded in 1996 and based in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , BizRate.com (www.bizrate.com) is the leading comparison shopping site on the Web. Connecting millions of buyers to thousands of sellers in a single, organized location, the site provides the best efficiencies for both buyers and sellers. In BizRate.com's marketplace, shoppers have access to a powerful product search engine, standardized standardized pertaining to data that have been submitted to standardization procedures. standardized morbidity rate see morbidity rate. standardized mortality rate see mortality rate. check-out, exclusive deals, "hot" product listings and gift guides to empower empower verb To encourage or provide a person with the means or information to become involved in solving his/her own problems consumers to "shop smartly" across 20 popular store categories and more than 1,500 merchants. Through BizRate.com's unbiased consumer rating system, compiled exclusively from point-of-sale and fulfillment ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. surveys of participating merchants, shoppers can compare merchants across 10 service dimensions. BizRate.com ratings appear on Consumer Reports Online and in Consumer Reports magazine. Note to Editors: BizRate.com experts are available to add commentary to your articles. To schedule an interview with a BizRate.com merchandising expert, please contact: Leslie Barry, 310/305-3506, ext. 186, lbarry@bizrate.com or Helen Malani, 310/305-3506, ext. 120, hmalani@bizrate.com. (a) Based on a BizRate.com survey of more than 12,000 online buyers conducted from 2/21/01 through 2/22/01. |
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