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Freescale Prepares for Prominent Role at Inaugural Power Architecture Developer Conference.


Keynote Address keynote address
n.
An opening address, as at a political convention, that outlines the issues to be considered. Also called keynote speech.

Noun 1.
, Multi-Core Promotion, Technical Sessions and More Are on Tap From Freescale

AUSTIN, Texas -- Working to help make the first-ever Power Architecture[TM] Developer Conference a success in its hometown of Austin, Texas, Freescale Semiconductor Freescale Semiconductor, Inc. is an American semiconductor manufacturer. It was created by the divestiture of the Semiconductor Products Sector of Motorola in 2004. Freescale focuses their integrated circuit products on the automotive, embedded and communications markets.  is planning a major presence at the event.

"Freescale has leveraged Power Architecture technology to establish leadership positions in the automotive and networking industries," said Fawzi Behmann, director of strategic marketing for Freescale's Networking Systems Division and chair of the Power.org[TM] marketing committee. "We are extremely involved in Power.org, and our active participation in the first-ever Power Architecture Developer Conference is an excellent example of our commitment to Power Architecture technology."

Lynelle McKay, senior vice president and general manager of Freescale's Networking and Computing Systems Group, will kick off the event with a keynote address outlining how multi-core platforms based on Power Architecture technology are critical to assuring the flexibility and scalability of next-generation networks.

Freescale plans to offer conference attendees free 45-day evaluation copies of Virtutech's Simics[TM] virtualization An umbrella term for enhancing a computer's ability to do work. Following are the ways virtualization is used.

Hardware Virtualization
Partitioning the computer's memory into separate and isolated "virtual machines" simulates multiple machines within one physical computer.
 development solution for the dual-core MPC (1) (Mobile PC) A handheld or laptop computer. See handheld computer, laptop computer and Ultra-Mobile PC.

(2) (MultiPath Channel) See multipath.
8572E processor. The Simics solution is the initial result of a partnership recently established with fellow Power.org member Virtutech. Designed to help speed and simplify development based on multi-core Power Architecture technology, the Simics tools for Freescale's MPC8572E processor will be initially available at the conference, with broader availability planned the following week.

The conference will feature key news announcements from Freescale and more than 10 in-depth presentations relating to relating to relate prepconcernant

relating to relate prepbezüglich +gen, mit Bezug auf +acc 
 Power Architecture delivered by Freescale experts. These sessions are expected to cover a range of topics including multi-core software development, consumer-focused WiMAX technologies, advanced digital video technology and industrial protocol processing.

Additionally, in the show's Power Architecture Landscape exhibit area, the company plans to demonstrate its broad base of Power Architecture solutions covering networking, industrial, automotive and consumer applications. Demonstrations include the MPC8572E dual-core processor enabling high-throughput network data processing data processing or information processing, operations (e.g., handling, merging, sorting, and computing) performed upon data in accordance with strictly defined procedures, such as recording and summarizing the financial transactions of a ; industrial protocol support on Freescale's Industrial PowerQUICC[R] platform; automotive central body control with the MPC5510 microcontroller A single chip that contains the processor (the CPU), non-volatile memory for the program (ROM or flash), volatile memory for input and output (RAM), a clock and an I/O control unit. ; and a WiMAX residential gateway featuring the MPC8323E PowerQUICC[TM] II Pro processor.

For more information about the event, go to www.power.org/devcon.

About Freescale Semiconductor

Freescale Semiconductor is a global leader in the design and manufacture of embedded Inserted into. See embedded system.  semiconductors for the automotive, consumer, industrial, networking and wireless markets. The privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale is one of the world's largest semiconductor companies with 2006 sales of $6.4 billion (USD USD

In currencies, this is the abbreviation for the U.S. Dollar.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
). www.freescale.com
Reader Inquiry Response:
Freescale Semiconductor
P.O. Box 17927
Denver, CO 80217 USA


Freescale[R] and the Freescale logo are trademarks of Freescale Semiconductor, Inc.

All other product or service names are the property of their respective owners. (c) Freescale Semiconductor, Inc. 2007.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Publication:Business Wire
Article Type:Conference news
Date:Sep 20, 2007
Words:470
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