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Freescale Applications Processors Bring Vibrant Video and Audio to Mobile Multimedia Devices; i.MX Delivers Multimedia Functionality for Cell Phones, Portable Media Players, GPS Navigation Devices and More.


BARCELONA, Spain -- With multimedia content for mobile phones, portable media players and other wireless devices readily available, the ability to impart a cinematic video and audio experience relies heavily on the device's applications processor. With its i.MX applications processors, Freescale Semiconductor Freescale Semiconductor, Inc. is an American semiconductor manufacturer. It was created by the divestiture of the Semiconductor Products Sector of Motorola in 2004. Freescale focuses their integrated circuit products on the automotive, embedded and communications markets.  (NYSE NYSE

See: New York Stock Exchange
:FSL FSL - Formal Semantics Language.

A language for compiler writing.

["A Formal Semantics for Computer Languages and its Application in a Compiler-Compiler", J.A. Feldman, CACM 9(1) (Jan 1966)].

[Sammet 1969, p. 641].
) (NYSE:FSL.B) is delivering an innovative multimedia engine to meet the product needs of consumer electronic manufacturers, such as Toshiba, Techno and Kinpo.

The i.MX family of applications processors is finding a home in a broad range of wireless devices. Freescale's growing portfolio of high-resolution video codecs, multimedia engineering expertise and low-power innovation enables OEMs to bring consumers an audio and visual experience -- typically reserved for home entertainment systems to their mobile devices.

"Mobile video is the next hot application for wireless handhelds and Freescale is fueling this trend with our i.MX family of multimedia processors," said Berardino Baratta, general manager of the multimedia applications division for Freescale. "i.MX brings the LCD screen to life with crystal clear video quality and vibrant, true colors for a cinematic viewing experience that consumers can enjoy on the go."

The powerful new i.MX31 and i.MX31L applications processors integrate an image processing image processing

Set of computational techniques for analyzing, enhancing, compressing, and reconstructing images. Its main components are importing, in which an image is captured through scanning or digital photography; analysis and manipulation of the image, accomplished
 unit that supports VGA (Video Graphics Array) The display standard for the PC. All PC display adapters support VGA, and Windows machines boot up in "VGA mode" before switching to higher resolutions.  30 frames per second for superior video quality. The i.MX processors support the major video standards, including MPEG-2, MPEG-4, AVI (Audio Video Interleaved) A Windows multimedia video format from Microsoft. It interleaves standard waveform audio and digital video frames (bitmaps) to provide reduced animation at 15 fps at 160x120x8 resolution. Audio is 11,025Hz, 8-bit samples. , DivX, H.263 and H.264, with best-in-class digital video compression Encoding digital video to take up less storage space and transmission bandwidth. See video codec and data compression.

video compression - Compression of sequences of images.
.

Winning with Microsoft

Freescale's i.MX multimedia applications processors are at the heart of the latest cutting-edge mobile phones running Microsoft(R) Windows(R) mobile operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. . Beyond the standard features found on cell phones and mobile entertainment devices, i.MX processors have earned the Microsoft PlaysForSure certification.

Recently introduced products driven by the i.MX21 multimedia applications processor that feature Microsoft Windows mobile operating systems include the Kinpo iDo S600 Pocket PC phone; the Axia A108 PDA phone, dubbed the world's smallest Windows CE.Net(TM) PDA phone by its manufacturer Oswin Technology; and the Amoi E8 smartphone. Each phone includes the latest video and audio codecs, so consumers can play downloaded movies, TV programs and home videos as well as view photos and listen to music files.

i.MX drives portable media players

As mobile entertainment device manufacturers look to incorporate video into their next-generation designs, i.MX multimedia processors provide the spectacular video quality, colors and rich mobile entertainment experience consumers crave.

Innovative mobile devices driven by i.MX applications processors available today include:

--AOCOS MP-200 mini MP4 player (i.MX21) - integrates convenient portable audio/video playback, as well as radio reception, games and electronic books

--Techno PMP-10S and PMP-30S (i.MX21) - first portable media players introduced by a domestic Chinese consumer electronics company

--Toshiba gigabeat(R) S Series (i.MX31L) - a new line of digital video and audio players powered by Microsoft Windows Portable Media Center

--Edge Products A2 (i.MX21) - an in-cab controller with GPS navigation built-in, allows the driver to switch among five available power levels on the fly, adding up to 125 more horsepower

--Supa S300 All-In-One GPS Navigator (i.MX21) - fully automatic with voice and visual instructions, route calculation, automatic re-routing, distance-to-go and time-to-go/ETA calculation

--Vestel DVB-H See mobile TV and DVB.  PMP See point-to-multipoint and portable media player.

PMP - Portable Media Player
 - pocket-sized multimedia PMP with mobile TV capability

i.MX31 and i.MX31L availability

The i.MX31 and i.MX31L processors currently are shipping in volume. Learn more about Freescale's mobile entertainment processing solutions at: www.freescale.com/imx.

Smart Speed technology

The i.MX31 and i.MX31L processors leverage Freescale's Smart Speed(TM) technology architecture, an intelligent integrative approach that uses hardware accelerators to offload the CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
 and a crossbar switch to bring parallelism to the system. The 6x5 Smart Speed crossbar switch nearly eliminates wait states. This results in fewer effective cycles per instruction (eCPI) required, enabling the i.MX31 processors to drive equivalent performance to processors with clock speeds up to 3 GHz, but without the power consumption penalty that goes with higher operating frequencies. The power and audio performance of Freescale's multimedia platform is complemented by the company's highly integrated Power Management and User Interface (PMUI PMUI Power Management and User Interface ) ICs.

About Freescale Semiconductor

Freescale Semiconductor, Inc. (NYSE:FSL) (NYSE:FSL.B) is a global leader in the design and manufacture of embedded semiconductors for the automotive, consumer, industrial, networking and wireless markets. Freescale became a publicly traded company publicly traded company

A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market.
 in July 2004 after more than 50 years as part of Motorola, Inc. The company is based in Austin, Texas, and has design, research and development, manufacturing or sales operations in more than 30 countries. Freescale, a member of the S&P 500(R), is one of the world's largest semiconductor companies with 2005 sales of $5.8 billion (USD USD

In currencies, this is the abbreviation for the U.S. Dollar.

Notes:
The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion.
).

www.freescale.com
Reader Inquiry Response:
Freescale Semiconductor
P.O. Box 17927
Denver, CO 80217 USA


Freescale(TM) and the Freescale logo are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. (C) Freescale Semiconductor, Inc. 2006.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 13, 2006
Words:825
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