Articles from Franchising World (August 1, 2009)

Title	Author	Type	Words
Bijoux Terner, a Miami-based international accessories retailer of high-quality fashion accessories, has begun franchising to offer entrepreneurs access to the company's products and distribution network, and a store-in-store accessory concept for major retail partners.			90
Boosting your leads with Web analytics: Web analytics are extremely organized reports that just need to be explained.	Bugarski, Boris		1389
Brian Miller, CFE, president of the Entrepreneur's Source, and Terry Powell, CFE, founder and CEO of FranchisEsource Brands International, were featured in a podcast discussion on AllBusiness.com discussing why now may be a good time to acquire a franchise and how to select one in an economic downturn.			156
California dreaming of West Coast expansion?	Goldstein, Joel		1430
Don't just stand there: five things to nudge your franchise toward recovery: experienced franchise players can continue their success and those new to franchising can ensure a bright future.	Burzynski, Linda		660
Driving leads through mobile Internet technology: mobile Internet marketing offers the next wave of inbound, localized and personalized marketing.	Laduque, Jeremy		1973
Dunkin' Brands.		Brief article	92
Franchise pioneer Norman Brinker dies.			465
Gaining access to capital in a challenging economy: five factors for franchisors to examine when considering private equity.	Romaniello, Steve		1905
Hanover, Pa.'s ColorTyme franchise owners Duane and Tom Smith matched $5,000 community donations to help fund heart surgery for Jarrett Peck, a local, 10-year-old boy, who is facing a complicated operation.		Brief article	90
Health-care reform should be a win for everyone.	Shay, Matthew	Column	650
IFA launches 50th anniversary promotion with new logo design.	Harrison, Alisa		679
IFA member survey provides focus for strategic plan: members give their views about "most important" issues, threats and opportunities facing franchising.	Dwyer-Owens, Dina	Survey	1264
IFA Public Affairs Conference 2009: popular Washington, D.C. event re-branded to reflect franchising's policy-shaping role.		Conference news	2435
Local clicks, instant connections: how franchisors and franchisees can enhance online search marketing strategies with Voice-Over-Internet Protocol.	King, Steve		1222
Making TV Advertising work harder in challenging times: franchise advertisers benefit from the trend among viewers toward cable programming.	Capone, Andrew		1588
Sea, sand and strategy: franchising's leaders plot future course: IFA summer board of director's meeting attracts largest-ever attendance, sets new FranPAC fund-raising record.			899
Supporting federal candidates: report card.	Adams, Victoria	Statistical table	283
Technology: driving growth and profitability.	Dwyer-Owens, Dina		456
The Five "Cs" that can drive buyer power: are you using technology to drive purchasing programs? How effective is your vendor program? Are you working hand in hand with your vendor to make them a part of your system? "Commerce, Community, Communication, Compliance and Compensation" are the Five "Cs" that should be a part of every franchisor's vendor program.	James, Doyle		1369