Fox Sports en Espanol Harnesses Distribution Footprint, Ratings, Exclusive Sports Programming, and Multiple Content Delivery Platforms to Engage Advertisers and Viewers.

Exclusive Ratings Filled Copas at the Center of Fox Sports en Espanol's BY'08 Programming Strategy

LOS ANGELES -- Ten years after launching as the first national Spanish-language sports network in the United States, and four years since becoming the lone Hispanic cable sports programmer to be fully measured by Nielsen, Fox Sports en Espanol has not only evolved into the most dominant sports brand in Spanish-language television, but also remains by far the country's most widely distributed and most-watched Spanish-language sports cable network. Hosting its seventh upfront presentation today before an audience of nearly 1,000 media and advertising professionals, Fox Sports en Espanol served up a powerful combination of exclusive live sports programming and best-in-class multiple content delivery platform offerings that position it to capture an even greater share of viewers and advertisers in BY'08.

Category Leading Distribution Footprint

With nearly three times the distribution of ESPN Deportes, Fox Sports en Espanol added approximately 500,000 new households over the past year alone. Now in 4.5 million Hispanic households and in more than 13 million homes overall, the network recorded a seven percent increase in distribution across the top 10 Hispanic DMAs over the past year and continues to bolster its category-leading distribution footprint with strong gains over CY06 in New York (+36%), Houston (+76%), and Phoenix (+17%). (Source: Nielsen FSE Receiveability Report Feb'07 vs. Feb'06)

"We've grown tremendously over the past ten years and are proud of the strong relationship we've built with our loyal advertisers and viewers," said David Sternberg, executive vice president and general manager of Fox Sports en Espanol. "As we embark on our second decade as the leading Spanish-language sports network in the U.S., we look forward to continuing to deliver the high quality programming and innovative solutions our fans and sponsors have come to expect from us."

Targeted and Cost Effective Delivery of Adults and Men 18-49

Fox Sports en Espanol continues to reign supreme among advertisers as the most cost effective, targeted vehicle for reaching the right mix of adult and men 18-49. In fact, during a time when national Spanish-language television as a whole grew by only 12 percent, in 2006 Fox Sports en Espanol scored a 32 percent increase in advertising sales over the previous year. Strong ratings are just one of the drivers for this success.

Boasting the highest composition of Hispanic males in all of Spanish-language television, According to Nielsen Media Research, over the past six months (dating back to Q4/06) Fox Sports en Espanol delivered 11 of the top 20 highest-rated sports programs in all of Spanish-language television among adults 18-49; and 12 of the top 20 among men 18-49.

The April 25 Copa de Campeones final between Mexican powerhouses Pachuca and Chivas currently ranks as the network's top-rated program of all time, as well as the year's number one Spanish-language cable program among HH, adults 18-49 and men 18-49. That evening, Fox Sports en Espanol out-delivered Telemundo, Telefutura, and Galavision combined across both adults and men 18-49.

Year-to-year total day coverage area ratings and impressions among adults 18-49 have increased by 19 and 40 percent, respectively. Similarly, over the same period, Fox Sports en Espanol's coverage area ratings and impressions delivery among men 18-49 increased by 18 and 38 percent, respectively.

Prime time ratings growth was also solid, registering a 22 and 39 percent increase in coverage area ratings and impressions, respectively, among adults 18-49; for men 18-49, prime time coverage area ratings and impressions have risen by 18 and 36 percent, respectively.

Another important contributor to Fox Sports en Espanol's increasing influence among advertisers is the purchasing power of its audience. According to a recent study conducted by Nielsen Media Research and Simmons, not only does the Hispanic cable household out-deliver its broadcast counter parts on purchasing power, but Fox Sports en Espanol's audience in particular was found to have the highest household income of any measured network in Spanish-language television. By combining its viewers' purchasing power and relentless passion for sports with exclusive "can't miss" live programming in their language, Fox Sports en Espanol is helping advertisers move away from simply counting the people they reach and instead hone in on reaching the people who count.

The Undisputed Spanish-Language Television Home to the Best International Soccer

Solidifying its position as the number one soccer destination in Spanish-language television via exclusive rights agreements with CONCACAF, T&T Sports Marketing, LTD and Soccer United Marketing, in BY'08 Fox Sports en Espanol once again will be the only Spanish-language network to offer exclusive coverage of as many as five of the most important Latin American soccer tournaments.

"This is a very special year for us since there isn't a World Cup or a Copa America on tap," said Tom Maney, senior vice president of advertising sales for Fox Sports en Espanol. "With five of the major Copas in our line up, Fox Sports en Espanol will be the only network to offer advertisers and viewers alike the most competitive and highly anticipated soccer action from around the globe over the course of 11 months."

These agreements, the cornerstone of the network's long-term programming strategy, extend Fox Sports en Espanol's ownership of the Copa Toyota Libertadores and the Copa Nissan Sudamericana through 2014, and of InterLiga through 2010. Also returning to Fox Sports en Espanol in BY'08 are the CONCACAF Copa de Campeones, the Liga Mexicana, and the year-end FIFA Club World Cup. Additional world-class soccer programming will include the Torneo de Verano and Recopa, as well as coverage of the Mexican, Argentine, Italian Serie A and English Premier Leagues.

In addition, through its partnership with Fox Broadcasting, the network will also offer exclusive Spanish-language coverage of up to 28 regular season and 3 playoff Major League Soccer matches.

Major League Baseball and Combat Sports

As part of an expanded seven-year deal, a sublicensing agreement with Fox Broadcasting Company that extends through the 2013 season, the network will offer live and exclusive Spanish-language coverage of approximately 26 regular season Major League Baseball (MLB) games, the All-Star Game, the American League Championship Series, and the World Series.

Fox Sports en Espanol also will continue to pack a punch with its weekly "Friday Fight Night" block featuring a combination of the most exciting and popular combat sports, including the Ultimate Fighting Championship, Lucha Libre, domestic and international boxing, and kickboxing.

The Best in Sports News and Original Programming

Continuing to deliver viewers the most in-depth Spanish-language nightly sports news from around the globe, Fox Sports en Espanol's year-round live sports action will be complemented by its signature interactive talk show "Jorge Ramos En Vivo," alongside daily sports news programs "Diario Fox Sports," "Fox Sports Noticias," "Fox Gol Mexico," and call-in show "Palabra del Deporte."

Presented by DHL and returning for a fifth edition in December, Premios Fox Sports 5ta Edicion, Fox Sports en Espanol's annual sports award show, continues to be the only awards show of its kind honoring the contributions and accomplishments of U.S. Hispanic and Latin American athletes, both on and off the field. Produced in Miami Beach, Florida, each year, Premios Fox Sports is transmitted to more than 30 million households across the United States and Latin America.

Best in Class Multiple Content Delivery Platforms

The combination of the network's strengths across distribution, ratings, and exclusive live sports content uniquely position Fox Sports en Espanol to continue to deliver advertisers the most cost effective and integrated consumer engagement solutions across multiple content platforms.

Through a mobile partnership with Proteus, a ten-hour monthly VOD deal with Comcast, a fast-growing online sports destination in partnership with MSN (foxsportsla.msn.com), the most widely distributed Spanish-language sports magazine in the country (the Fox Sports en Espanol magazine), and various broadband initiatives in the works, Fox Sports en Espanol is able to connect marketers with consumers wherever they may be in the new digital world.

Maney continued: "While we own the exclusive broadcast rights for many of our key properties for years to come, having the exclusive online, wireless and VOD rights for our two major Copas, the Copa Toyota Libertadores and the Copa Nissan Sudamericana, enables us to come to the table with creative and engaging solutions that only Fox Sports en Espanol can deliver."

Fox Sports en Espanol's advertisers are already lining up to make their multiplatform and branded entertainment initiatives a reality. Recent partnerships include:

* A three-year pan-regional sponsorship deal with Nissan for the Copa Nissan Sudamericana that gives the car manufacturer category exclusivity in the United States and Latin America and spans television, print and online

* El Reto Final Nissan 2, the second installment of the award-winning reality series and one-of-a-kind soccer match pitting long-time soccer rivals Mexico and Argentina

* A fantasy game for AT&T that includes on-air, online, print and wireless components

* A customer acquisition program for Verizon Wireless showcasing exclusive wireless content rights from the Copa Nissan Sudamericana

* An SMS-driven live, in-game interactive "Man of the Match" sponsorship for T-Mobile tied to InterLiga

* Customized sets for Tecate and the Toyota Tundra, tied to InterLiga and the Copa Toyota Libertadores, respectively

About Fox Sports en Espanol

Fox Sports en Espanol features more than 1,500 hours of live, exclusive sports programming in Spanish and, with few exceptions, English SAP each year, including InterLiga(TM), the Copa Toyota Libertadores, Copa Nissan Sudamericana, CONCACAF Copa de Campeones, and the FIFA Club World Cup soccer tournaments; the Major League Baseball playoffs, All-Star Game and World Series; the Caribbean World Series; and premier combat sports including championship boxing from Mexico and the U.S, Ultimate Fighting Championship and kickboxing. The channel reaches more than 13 million cable and satellite households in the country, of which 4.5 million are U.S. Hispanic households.

Fox Sports en Espanol is distributed by Fox Cable Networks Group and operated by Fox Pan American Sports LLC, an international sports programming and production entity jointly owned by HM Capital Partners, LLC and News Corporation's (NYSE: NWS) Fox Sports International. For more information, visit Fox Sports en Espanol online at foxsportsla.msn.com.