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Forum for Corporate Conscience. (Economy).


Hugh McColl hasn't exactly been coasting since retiring as CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Bank of America
See also:  and


Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world.
. He has lent his considerable weight to a conference called, The Forum for Corporate Conscience. It was held in mid-March in Charlotte, N.C. About 150 CEOs were expected, including Warren Buffett Warren Buffett

Known as "the Oracle of Omaha," Buffett is Chairman of Berkshire Hathaway and arguably the greatest investor of all time. His wealth fluctuates with the performance of the market, but for the last few years he has been reported to be worth over $30 billion, making
 as the leadoff speaker.

Originally, the conference was intended to help CEOs address community, work force and environmental issues. But the spate of corporate implosions meant that CEOs would also be facing up to the questions of governance. "What has been happening in corporate America was that we have remained too silent too often when we thought someone was doing something inappropriate," McColl says.

He blames the numbers game for most corporate calamities. "We allowed ourselves to predict earnings with certitude cer·ti·tude  
n.
1. The state of being certain; complete assurance; confidence.

2. Sureness of occurrence or result; inevitability.

3.
 and then try to get those numbers," he says. "But it's just not possible for a CEO, a CFO See Chief Financial Officer.  or any damn body to predict how much money they are going to make 90 days from now."

McColl said he hoped the Forum would develop a white paper that CEOs could take home with them to help them manage their way through complex times. "Corporate executives want to do the right thing," says McColl. "They don't want to do the wrong thing."
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Publication:Chief Executive (U.S.)
Article Type:Brief Article
Geographic Code:1USA
Date:Apr 1, 2003
Words:209
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