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Forgettable moments. (L.A. Stories).


Adweek just published its "Ten Lowest Moments in Advertising," and Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  can take credit for two of the 10 botched botch  
tr.v. botched, botch·ing, botch·es
1. To ruin through clumsiness.

2. To make or perform clumsily; bungle.

3. To repair or mend clumsily.

n.
1.
 campaigns.

In 2001, Torrance-based Saatchi & Saatchi and Toyota Motor Co. developed what Toyota spokeswoman Diana DeJoseph calls a "buzz campaign" to promote the RAV4 SUV -- and buzz it did.

One of three postcards, distributed in a number of Los Angeles bars, restaurants and night clubs, pictured an African-American mouth, with a gold likeness of the RAV4 displayed on one of the front teeth. Toyota was aiming the ad at a "youthful, fashion-conscious audience" that understood tooth art. The Rev. Jesse Jackson Noun 1. Jesse Jackson - United States civil rights leader who led a national campaign against racial discrimination and ran for presidential nomination (born in 1941)
Jesse Louis Jackson, Jackson
 called it discrimination. Toyota pulled the ad and apologized.

Sony Pictures Entertainment is responsible for another Top 10 goof, conjuring conjuring

Art of entertaining by giving the illusion of performing impossible feats. The conjurer is an actor who combines psychology, manual dexterity, and mechanical aids to effect the desired illusion.
 up a faux critic to give its movies good reviews. David Manning For other persons named David Manning, see David Manning (disambiguation).

Sir David Geoffrey Manning, KCMG CVO (born 5 December 1949) is the British Ambassador to the United States. Biography
Educated at Oriel College, Oxford and the Paul H.
, whose quips turned up in Sony movie ads turned out to be a phony. Sony paid $325,000 to Manning's supposed employer, the Ridgefield Press in Connecticut -- a real newspaper.
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Title Annotation:Adweek's "Ten Lowest Moments in Advertising"
Comment:Forgettable moments. (L.A. Stories).(Adweek's "Ten Lowest Moments in Advertising")
Author:Semcken, Rebecca
Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Jun 23, 2003
Words:164
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