For Smokers Who Want to Quit, a Nationwide Program -- QuitAssist.RICHMOND, Va. -- According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent report by the Centers for Disease Control and Prevention Centers for Disease Control and Prevention (CDC), agency of the U.S. Public Health Service since 1973, with headquarters in Atlanta; it was established in 1946 as the Communicable Disease Center. (CDC See Control Data, century date change and Back Orifice. CDC - Control Data Corporation ), more people are former smokers than current smokers and 46 million adults have quit smoking.(1) To help current smokers who have decided to quit be more successful, Philip Morris USA Philip Morris USA is the United States tobacco division of Altria Group, Inc. General information On January 27, 2003, Philip Morris Companies Inc. changed its name to Altria Group, Inc. Even under this new name, Altria continues to own 100% of Philip Morris USA. (NYSE NYSE See: New York Stock Exchange : MO) is offering a free information resource - QuitAssist(TM) - nationwide. As part of this effort, Philip Morris USA is airing two television advertisements nationally to highlight the availability of the resource guide which is designed to connect smokers who have decided to quit to tips and tools from public health authorities including the U.S. Public Health Service and the U.S. Department of Health & Human Services (HHS HHS Department of Health and Human Services. ). "Taking steps to help smokers who have decided to quit is one of the ways we are working to reduce the harm associated with our products," said Howard A. Willard, Philip Morris USA executive vice president, corporate responsibility. "As a manufacturer of a product that is addictive and causes serious diseases, like cancer and heart disease, we believe we have a role to play in communicating to smokers about the serious health effects of our products and resources that can help smokers quit." The CDC study also found that among those U.S. adults who said that they were everyday smokers in 2003, 41.1 percent (15.1 million) reported they had stopped smoking for at least one day during the preceding twelve months because they were trying to quit.(1) The free QuitAssist resource guide is available online at philipmorrisusa.com or by calling 888-784-7848. The television ads highlighting the availability of this resource will air for four weeks from June 6 until July 3 and are available for viewing online at philipmorrisusa.com. For more information on Philip Morris USA's responsible marketing practices, youth smoking prevention efforts or QuitAssist, please visit philipmorrisusa.com. (1)Source: Cigarette Smoking Among Adults -- United States, 2003, MMWR MMWR Morbidity & Mortality Weekly Report Epidemiology A news bulletin published by the CDC, which provides epidemiologic data–eg, statistics on the incidence of AIDS, rabies, rubella, STDs and other communicable diseases, causes of mortality–eg, Weekly, May 27, 2005, Centers for Disease Control and Prevention (CDC). Link: http://www.cdc.gov/mmwr/preview/mmwrhtml/mm5420a3.htm |
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