Fogdog Sports Acquires Action Gear Site Sports Universe; Leading Online Sporting Goods Retailer Becomes Major Action Sports Supplier on the Web.REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif.--(BUSINESS WIRE)--Sept. 8, 1999-- Fogdog fog·dog n. A bright or clear spot that appears in breaking fog. [From the fact that it accompanies fog as a dog accompanies its owner.] Sports (www.fogdog.com), the leading online sporting goods Noun 1. sporting goods - sports equipment sold as a commodity commodity, trade good, good - articles of commerce sports equipment - equipment needed to participate in a particular sport retailer, announced today it has acquired Sports Universe (www.sportsuniverse.com), a leading action sports e-tailer, providing Fogdog with a new action sports specialty store on the Internet. "Action sports are quickly becoming the rage, and many of these athletes are already our core customers," said Fogdog Sports CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Tim Harrington. "With this acquisition we will be able to provide a complete line of action sports gear and wear to help keep them on the competitive edge." Fogdog will now feature thousands of products for enthusiasts of the newer X Games X Games Sports medicine The official Olympics of 'extreme sports' sponsored by ESPN, held annually during the summer. See Extreme sports. sports by bringing a wider selection of inline skating, skateboarding, snowboarding and watersports gear to its action sports customers. Among the top brands Sports Universe brings to Fogdog are O'Neill, Hyperlite, HO Sports, Arnette, Jobe Sports, Liquid Force, Straightline and Reef Brazil. "This is a natural step for us," said Ed Routhier, who co-founded Sports Universe two years ago. "It will help us reach many more consumers in this hot market, and allow us to extend our relationships with the brands in the action sports arena." Routhier will become director of action sports for Fogdog, working with suppliers and brands and guiding merchandising efforts. The Sports Universe Web site will continue on an interim basis with featured links to Fogdog, but will eventually be merged into the Fogdog site. Products to be available on Fogdog include inline skates and protective wear, skateboard decks, trucks and other accessories, snowboards, boots and bindings. Watersports products include items for water-skiing, wakeboarding Wakeboarding is a surface water sport which involves riding a wakeboard over the surface of a body of water behind a boat. It was developed from a combination of water skiing, snow boarding and surfing techniques. , bodyboarding, skimboarding skim·board·ing n. The sport of riding a skimboard over shallow water on a beach and into oncoming waves close to shore. The board is usually tossed ahead and jumped on after a running approach. and kneeboarding. In addition to equipment and accessories, the site will carry action sports apparel, eyewear, watches and timers. About Fogdog Sports Fogdog Sports (www.fogdog.com) is a leading online provider of virtually any sports or outdoor product, anytime, anywhere. Fogdog Sports offers a broad selection of quality products and top brands. With detailed product information, expert advice, easy navigation and superior customer service, Fogdog Sports makes it easy to buy the right products at competitive prices. Online shoppers at Fogdog Sports enter a specialty store environment where they can shop by brand, product category or keyword search and select from 500 brands -- including adidas, Airwalk, Callaway, Mizuno, Nike, Rawlings, Reebok Ree´bok` n. 1. (Zool.) The peele. , Taylor Made and The North Face. Fogdog carries 60,000 individual items. Fogdog.com has been ranked as the No. 1 Internet Sports Store by Gomez Advisors. The company was originally SportSite.com before it changed to Fogdog Sports in November 1998. Fogdog Sports has received venture capital funding from Draper Fisher Jurvetson Draper Fisher Jurvetson (DFJ) is a venture capital firm based in Menlo Park, California with affiliate offices in more than 30 cities around the world and over $4.5 billion in capital commitments. , Intel Corporation, J.H. Whitney and Co., Marquette Venture Partners, Sprout Group, Venrock Associates and Vertex Management Group. For more information, contact: Fogdog Sports (www.fogdog.com), 500 Broadway, Redwood City CA 94063; Phone: 650/980-2500; Fax: 650/980-2600. |
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