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Flying fish prices coming to Canada, warns High Liner Foods CEO.


Canadians have escaped soaring food prices so far, but now--watch out, warned Henry Demone, chief executive officer of High Liner Foods, as the company released its first quarter figures, which showed sales of $149.2 million.

"Frankly, Canada has been in a bubble from all this stuff," said Demone. "There's been very little food inflation and I just think that the magnitude in price increases for any food that you want to look at is so great that it can't last through 2008," he said.

The Lunenburg, Nova Scotia-headquartered company recently raised the price of many of its value-added seafood seafood

Edible aquatic animals excluding mammals, but including both freshwater and ocean creatures. Seafood includes bony and cartilaginous fishes, crustaceans, mollusks, edible jellyfish, sea turtles, frogs, sea urchins, and sea cucumbers.
 products in Canada by three per cent. In the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , where High Liner has become one of the largest suppliers of processed fish and seafood to the foodservice market, the problems are even greater.

"The serious economic issues there affect the money people spend on food and where they spend it," Demone commented. "They tend to eat out less or eat at less expensive venues."

With a few exceptions, notably Alaska pollock There are members of the Theragra genus that are commonly referred to as pollocks. This includes the Alaska pollock or walleye pollock (Theragra chalcogramma) and the Norwegian pollock (Theragra finnmarchica).  and Asian tilapia tilapia (təlä`pēə) or St. Peter's fish, a spiny-finned freshwater fish of the family Cichlidae, native chiefly to Africa and the Middle East. , Demone said the price of the seafood the company brings in from 30 different countries for processing has remained fairly stable. It's other spiking commodities that are generating concern.

"Wheat, soy, corn, cooking oils. These agricultural commodities tend to be the base ingredients to a lot of our value-added products," commented the chief executive officer. "Although appearing to reach their peaks for now, we expect these prices to remain high throughout 2008 and negatively affect margins until price increases can be passed on later this year."

Demone said a stronger Canadian dollar Noun 1. Canadian dollar - the basic unit of money in Canada; "the Canadian dollar has the image of loon on one side of the coin"
loonie

dollar - the basic monetary unit in many countries; equal to 100 cents
 has helped mitigate mit·i·gate
v.
To moderate in force or intensity.



miti·gation n.
 some of the company's offshore costs, but it's a different story south of the border. "In the United States, the price increases have been higher and more frequent because they haven't had what I call the currency shield."

Last year's acquisition of Fishery Products International's manufacturing and marketing group has made High Liner the largest seafood producer in Canada and positioned the company to be a much stronger player in the North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 market.

"We now offer a broader array of seafood products to an expanded customer base and we have relationships with every major grocery retailer and every major food service distributor in Canada and the United States The United States and Canada share a unique legal relationship. U.S. law looks northward with a mixture of optimism and cooperation, viewing Canada as an integral part of U.S. economic and environmental policy. ," the chief executive officer said.
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Title Annotation:FOCUS on SUSTAINABILITY
Publication:Quick Frozen Foods International
Date:Jul 1, 2008
Words:385
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