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Floppy drive sales revenues in downward trend despite continuing shipment increases for 3.5 inch drives.


MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Nov. 30, 1994--Worldwide sales revenues for flexible disk drives have entered a long-term period of decline, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the recently released 1994 DISK/TREND Report on flexible disk drives, despite continuing increases in overall unit shipments, led by 3.5 inch floppy drives See floppy disk.

floppy drive - disk drive
.

Shipments of 3.5 inch drives grew 22.4% in 1993, reaching a total of 51.2 million drives, and are projected to maintain an average annual growth of 9.1% through 1997. However, falling prices for floppy drives are holding down revenue growth.

In 1990 the average OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  price for 3.5 inch floppy drives was $46, but by 1993 the average price was down to $34, and is projected to drop to $21 in 1997. The expected result of these trends is a reduction in total 3.5 inch floppy drive sales revenues from $1.9 billion in 1993 to $1.7 billion in 1997, despite growth in unit shipments to 72.7 million drives.

Total shipments of all types of floppy drives included in the new report, including 8 inch, 5.25 inch, 3.5 inch and several types of high capacity floppy drives, reached 66.1 million drives in 1993 and is forecasted to top 75 million units in 1997. Overall 1993 sales revenues for all floppy drives were $2.6 billion, but the expected 1997 total is only $1.8 billion. -0-

Here are other highlights from the 1994 DISK/TREND Report on flexible disk drives:

-- After 10 years of high level shipments, 5.25 inch floppy drives started into a decline in 1993 which is expected to continue until the drives' last shipments later in this decade. Even after being passed in shipments by 3.5 inch floppy drives in 1988, 5.25 inch drives continued to be widely used with new personal computers to maintain media interchange An interchange is a location where two things meet, usually perform some kind of exchange, and possibly go on their ways again. It is most commonly used in four contexts:
  • Transportation:
 with older systems. As today's personal computers equipped with 3.5 inch floppy drives rapidly replace older models using 5.25 inch drives, most diskette The official name for the floppy disk. See floppy disk.

diskette - floppy disk
 interchange is now accomplished with 3.5 inch diskettes, and the lingering lin·ger  
v. lin·gered, lin·ger·ing, lin·gers

v.intr.
1. To be slow in leaving, especially out of reluctance; tarry. See Synonyms at stay1.

2.
 need for 5.25 inch floppy drives is declining rapidly. A total of 14.7 million 5.25 inch floppy drives were shipped in 1993, but only 1.8 million drives are projected for 1997.

-- 1.44 megabyte One million bytes, or more precisely 1,048,576 bytes. Also MB, Mbyte and M-byte. See mega and space/time.

(unit) megabyte - (MB, colloquially "meg") 2^20 = 1,048,576 bytes = 1024 kilobytes. 1024 megabytes are one gigabyte.
 3.5 inch floppy drives are now the industry's mainstream products, providing an expected 99.8% of 1997's shipments of 3.5 inch floppy drives. 2.88 megabyte drives accounted for only 3.1% of the 1993 3.5 inch total, with a decline to .1% projected for 1997. The failure of 2.88 megabyte drives to capture a significant role in the personal computer industry is blamed on relatively high prices, which inhibited in·hib·it  
tr.v. in·hib·it·ed, in·hib·it·ing, in·hib·its
1. To hold back; restrain. See Synonyms at restrain.

2. To prohibit; forbid.

3.
 adoption by most system manufacturers.

-- 3.5 inch floppy drives with a height of one inch have become the industry standard, but in recent years many manufacturers introduced floppy drives with heights in the 3/4 inch range, shipments of which are now declining. The 1/2 inch high drives pioneered by TEAC TEAC Tetraethylammonium Chloride
TEAC Theological Education for the Anglican Communion
TEAC Technology Education Association of California
TEAC Turbine Engine Analysis Check
TEAC Timber Export Advisory Committee
TEAC Training & Education Advisory Committee
 in 1991 have now become popular for notebook computers A laptop computer that weighs in a range from five to seven pounds. The term originated when laptops were routinely more than 10 pounds, and those that became lighter were placed in a special "notebook" category. In practice, notebook computer and laptop computer are synonymous. , and are also used in "combination drives" which offer a 3.5/5.25 inch pair of drives in the same height as a single "half high" 5.25 inch drive. However, because the 1/2 inch high drives carry higher prices, the projected share of 1997 shipments of all 3.5 inch drives with heights less than one inch is only 19.4%.

-- Shipments of high capacity flexible disk drives are expected to increase through 1997, but sales revenues are destined des·tine  
tr.v. des·tined, des·tin·ing, des·tines
1. To determine beforehand; preordain: a foolish scheme destined to fail; a film destined to become a classic.

2.
 to climb only slightly, due to declines in average unit prices and changes in product mix. Iomega "Bernoulli principle The Swiss scientist, Daniel Bernoulli (1700-1782), demonstrated that, in most cases, the pressure in a fluid (air, water, gas, etc.) decreases as the fluid moves faster. This explains in part why a wing lifts an airplane and why a baseball curves. " 5.25 inch drives produced 74% of 1993's sales revenues, but 73.6% of the revenues projected for 1997 will be for 3.5 inch high capacity floppy drives.

-- Sony, the originator Originator

A bank, savings and loan, or mortgage banker that initially made a mortgage loan that is part of a pool. Also, an investment bank that has worked with the issuer of a new securities offering from the beginning and is usually appointed manager of the underwriting
 of the 3.5 inch floppy 1. (programming, tool) Floppy - A Fortran coding convention checker. A later version can generate HTML.

See also Flow.

ffccc posted to comp.sources.misc volume 12.
2. floppy - floppy disk
 format, continued to hold first place in 1993 noncaptive unit shipments of 3.5 inch drives, with 17.2% of the worldwide total. TEAC increased its lead in 5.25 inch floppy drive shipments to 32.3% of the noncaptive total, while Y-E Data dominated the small remaining shipments of 8 inch floppy drives with a market share of 94.4%. Iomega continued its leadership in high capacity floppy drives with 57.8% of the worldwide total, consisting mostly of 5.25 inch Bernoulli type drives. -0-

In addition to individual revenue and unit shipment projections for flexible disk drives in four separate product groups, the DISK/TREND Report provides statistics on average noncaptive selling prices, competitive market shares of manufacturers, and a review of competing data storage technologies. The report also contains basic product specifications on 171 disk drives and profiles on 25 existing and former manufacturers of flexible disk drives.

The new study on flexible disk drives was released as part of the series of five 1994 DISK/TREND Reports, detailed annual business reviews of the worldwide disk drive industry published by DISK/TREND Inc. Separate annual reports on disk drive arrays, removable data storage, optical disk drives and on rigid disk Same as hard disk.  drives were released in recent months.

Subscriptions to the 1994 DISK/TREND Report, including all five volumes, are available at $6,525 by contacting DISK/TREND Inc., 1925 Landings Drive, Mountain View, CA 94043. The individual report on flexible disk drives is priced at $1,695. -0-
                        Flexible Disk Drives
                Worldwide Unit Shipments (in thousands)

                               Forecast
                               -----------------------------------
                  1993
                Shipments      1994      1995      1996      1997
                ---------     ------    ------    ------    ------

8 inch              26.0         16.0      10.0     --        --
5.25 inch       14,711.0     11,287.0   7,760.0   4,270.0   1,760.0
3.5 inch        51,151.7     57,279.0  62,490.0  67,670.0  72,680.0
High capacity
 drives            209.6        243.6     399.0     525.0     600.0

Total, all      --------     --------  --------  --------  --------
 drives         66,098.3     68,825.6  70,659.0  72,465.0  75,040.0

Source:  1994 DISK/TREND Report



-0-

For additional information, call Jim Porter or Bob Katzive, 415/961-6209.

CONTACT: DISK/TREND Inc.

James N. Porter or Robert H. Katzive, 415/961-6209
COPYRIGHT 1994 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1994, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 30, 1994
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