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Floored by success.


Italy's Berti and Saudi Arabia's Al Kayan Decor have built a strong partnership on the back of their expertise and experience

Founded in 1971, Berti Pavimenti Legno has become one of Europe's most important wood flooring Wood flooring is a type of flooring made from the timber of hardwoods, or of spruce or hard pine. There are two basic manufactured types of hardwood. Wood flooring comes unfinished, and once installed is sanded, then finished on site.  manufacturers over the course of time.

Several factors have contributed to Berti's success, chief among them being its wide range of double and triple-layered products with lacquered lac·quer  
n.
1. Any of various clear or colored synthetic coatings made by dissolving nitrocellulose or other cellulose derivatives together with plasticizers and pigments in a mixture of volatile solvents and used to impart a high gloss to
 or natural oil finishes.

Also, thanks to sophisticated laser technology, Berti has the ability to create inlaid in·laid  
v.
Past tense and past participle of inlay.

adj.
1. Set into a surface in a decorative pattern: a mahogany dresser with an inlaid teak design.

2.
 wooden floors with a great degree of personalisation.

These elements make the Berti brand one of the most appreciated by designers, interior decorators and architects all over the world.

In Saudi Arabia Saudi Arabia (sä`dē ərā`bēə, sou`–, sô–), officially Kingdom of Saudi Arabia, kingdom (2005 est. pop. , the exclusive sales distributor, Al Kayan Decor Est, has been promoting Berti Pavimenti Legno for more than 10 years.

A key contributing factor to the success and longevity longevity (lŏnjĕv`ĭtē), term denoting the length or duration of the life of an animal or plant, often used to indicate an unusually long life.  of the collaboration between this Saudi Arabian company and Italian firm is the ability to realise even the most complex projects -- thanks to the turnkey See turnkey system.  and installation services supplied by Al Kayan Decor Est and to the technical and production skills of Berti Pavimenti Legno.

In its showrooms in Riyadh and Jeddah, Al Kayan Decor Est has showcased the complete range of Berti products. The company also assists clients and designers with any technical or planning requirement, with after-sales support backed by many years of experience.

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Publication:Middle East Interiors
Date:Aug 1, 2009
Words:246
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