First Multi-Standard Receiver for Mobile Digital TV Makes European Debut at the 3GSM World Congress; Siano SMS1000 Chipset Enables Handheld Device Manufacturers to Develop Superior MDTV Products at Shorter Design Cycles.

NETANYA, Israel -- Siano Mobile Silicon, a fabless manufacturer of integrated semiconductor receivers for mobile digital television (MDTV), announced today that it will make the European debut of the first multi-standard receiver for MDTV in Stand G50 at the 3GSM World Congress, taking place Feb. 13-16 in Barcelona.

Through this industry-first technology and family of complete (tuner plus demodulator) low-cost, low-power silicon receivers, Siano is paving the way for the advent of MDTV on portable and hand-held products such as mobile phones, PDAs, media players and laptop computers.

The Siano SMS1000 chipset supports DVB-H, DVB-T, T-DMB, DAB and Enhanced Packet Mode DAB standards, in various spectrum ranges, thereby providing device manufacturers and network operators with great flexibility amid the different emerging standards for MDTV.

Compal Communications, a leading manufacturer of IT and communication devices, will demonstrate a complete application of DVB-H and T-DMB on its Pocket PC. DVB-H and T-DMB are positioned to be the most widely adopted MDTV standards when the MDTV market starts later this year. They allow efficient, high quality, low power perception of TV broadcast programs on mobile and hand-held devices.

In addition to the Siano stand at 3GSM, Siano's solution will be demonstrated by the following partners:

--Siano has collaborated with NDS, integrating NDS' mVideoGuard(TM) MDTV Conditional Access and digital rights management technology with Siano's receiver chipset. This provides a complete solution that secures the TV content at the broadcast head-end and securely decrypts it on end-user devices. The integrated solution is demonstrated in NDS' stand AV100.

--Innoxius Technologies, a Singaporean telecom networks integrator with expertise in cellular, wireless and LBS technologies, announced its plans to deploy MDTV networks and services in several countries in Southeast Asia. Innoxius presents its end-to-end MDTV solution in stand AV88.

--TTPCOM, the world's leading independent supplier of wireless technology intellectual property (IP) to the handset industry, is upgrading its Ajar platform to support MDTV based on Siano's SMS1000. The AJAR Platform is a feature phone application framework and toolset for handset manufacturers. It enables them to pick and choose the features and functions they want to include in any model. TTPCOM presents its Ajar platform with mobile TV support based on Siano's SMS1000 at Hall 1, Stand C67

The Siano MDTV receiver chipset has also already been selected by Alps Electric, the leading supplier of broadcasting tuners and modules for wireless applications such as WLAN (WiFi) and Bluetooth. The Japan-based Alps will use the Siano SMS1000 chipset to develop an international line of MDTV modules to receive MDTV transmission in portable and hand-held products such as mobile phones, portable media players and notebooks.

About Siano Mobile Silicon

Established in June 2004, Siano Mobile Silicon (www.siano-ms.com) provides integrated silicon receivers for the mobile digital TV (MDTV) market. Tailored specifically for handheld and mobile devices, the company's all-CMOS multi-standard solution overcomes formidable engineering challenges such as mobility reception, hand-offs, power consumption, form factor and small antenna. The company was founded by a group of Israeli entrepreneurs with vast experience in semiconductor modems, mobile phone architecture and digital TV systems.