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First Choice Expeditions Selects Noetix Generator to Speed Reporting from Oracle Business Intelligence Suite Enterprise Edition.

Noetix Generator generator, in electricity, machine used to change mechanical energy into electrical energy. It operates on the principle of electromagnetic induction, discovered (1831) by Michael Faraday.  for Oracle BI Automates the creation of Oracle Business Intelligence Enterprise Information Model Reporting Layers

REDMOND Redmond, city (1990 pop. 35,800), King co., W Wash., a suburb of Seattle, on Lake Sammamish; inc. 1912. Its economy centers around computer software (Microsoft Corp. , Wash. -- Noetix Corp., a software provider that automatically generates business intelligence (BI) content from enterprise applications, today announced that First Choice Expeditions, a collection of travel companies offering unique, high quality, high-end high-end
adj. Informal
1. Appealing to sophisticated and discerning customers: a high-end department store; high-end video equipment.

 vacation experiences, is using Noetix Generator for Oracle BI to speed reporting from their Oracle Business Intelligence Suite EE (OBI EE) platform.

First Choice built an OBI EE server with the Noetix Generator in a matter of days. "We queried against the database, generated reports, and moved to the production environment in record time," said Larry Lar´ry

n. 1. Same as Lorry, or Lorrie.
 Frank, vice president of information technology for First Choice. "I built a dedicated server with the Noetix model and launched it against both versions of Oracle Financials, 11i and Release 12 while moving Discoverer users over to the OBI EE platform."

Noetix Generator for Oracle BI inherits the logic required to build the enterprise information model, eliminating the manual process of building a model against database views, enabling users to easily access Oracle data without knowledge of the underlying table structure. For years, First Choice leveraged Noetix Generator for Oracle Discoverer to automate To turn a set of manual steps into an operation that goes by itself. See automation.  the process of building and populating an end user layer for Discoverer with the features and functionality of the views. When the company decided to move from Discoverer to OBI EE as its business intelligence platform it needed a solution to make OBI EE work with NoetixViews. "Before Noetix, we dealt with complex tables and huge Oracle reports that were difficult to generate and modify. Users could only run canned reports with zero customization," said Frank.

The users create consolidated reports across multiple companies, leveraging the capabilities of the OBI EE tool with NoetixViews, and can slice the information the way they need, using innovative techniques for their industry.

Frank went on to say, "Most companies today perform static reporting that only shows a view of the relational transaction world, but that's just not the way to run a business, especially in more challenging economic times. Noetix has given our functional users access to the data in a way they want to see it, without having to rely on technical resources. Honestly, I couldn't imagine running an Oracle shop without Noetix."

About Noetix

More than 1,400 customers worldwide use Noetix to quickly and cost-effectively access the enterprise application data they need to make important business decisions every day. Noetix provides software that automatically generates metadata (1) (meta-data) Data that describes other data. The term may refer to detailed compilations such as data dictionaries and repositories that provide a substantial amount of information about each data element.  from enterprise applications, enabling immediate access to data. Unlike most business intelligence tools that require weeks of extensive manual mapping to be set up and maintained, Noetix uses patented technology to automatically discover and produce metadata based on customers' specific implementations of Oracle E-Business Suite A group of integrated Internet-based applications from Oracle. Introduced in 2001 as Version 11i, it includes modules for CRM, finance, human resources, supply chain management as well as applications for business intelligence. , PeopleSoft Enterprise and Siebel CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  applications. Noetix provides this business intelligence content with easy search and navigation capability, empowering users to quickly generate the ad hoc For this purpose. Meaning "to this" in Latin, it refers to dealing with special situations as they occur rather than functions that are repeated on a regular basis. See ad hoc query and ad hoc mode. , operational reports needed to make critical and timely business decisions. Noetix's proven technology is being used by industry-leading customers worldwide, including: Cummins, Motorola, Starbucks, Toshiba, Welch's, and Visa. The company is headquartered in Redmond, Wash., with international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee.  in London and Hyderabad, India.

Noetix is a registered trademark of Noetix Corp.
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Publication:Business Wire
Date:Sep 22, 2008
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