FinancialWeb Strengthens Management Team With 20-Year Marketing Veteran.Business Editors NEW YORK--(BUSINESS WIRE)--August 29, 2000 Former Arnold Communications Advertising Executive Brings Extensive Financial and Internet Experience to FinancialWeb FinancialWeb.com, Inc. (OTCBB OTCBB See OTC Bulletin Board (OTCBB). : FWEB), a leading B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business provider of financial tools, information and content in English and Spanish, today announced the appointment of Amy Paxson as Vice President of Marketing. Ms. Paxson brings over 20 years management experience in marketing and advertising to FinancialWeb, including supervising successful financial, Internet and technology industry accounts. As Vice President of Marketing, Ms. Paxson is responsible for overseeing FinancialWeb's global marketing strategy, including the development and implementation of promotional activities targeting B2B customers as well as programs designed to increase consumer traffic to FinancialWeb's site. Most recently, Ms. Paxson was Senior Vice President, Group Account Director at Arnold Communications, a division of Snyder Communications Snyder Communications Inc. (SNC) was founded in 1988 by Daniel M. Snyder and his sister Michelle Snyder. Their activities were mainly outsourced marketing services, such as Direct marketing, database marketing, proprietary product sampling, sponsored information display in prime (NYSE NYSE See: New York Stock Exchange : SNC SNC St Norbert College (De Pere, Wisconsin) SNC Sistema Nervioso Central SNC Société en Nom Collectif (French: Partnership) SNC Système Nerveux Central (French: central nervous system) ) and New England's largest advertising agency. There, Ms. Paxson managed Internet technology accounts including Internet Financial Network and TradeAcccess, an online negotiation software application. She also supervised the Bose account, managing marketing programs for the Bose Acoustic Wave Music System and Bose Wave Radio. Under Ms. Paxson's leadership, the sales volume for these products doubled in each of four consecutive years. Prior to joining Arnold, Ms. Paxson held similar positions at other major advertising agencies, where she managed retention and acquisitions programs for the Partnership Marketing division of AT&T, and worked on key accounts such as Allmerica Financial, Marshalls Department Stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores. , Hyatt Hotels and Sperry Top-Sider Sperry Top-Sider is a brand of shoe designed in 1935 by Paul Sperry, older brother of author/illustrator Armstrong Sperry. Sperry was an avid boater who, like most boaters, risked injury while walking on the slippery deck of his boat. shoes. Ms. Paxson has extensive experience in the area of financial marketing, having held the position of Vice President, Director of Advertising at Fidelity Federal Bank in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. . She has served as a writer and consultant in the industry, with clients including Coast Savings, SeaFirst Bank Seafirst Corporation was a bank holding company based in Seattle, Washington. Formed on November 11, 1929, from the merger of Seattle's three largest banks, the First National Bank Group, the Dexter Horton National Bank (founded 1870 by Dexter Horton), and Seattle National , INVEST, Valley Bank of Nevada, and Bank of San Pedro. "Amy's extensive experience and successes in marketing financial services and Internet companies are an enormous asset to FinancialWeb," stated Lysle Wickersham, President of FinancialWeb. "At this stage in the Company's development, as we continue to gain momentum with our B2B sales products in both English and Spanish, Amy's skills are instrumental in maintaining and increasing our market share." Ms. Paxson received her B.A. degree from the University of California, Los Angeles UCLA comprises the College of Letters and Science (the primary undergraduate college), seven professional schools, and five professional Health Science schools. Since 2001, UCLA has enrolled over 33,000 total students, and that number is steadily rising. . About FinancialWeb Founded in 1997, FinancialWeb.com, Inc., (OTCBB: FWEB) (www.financialweb.com) is the leading, low-cost, alternative to the major global financial information providers. The Company provides the individual investor and professionals: news, data, inter-day analysis and commentary, tools, as well as charts and portfolio tracking. Its award-winning content is also available on a subscription basis to brokerages, banks and insurance companies. The Company is rapidly expanding its global presence in Latin America, Asia Pacific and Europe. As a leading developer, aggregator and distributor of multi-lingual financial content, the Company is well positioned to capitalize on the tremendous growth and demand for in-depth, high quality financial information. This press release contains forward-looking statements covered within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Such forward looking statements, including terminology such as "The Company is rapidly expanding its global presence in Latin America, Asia Pacific and Europe," and "the Company is well positioned to capitalize on the tremendous growth and demand for in-depth, high quality financial information," are subject to risks and uncertainties, including, but not limited to, the impact of competitive products, product demand and market acceptance, new product development, reliance on key strategic alliances, fluctuations in operating results, as well as other risks, detailed in the Company's filings with the U.S. Securities and Exchange Commission. |
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