Financial and Computer Giants unite on Internet Banking.ATLANTA--(BUSINESS WIRE)--Dec. 4, 1995--A powerful mix of financial and computer industry giants has come together to support and promote the principles of open banking on the Internet. Today at the Bank Administration Institute -- Retail Delivery Conference, the newly-established Open Banking Consortium announced a common vision to enable banks to maintain their customer relationships in an electronic age. ALLTEL Information Services See Information Systems. ; Area Bancshares; Cardinal Bancshares; Five Paces, Inc.; Hewlett-Packard; Huntington Bancshares Huntington Bancshares Inc. (NASDAQ: HBAN) is a $53 billion Midwestern bank holding company headquartered in Columbus, Ohio.[1] It is the 24th largest American bank. ; Microsoft; Netscape; Prodigy An online information service that provides access to the Internet, e-mail and a variety of databases. Launched in 1988, Prodigy was the first consumer-oriented online service in the U.S. ; SecureWare, Inc.; Security First Network Bank, FSB (FrontSide Bus) See system bus. FSB - front side bus ; Servantis; Unisys; and Wachovia are urging all banks to consider five important questions before handing over customer accounts to a controlling intermediary Intermediary See: Financial intermediary intermediary See financial intermediary. . -- Are we required to route our customers through a mandatory switch? -- Can we choose our financial partners (brokerage, insurance, etc.)? -- Can our customers reach the bank from any device, over any channel? -- Will we maintain brand independence and direct contact with our customers? -- Will we be able to maintain our traditional payment role in the electronic payment system? "The financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. industry cannot afford to let one or two powerful players become massive central processing hubs through which all on-line banking must flow," said Michael McChesney, chief executive officer of Five Paces. McChesney added, "A closed banking system precludes competitive pricing from front-end processors front-end processor - (FEP) 1. A small computer necessary to enable an IBM mainframe using SNA to communicate beyond the limits of the dinosaur pen. 2. A small computer controlling the screen and keyboard of a Symbolics 3600 LISP Machine. ." The recent regulatory shifts are giving banks room to expand into non-bank financial instruments, selling products such as stocks, mutual funds, etc., often through third-party relationships. "Open banking allows banks to choose those partners," said Ruann F. Ernst, general manager of Hewlett-Packard's Financial Services Business Unit. "In a closed banking system, those partners are chosen for you. The owner of the mandatory switch negotiates the deals, sets the prices, and takes a commission. The bank is left out of the loop." Unisys Financial Services Line of Business Vice President Joseph F. Walton agrees. "Customer retention in a rapidly changing financial marketplace is among the most critical issues facing banks," he said. "Brand independence and flexibility in using information resources (1) The data and information assets of an organization, department or unit. See data administration. (2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT. to meet continually con·tin·u·al adj. 1. Recurring regularly or frequently: the continual need to pay the mortgage. 2. evolving client requirements are keys to retention success. Unisys believes the Open Banking Consortium provides a valuable framework to promote those key objectives." Dan Frankel of Prodigy added, "Prodigy has long been a leader in helping banks customize their PC banking applications to meet the bank's requirements. We have always endorsed, and will continue to endorse To sign a paper or document, thereby making it possible for the rights represented therein to pass to another individual. Also spelled indorse. endorse (indorse) v. the concept." Another principle of the Open Banking Consortium is that customers should be able to reach the bank through any number of devices, or access networks and digital pathways. They should not be restricted to a single proprietary network. "It is critical for banks to maintain control of their customer relationships as consumers shift to conducting more of their financial transactions via alternative delivery channels," said Collins Andrews, president of the Financial Services Division of ALLTEL. "Future technology will allow customers to access their accounts in a variety of ways, and we think banks should be prepared to give them a variety of options." Since the technical infrastructure that will be built for electronic banking is a natural first step toward an electronic payment system, the Open Banking Consortium members said banks should position themselves to play their traditional payment role in supporting the completion of electronic transactions over the networks of the future. "E-cash, smart cards Example of widely used contactless smart cards are Hong Kong's Octopus card, Paris' Calypso/Navigo card and Lisbon' LisboaViva card, which predate the ISO/IEC 14443 standard. The following tables list smart cards used for public transportation and other electronic purse applications. , and other payment systems being created by the Internet are causing further erosion of that control," said William Randle, senior vice president of marketing and strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. for Huntington Bancshares. "We don't want to see a closed system becoming an electronic commerce clearinghouse, which can happen if banks hand over their customer account information," he concluded. CONTACT: Creative Alliance, Louisville Melanie Bullard, 502/566-0615 Ken Hoskins, 502/584-8787 or Five Paces, Inc., Atlanta Kim Humphreys, 404/315-6296 |
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