Financial Communications Society Presents 2003 FCS Portfolio Awards.Business Editors NEW YORK--(BUSINESS WIRE)--May 16, 2003 More than five hundred executives from financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. companies and their advertising agencies celebrated the best of the industry's advertising in 2002 at last night's ninth annual Financial Communications Society (FCS FCS - Frame Check Sequence ) Portfolio Awards. The evening's host was CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. anchor and Power Lunch host Bill Griffeth Bill Griffeth is an American financial journalist from CNBC, the cable network he has been with since 1991. Journalism career Prior to joining CNBC, Griffeth was part of the production team that started the Financial News Network in 1981. . The three "Best of Show" awards representing Corporate Image, Consumer Retail, and Business-to-Business, went to E*Trade Financial, Citigroup, and International Securities Exchange, respectively. "Treadmill" from Citigroup was the People's Choice Award, which was voted on electronically by attendees and was selected among the Best of Show winners. "Promoting the financial services industry through innovative advertising in tough economic times is important," said Cindy Pabst, account manager for BusinessWeek magazine and co-chair of the 2003 Portfolio Awards. "The recognition the 2003 Portfolio Awards brings is a great tribute to those who produced these amazing a·maze v. a·mazed, a·maz·ing, a·maz·es v.tr. 1. To affect with great wonder; astonish. See Synonyms at surprise. 2. Obsolete To bewilder; perplex. v.intr. creative projects." Best of Show The winning E-Trade e-trade To buy or sell a security via computer. Brokerage firms route computer-generated customer orders to appropriate dealers and exchange specialists. Financial submission in the Corporate Image category was their Multimedia campaign "1999" created by Goodby, Silverstein & Partners. The campaign ridiculed the dot-com boom See dot-com bubble. while ushering in Noun 1. ushering in - the introduction of something new; "it signalled the ushering in of a new era" first appearance, introduction, debut, entry, launching, unveiling - the act of beginning something new; "they looked forward to the debut of their new product line" a new name and company philosophy. Citigroup's winning Consumer Retail campaign, created by Fallon, consisted of a single television spot "Treadmill". The television spot of an out of shape male on a malfunctional treadmill was used to demonstrate how using your credit card could protect you against defective defective adj. not being capable of fulfilling its function, ranging from a deed of land to a piece of equipment. (See: defect, defective title) merchandise. Publicis was the agency behind International Securities Exchange's campaign "Best of Show" winner in the Business-to-Business category. The "Demand Tighter Markets" print campaign was designed to capture the revolutionary spirit of ISE Ise (ē`sā), city (1990 pop. 104,164), Mie prefecture, S Honshu, Japan, on Ise Bay. It is one of the foremost religious centers of Shinto, the site of the shrines of Ise. as a superior trading marketplace. The campaign initiates a "call to arms ! a summons to war or battle. See also: Arms " for traders Traders Individuals who take positions in securities and their derivatives with the objective of making profits. Traders can make markets by trading the flow. When they do this, their objective is to earn the bid/ask spread. to trade at ISE. Print ads appeared in major market daily newspapers and financial industry trade publications. Gold, Silver and Bronze awards Several organizations issue awards with this name:
Corporate Image (Print Single)
GOLD International
Securities
Exchange, Inc. Publicis "It's Your Right"
SILVER Bear Stearns Brouillard
Communications "At Your Side"
BRONZE Mass Mutual
Financial Group LOWE "Spinner"
Corporate Image (Print Campaign)
GOLD Phoenix Wealth
Management Cossette Post "Money, It's Just
Not What It
Used to Be"
SILVER Mass Mutual
Financial Group LOWE "Spinner",
"Wishbone",
"Chutes & Ladders"
BRONZE BNP Paribas BETC EURO RSCG "Bug's Life"
Corporate Image (Out of Home Single)
GOLD Citigroup, Inc. Fallon "People You Work
For"
SILVER Citigroup, Inc. Fallon "Your Greatest
Assets"
BRONZE Citigroup, Inc. Fallon "People Drive the
Economy"
Corporate Image (Out of Home Campaign)
GOLD Citigroup, Inc. Fallon "Nest Egg", "Little
Chocolate Coins",
"You're Smart"
SILVER Citigroup, Inc. Fallon "Sentimental
Value", "People
Drive the
Economy", "Dodge
Ball"
BRONZE HSBC LOWE "Black Bear", "Bald
Eagle", "Poison
Ivy"
Corporate Image (Television Single)
GOLD Mass Mutual Financial
Group LOWE "It's a Girl"
SILVER Mass Mutual Financial
Group LOWE "Golf Lessons"
BRONZE Pan American Life Trumpet "New at
Advertising"
Corporate Image (Television Campaign)
GOLD Charles Schwab GSD & M "Hot Tip", "Pin
Drop", "Pep
Talk"
SILVER Mass Mutual Financial
Group LOWE "It's a Girl",
"Golf Lessons",
"Retired Early"
BRONZE AFLAC The Kaplan
Thaler Group "AFLAC DUCK"
Corporate Image (Multi-Media Campaign)
GOLD E*Trade Financial Goodby,
Silverstein &
Partners "1999"
SILVER Mass Mutual Financial
Group LOWE "You Can't Predict.
You Can"
Consumer Retail (Print Single)
GOLD Citigroup, Inc. Fallon "Something Without
a Head"
SILVER Citigroup, Inc. Fallon "Presidents"
BRONZE Citigroup, Inc. Fallon "Impulsive Side"
Consumer Retail (Print Campaign)
GOLD Citigroup, Inc. Fallon "Presidents",
"Financial
Guru", "Save
Money",
"Hoard Friends"
SILVER The Vanguard Group Young & Rubicam "Fables"
BRONZE Marisco Funds The Integer
Group "Life Chart"
Consumer Retail (Out of Home Single)
GOLD HSBC LOWE "Pete"
SILVER TIAA-CREF Ogilvy & Mather-
New York "Inner Broker"
BRONZE Chase Foote Cone and
Belding NY "Watermelon"
Consumer Retail (Out of Home Campaign)
GOLD AGF Funds Inc. TBWA/CHIAT/DAY "Canadiens All-
Stars"
SILVER Chase Foote Cone and
Belding NY "Drive 2 2002
Merchandising"
BRONZE TIAA-CREF Ogilvy & Mather-
New York "Inner Broker",
"Money Isn't
Evil", "Rocket
Science"
Consumer Retail (Television Single)
GOLD Citigroup, Inc. Fallon "Treadmill"
SILVER Visa BBDO New York "Sheens"
BRONZE H & R Block Campbell Mithun "Willie"
Consumer Retail (Television Campaign)
GOLD Visa BBDO New York "Barbers",
"Sheens", "Yao"
SILVER MasterCard
International McCann Erickson "Priceless"
BRONZE Chase Foote Cone and
Belding NY "RFS"
BRONZE Ameritrade Ogilvy & Mather-
New York "The Audition",
"Big League,"
"TheVIP"
Consumer Retail (Multi-Media Campaign)
GOLD Citigroup, Inc. Fallon "Treadmill",
"Presidents",
"People You Work
For"
SILVER Ameritrade Ogilvy & Mather-
New York "Multimedia
Campaign"
BRONZE American Stock
Exchange DDB Worldwide "SPYDERS"
Consumer Retail (Direct Mail Single)
GOLD AGF Funds Inc. TBWA/CHIAT/DAY "Canadiens All-
Stars Hockey
Cards"
Consumer Retail (Radio Single)
GOLD TIAA-CREF Ogilvy & Mather-
New York "Gates"
SILVER Chase Foote Cone and
Belding NY "Reunion Tour"
BRONZE TIAA-CREF Ogilvy & Mather-
New York "Watson"
Consumer Retail (Radio Campaign)
GOLD Merrill Lynch Private
Client J Walter
Thompson "Umbrella Wealth
Management"
Business-to-Business (Print Single)
GOLD International
Securities
Exchange, Inc. Publicis "Demand Tighter
Markets"
SILVER Credit Sights Citigate Albert
Frank "Ventriloquist"
BRONZE Safeco Publicis in The
West "Uninsured"
Business-to-Business (Print Campaign)
GOLD Bank of America Doremus "Mug", "Asleep",
"Phone"
SILVER International
Securities
Exchange, Inc. Publicis "Revolution"
BRONZE Bank of America Doremus "Heart", "Froggie",
"Jack"
Business-to-Business (Direct Mail Single)
GOLD KeyBank Epsilon "High Net Worth"
SILVER Bank of America Doremus "SBA"
Business-to-Business (Television Single)
GOLD Second National Bank Brokaw "Baker"
Business-to-Business (Multi Media Campaign)
GOLD Barclays Global
Investors Venables, Bell &
Partners "Sectors"
SILVER Bank of America Doremus "SBA"
Business-to-Business (Out of Home Campaign)
GOLD Island ECN DiMassimo Brand
Advertising "Florist", "Good
Attitude",
"Trying"
This year's agency and client advertising professionals who judged the awards were Judging Chairman Gary Goldsmith, Chairman, Chief Creative Officer, Lowe New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of ; Mike Campbell For other persons named Mike Campbell, see Mike Campbell (disambiguation). Michael (Mike) Wayne Campbell (born February 1 1950 in Panama City, Florida in the U.S.) is a guitarist and record producer, best known for his work with Tom Petty. , Executive Vice President and Executive Creative Director, J. Walter Thompson Walter Thompson refers to:
Junius Spencer Morgan, 1813–90, b. West Springfield, Mass., prospered at investment banking. Chase; Margaret Johnson, Goodby, Silverstein & Partners; Ty Montague, Co-Creative Director, Wieden Kennedy; James E. Murphy, Global Managing Director - Marketing & Communications, Accenture; Steve Rautenberg, Vice President, Communications, AIG AIG addressee indicator group (US DoD) AIG American International Group, Inc AiG Answers in Genesis (religious group in defense of Scripture) AIG Artificial Intelligence Group AIG Australian Industry Group ; Noreen Ross, Executive Vice President - Marketing & Advertising, Dreyfus; Thorsten Schmidt, Director, Marketing, Instinet; Tod Seisser, Chief Creative Officer & Managing Partner, Saatchi & Saatchi; and Chris Wall Christopher "Chris" Joseph Wall (born 23 December, 1946), born in Dublin is an associate of Irish politician Bertie Ahern. He served as Ahern's election agent in the 2007 general election. , Senior Partner, Co-Creative Head, Ogilvy & Mather. 2003 Portfolio sponsors included Adweek; American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. Publishing; Barron's; BusinessWeek; Citigate Albert Frank; CFO See Chief Financial Officer. ; CNBC; CNBC International; CNN CNN or Cable News Network Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world. ; The Deal; Doremus; The Economist; Financial Times; Forbes; Fortune; Institutional Investor Institutional Investor A non-bank person or organization that trades securities in large enough share quantities or dollar amounts that they qualify for preferential treatment and lower commissions. ; International Herald Tribune International Herald Tribune Daily newspaper published in Paris. It has long been the staple source of English-language news for American expatriates, tourists, and businesspeople in Europe. ; Investors Business Daily; MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). Money; the New York Observer; The New York Times/New York Times Digital; Registered Rep (programming) REP - A directive used in IBM object code card decks (and later PTF Tapes) to REPlace fragments of already assembled or compiled object code prior to link edit. ; SmartMoney; Tribune tribune, in ancient Rome, one of various officers. The history of the office of tribune is closely associated with the struggle of the plebs against the patrician class to achieve a more equitable position in the state. From c.508 B.C. Media Network; USA Today USA Today National U.S. daily general-interest newspaper, the first of its kind. Launched in 1982 by Allen Neuharth, head of the Gannett newspaper chain, it reached a circulation of one million within a year and surpassed two million in the 1990s. ; The Wall Street Journal; Yahoo!. ABOUT THE FINANCIAL COMMUNICATIONS SOCIETY: The Financial Communications Society (FCS), a not-for-profit organization, is dedicated to improving professional standards in financial communications. It provides professionals in the industry with a forum for gathering relevant information, sharing ideas and building relationships with fellow professionals. EDITOR'S NOTE Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat. Trained by D. : ELECTRONIC FILES OF THE SELECTIONS ARE AVAILABLE UPON REQUEST. |
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