Fighting the battle of the buzzwords.Benchmarking. Total quality management. Worker empowerment. Just-in-time manufacturing just-in-time manufacturing (JIT)
Production-control system, developed by Toyota Motor Corp. and imported to the West, that has revolutionized manufacturing methods in some industries. . Skill-based pay. ISO (1) See ISO speed.
(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. 9000.
These and a few dozen others are what have come to be called management trends during the past 20 years or so. Some refer to them as management "fads," ideas that seem to come and go with every business cycle. Now add to the list "reengineering," the latest and most talked about approach to changing the way we operate our businesses.
If you've followed these trends over time, you'll see a fairly typical scenario develop. First, we hear about the new concept, usually from a management consultant. That is followed by the amazing a·maze
v. a·mazed, a·maz·ing, a·maz·es
1. To affect with great wonder; astonish. See Synonyms at surprise.
2. Obsolete To bewilder; perplex.
v.intr. early results that a prominent corporation has achieved by adopting the approach. Then, other companies try to copy the approach, which usually results in failure. Next, the bad press comes, followed by a lot of "I told you so's." Then, the idea passes into oblivion and the next trend starts to take shape.
Am I getting crusty in my old age or does this all sound just too familiar? Or is it that we Americans get hung up on buzzwords Below is a list of common buzzwords which form part of the business jargon of Corporate work environments. General Conversation
I think we tend to get ahead of ourselves when it comes to new ideas "New Ideas" is the debut single by Scottish New Wave/Indie Rock act The Dykeenies. It was first released as a Double A-side with "Will It Happen Tonight?" on July 17, 2006. The band also recorded a video for the track. . I've heard a few speeches and read plenty on reengineering and many of the other trends mentioned above over the years. But seldom, if ever, have I heard anyone ask the speaker or author espousing the idea the most basic question: "What the heck are you talking about?"
Too often, we grab on to new ideas because the term--the buzzword--appeals to us. Just a few years ago we were told that American quality was just terrible. So, most of us, being relatively sensible and with the basic need to feed our families, reason that to stay in business and make some money, we have to improve the quality of our products. Then we hear about total quality management. Sounds like a pretty darn good idea if you ask me. Totally managing quality. That has to be the secret.
Or take "reengineering." If you're a technical type, this would seem to be right up your alley. After all, you engineered it once, you can engineer it again. Right?
Well, I asked myself, "What the heck are they talking about?" And, without consulting a business consultant, I began to collect information on reengineering.
I came across the keynote speech keynote speech
See keynote address.
Noun 1. keynote speech - a speech setting forth the keynote
keynote - the principal theme in a speech or literary work given by Roy Slavin, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Siemens Industrial Automation, from this year's National Design Engineering Show in Chicago. He described business reengineering as part of the "binge-and-purge cycle that American businesses use over and over again." Using the current reengineering concept, Slavin noted, "there's a 70% chance that you will fail."
"Uh, oh," I thought, "we're already into the 'bad press' stage of the trend and I just heard about it four or five months ago."
Slavin explained the problem wasn't the concept of reengineering but rather the current "model" or "methodology." He cited a Harvard Business Review Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership and article that told how to effectively accomplish the reengineering goal.
So, I dug up the article, titled "How to Make Reengineering Really Work." Written by three New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of consultants at McKinsey & Co., it began: "In all too many companies, reengineering has been not only a great success but also a great failure." About 13 pages later, I found much of it sounded a lot like other things I had read about for the past several years.
Then a friend passed along the April issue of OnQ, a journal of the American Society for Quality American Society for Quality (ASQ), formerly known as American Society for Quality Control (ASQC), is a knowledge-based global community of quality control experts, with nearly 100,000 members dedicated to the promotion and advancement of quality tools, principles, and Control. I found a short item that asked the question I was looking for--"What do you understand reengineering to mean?"
The first sentence of the item made things a little clearer. "Reengineering is based on the clean-slate design of a business process." OK, let's keep reading.
"It's starting at the beginning and redesigning a process to accomplish its objective as if there were no process there to begin with." That threw me a little, so I read on.
"Reengineering is an attempt to improve overall the way your business is organized to serve the customer. Reengineering looks at making major changes rather than taking a continuous improvement or kaizen This article is about a continual improvement philosophy. For Kaizen ($K), a fantasy currency invented by Kaizen Games, see Priston Tale.
“Red tag” redirects here. For designation of damaged structures, see Red-tagged structure. approach." I knew I was getting close.
"Whether they call it TQM (Total Quality Management) An organizational undertaking to improve the quality of manufacturing and service. It focuses on obtaining continuous feedback for making improvements and refining existing processes over the long term. See ISO 9000. or reengineering or continuous process improvement," the item went on, "it's the same thing. Deming preferred the term process improvement." Before you start questioning my ancestry, I have to tell you the last comment finally sank in.
Why didn't they say that in the first place?