Federated Media Welcomes Deanna Brown as President and COO.Brown's Experience with Major Media Brands and Consumer Brand Marketers Will Fuel FM's Rapid Growth and Evolution SAN FRANCISCO San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden -- Federated Connected and treated as one. See federated database and federated directories. Media Publishing (FM), a next-generation media and publishing company, today appointed Deanna Brown to the position of President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . Brown brings executive leadership experience and deep knowledge and relationships in digital media and marketing to bear on FM's rapidly growing and evolving business. "FM is one of the smartest, most respected modern-day companies in the media industry," said Brown. "They've always been at the forefront of the next big thing, and they've always taken their responsibilities toward marketers and their partner sites seriously. I'm elated to join this group of talented people. There are some great opportunities that lie ahead and I can't wait to get to work." Brown began her career in the mid-eighties as a founding member of a small LA advertising agency upon graduation from the University of Southern California The U.S. News & World Report ranked USC 27th among all universities in the United States in its 2008 ranking of "America's Best Colleges", also designating it as one of the "most selective universities" for admitting 8,634 of the almost 34,000 who applied for freshman admission . She has since then become a seasoned media executive and now has more than 20 years of experience ranging from entrepreneur to Fortune 500 executive. Brown most recently was President at Scripps Networks Digital, where she led the charge on bringing Scripps more fully into the digital space. In 1995 she co-founded CondeNet, the digital division of publisher CondeNast. She has also held VP and General Manager titles at Yahoo and AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , and founded other successful media companies including Powerful Media/Inside.com (acquired by Primedia) and Gaming Industry News (acquired by Ziff Davis Ziff Davis Inc. (ZD) is an American magazine publisher and Internet Information company. It was founded in 1927 in Chicago by William B. Ziff, Sr. and Bernard G. Davis. Throughout most of its history, it was a publisher of hobbyist magazines, often ones devoted to expensive, ). "Deanna joins FM at a pivotal point in our company's evolution," said John Battelle John Linwood Battelle is a journalist as well as founder and chairman of Federated Media Publishing[1]. He has been a visiting professor of journalism at UC Berkeley and also maintains Searchblog, a weblog covering search, technology, and media[2]. , founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Federated Media. "We have incredible momentum and opportunity ahead of us, and it's time to really scale. I've known Deanna for over ten years and I have every confidence that she is the perfect partner to help take FM to the next level. We welcome her into the FM family with open arms." Since the company's founding in 2005, FM has evolved from a digital media startup into a significant innovator within the digital media and marketing industry. With roots in technology publishing, FM has since branched out into many other key content categories including Home, Food and Design. FM connects an ever-expanding roster of major consumer brand marketers with a portfolio of select, high-quality sites that attract tens of millions of engaged audience members. A top 50 Comscore destination, FM has also partnered with a diverse network of social media platform partners, including first ever marketing programs with Digg, Facebook, and Twitter A Web site and service that lets users send short text messages from their cellphones to a group of friends. Launched in 2006, Twitter (www.twitter.com) was designed for people to broadcast their current activities and thoughts. . About Federated Media Federated Media (FM) is a next generation media and publishing company that connects the highest-quality conversational content with leading brand marketers. FM Represents more than 100 of the world's most respected websites, blogs, and social networking applications. With a unique combination of quality, safety and scale, FM leverages deep, long-term relationships with brand marketers and advertising agencies to create cost effective and meaningful media and marketing executions. Learn more at www.federatedmedia.net. Product and service names mentioned herein are the trademarks of their respective owners. |
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