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Fashion for boy racers; SHOP TALK.


Byline: Ruki Sayid

HIGH street giant Marks & Spencer is revving up for a fashion war, with Formula One ace Lewis Hamilton Lewis Carl Hamilton (born January 7, 1985 in Stevenage, Hertfordshire) is a British Formula One racing driver. Hamilton started karting aged eight. When he was ten,[1]  inspiring aboys' clothes range.

The British reigning World Champion is part of a threeyear deal with Vodafone McLaren Mercedes to bring racing gear technology to the chain's kids' wear.

Team McLaren's Living the Dream range will be in stores from next month and lines inspired by Lewis include T-shirts and hoodies with his logo, helmet and wet-tyre marks. Prices start from pounds 8 for tops going up to pounds 16 for sweatshirts and pounds 20 for jackets for ages five to 16.

Lewis, 24, says: "When I saw the completed Living The Dream range for the first time, I was amazed at the detail that has been put into every item.

"It's flattering and humbling to have been the inspiration for part of the range."

The F1 star - who notched up a victory at the recent Hungarian Grand Prix This article is about Formula One race. For other uses, see Hungarian Grand Prix (disambiguation).

The first Hungarian Grand Prix (Hungarian: Magyar NagydĂ­j) was held on June 21, 1936 over a 3.
 - adds: "I've got a lot of nephews who I just know will go crazy for everything when it's launched in autumn."

McLaren stablemate Noun 1. stablemate - a horse stabled with another or one of several horses owned by the same person
stable companion

Equus caballus, horse - solid-hoofed herbivorous quadruped domesticated since prehistoric times
 Heikki Kovalainen Heikki Kovalainen is a racing driver, born October 19, 1981 in Suomussalmi, Finland. He is the second race driver for Formula 1 world champions Renault having occupied the role of third driver since 2005. He had been associated with the team in 2004.  has also had a hand in the collection, which uses material and colours similar to the team's kits.

He says: "It's fantastic to think that a range of clothes featuring myself and Lewis will soon be available. "The range captures the look and feel of our team as well as the colours and graphics that I designed personally for my crash helmet."

F1 stars Lewis and Heikki follow in the footsteps of football maestro David Beckham, who signed a pounds 10 million deal to back an M& S boys' range in 2002.

His DB07 clothes were a massive hit and seven lines were created during the threeyear partnership.

CAPTION(S):

TEAM DREAM: Lewis with boys modelling his M&S designs
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Title Annotation:Features
Publication:The Mirror (London, England)
Date:Aug 5, 2009
Words:305
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