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Fashion Takes Center Stage at CTIA Wireless 2007.


Fashion In Motion Runway Show is the Launching Pad for Dozens of New Global Innovations in Fashion Technology

WASHINGTON -- Please replace the release dated March 8, 2007 with the following corrected version due to multiple revisions.

The corrected release reads:

FASHION TAKES CENTER STAGE AT CTIA (1) See CompTIA.

(2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry.
 WIRELESS 2007

CTIA WIRELESS 2007[R], the world's largest event for the wireless industry, today announced an outstanding lineup of technologically advanced and fashion-friendly innovations from around the world for this year's Fashion in Motion show. CTIA WIRELESS takes place March 27-29 at the Orange County Convention Center The Orange County Convention Center (OCCC) is the primary public convention center in Central Florida. The large complex is located on International Drive, a major tourist area in Orlando, Florida.  in Orlando.

The CTIA Fashion in Motion runway show is a collection of the most innovative and creative products and prototypes in the wearable wireless arena. This couture-style fashion show features the latest wireless devices, accessories, technical textiles The introduction to this article provides insufficient context for those unfamiliar with the subject matter.
Please help [ improve the introduction] to meet Wikipedia's layout standards. You can discuss the issue on the talk page.
, smart fabrics and fashions that are available today, as well as a look at designs of the future. Fashion show times are 11:30 am, 2:00 pm and 4:00 pm on Tuesday, March 27 and Wednesday, March 28; and 11:00 am and 1:30 pm on Thursday, March 29.

"Our annual wireless fashion show is one of the industry's most anticipated events," said Robert Mesirow, vice president of operations and show director for CTIA WIRELESS. "Now more than ever, consumers are personalizing their mobile devices, and designers are exploring new ways to integrate technology and fashion. This year we are thrilled to be hosting so many talented designers and scientists from around the world."

This year's Fashion in Motion sponsors include Samsung, Skinit, T-Mobile, Motorola, La Perla, Alexandra Fede, Nokia, Sony Ericsson For an arrangement of Sony Ericsson products, see list of Sony Ericsson products

Sony Ericsson is a joint venture established in 2001 by the Japanese consumer electronics company Sony Corporation and the Swedish telecommunications company Ericsson to make mobile phones.
, Chatt Plus, Panda International, Digit Wireless, ELLE, ELLEgirl, Gizmag.com, Peruse pe·ruse  
tr.v. pe·rused, pe·rus·ing, pe·rus·es
To read or examine, typically with great care.



[Middle English perusen, to use up : Latin per-, per-
, Stylefuture and USA Today USA Today

National U.S. daily general-interest newspaper, the first of its kind. Launched in 1982 by Allen Neuharth, head of the Gannett newspaper chain, it reached a circulation of one million within a year and surpassed two million in the 1990s.
.

Fashion in Motion highlights include:

Clothing:

The world-exclusive preview of La Perla's ATTRAXIONBRA will take place at CTIA Fashion in Motion. La Perla's ATTRAXIONBRA was developed by The La Perla Science Department in collaboration with Alexandra Fede, a European scientific researcher at the forefront of the integration of fashion, technology and science.

The Zegna iJacket is a luxury sport jacket that integrates outerwear with music and technological innovation. The iJacket features a zip-front style with detachable hood. Eleksen's ElekTex technology is integrated into one of the iJacket's sleeves. While the iPod is safely housed in an interior jacket pocket, the sleeve can operate as a five-button electronic iPod control pad, providing functionality without compromising style.

The UK'ss largest college of art and design, Central Saint Martins, presents Sensitive Shoes, designed to stimulate pressure points in the feet while walking. The creation of Dr. Jenny Tillotson, director of Scentsory Design[R] at the school's Innovation Center, the shoes contain sensitive pads that correspond with various reflexology Reflexology Definition

Reflexology is a therapeutic method of relieving pain by stimulating predefined pressure points on the feet and hands. This controlled pressure alleviates the source of the discomfort.
 points in the foot. The result is an ongoing sensation of healing and massage when the shoes are worn.

Koyono's Blackcoat Sport replaces business casual with business active, adding sporting credential to the staid sport coat form. The thoroughly modern sport coat can be folded and stowed away in your travel case. Eleksen's integrated five-button controls allow for full functionality of your iPod without having to remove it from your coat.

Accessories:

Skinit, the global leader in mobile device personalization, has the largest selection of removable skins, customized to fit thousands of devices including mobile handsets, MP3 players, laptop and desktop computers. Skins come in vinyl, fabric, bling, metallic and more.

Sensory Design & Technology of France is introducing e.Mos, a small bowling pin shaped wireless badge that detects and repels against mosquitoes, and eScent, a similar product that releases fragrances for therapeutic wellbeing. eMos releases small doses of insect repellent insect repellent, substance applied to the skin in order to provide protection against biting insects, primarily mosquitoes, ticks, chiggers, fleas, and certain flies.  via a noise-activated sensor tuned to recognize the sound frequency of mosquitoes, while eScent responds to biological conditions with the delivery of scent in a controlled, preventative or responsive way. Both products come in red and blue.

Another world premier at CTIA Fashion in Motion is the Chatt Girl handbag line by Chatt Plus. These stylish leather handbags are designed with ideal pockets for carrying wireless handsets: front pockets are perfect for small phones and the discreet rear pocket holds larger handsets or PDAs. Chatts come in blue, pink, yellow and red. ChattGirl.com promotes Web safety for stylish and tech savvy girls.

The Nokia Bluetooth Headset BH-801 is a lightweight and elegant wireless headset See headset.  with an optional earloop, elegant neck strap, and practical belt clip. It weighs only 11grams, has up to 6 hours of talk time and is exclusively available through AT&T.

The ultra-modern GTech Professional Messenger bag A messenger bag (also called a courier bag) is a type of sack, usually made out of some kind of cloth (natural or synthetic), that is worn over one shoulder with a strap that winds around the chest resting the bag on the lower back.  is the first iPod control speaker pack with ElekTex smart fabric technology and ultra-thin NXY NXY Nexen, Inc. (stock symbol)  internal speakers. Other features include a padded laptop compartment, quick-access pocket in front for a phone or PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). , pockets for business accessories and a water bottle. The bag is made of a fusion of 420D Jacquard and 1680D ballistic nylon Ballistic nylon is a thick, tough, synthetic nylon fabric used for a variety of applications. Ballistic nylon was originally developed by the DuPont corporation as a material for flak jackets to be worn by World War II airmen. .

Panda International is debuting its Panda Leash[TM] product line with global patent applications, providing the freedom to use and carry your phone without risk of loss or damage. Panda's micro-thin 5" leash attaches to any wireless device and clips to almost anything worn or carried - it even clips to jewelry. The leash stretches easily in use, but stops short of impact if dropped.

Devices:

The Belkin SportCommand for iPod lets you wirelessly control your music while your iPod stays protected. Strap the fabric remote to your arm, store your iPod in your backpack or jacket, and then listen to all your jams while you snowboard or bike. With its weather-resistant durability, the SportCommand is perfect for outdoor activities, such as snowboarding, mountain biking mountain biking Sports medicine A sport in which participants use specialized bicycles to navigate rough, steep trails covered with unforgiving rocks Injury risk Concussions, fractures, death. See Extreme sport, Novelty seeking behavior.  and hiking.

Digit Wireless, creators of the Fastap[TM] keypad technology, will showcase both commercially available and prototype mobile devices that combine style and functionality for a simple user experience that increases discovery, access and usability of today's voice and data services.

Also showcased this year is the Nokia N95, an all-in-one multimedia computer with a pioneering 2-way slide concept, integrated GPS functionality and 5 megapixel camera. Designed for high-speed mobile networks, this device makes it easy to watch and record videos, take high-quality photos and upload them immediately to Flickr, browse the Internet, or catch up on email while on the move.

Samsung will showcase seven new devices at Fashion in Motion, including feature-rich phones like the SCH-u740 with its slim form factor and full QWERTY keyboard The standard English language typewriter keyboard. Q, W, E, R, T and Y are the letters on the top left, alphabetic row. Designed by Christopher Sholes, who invented the typewriter, the keyboard layout was organized to prevent people from typing too fast and jamming the keys. . This device lets you go from talking to Noun 1. talking to - a lengthy rebuke; "a good lecture was my father's idea of discipline"; "the teacher gave him a talking to"
lecture, speech

rebuke, reprehension, reprimand, reproof, reproval - an act or expression of criticism and censure; "he had to
 texting with a simple pivot of the dual-hinged display. The SGH-t629, a multimedia slim slider A block of material that holds the read/write head of a magnetic disk. See flying head. , features quad-band technology, keeping users connected wherever they travel, anywhere in the world.

Samsung is all about style with an array of sophisticated new devices, including the silvery Samsung u540 with a sporty black stripe that belies its high-end, high-tech features such as enhanced voice recognition, Bluetooth and external music controls. The attractive and thin SPH-m610 is heavy on style and substance with a 2.0 megapixel camera, stereo Bluetooth and a microSD memory card slot A socket for inserting a printed circuit board or a PC Card (CardBus card). See PC Card. .

The champagne-colored Samsung Trace The Samsung Trace is one of the few non flip phones on the market today. Its metalic finish and untra thin design makes it attractive to customers who are tired of the usual flip phones.

One advantage of this phone is its very attractive, great quality 1.3 megapixel camera.
 comes with a camera and music player; while the sexy and sleek plum-colored SGH-t509s features a camera, Bluetooth and IM capabilities. Topping it all off is the Samsung Black Carbon, a stylish phone that goes with anything and boasts a 3.1 megapixel camera, a powerful music player and a Microsoft Office Microsoft's primary desktop applications for Windows and Mac. Depending on the package, it includes some combination of Word, Excel, PowerPoint, Access and Outlook along with various Internet and other utilities.  file viewer Software that displays the contents of a file. File viewers are a quick way of looking into different types of files without having to open each application that created them. A general purpose file viewer is capable of displaying a wide variety of document, database, spreadsheet and .

Sony Ericsson, globally recognized for its line of Walkman music phones, returns to CTIA Fashion in Motion to reveal several new innovative and feature-rich devices.

T-Mobile will showcase several phones at this year's Fashion in Motion. Motorola and T-Mobile partnered with one of the most recognized names in high fashion to deliver the runway-ready MOTORAZR V3i Dolce dol·ce   Music
adv. & adj.
In a gentle and sweet manner. Used chiefly as a direction.



[From Italian, sweet, from Latin dulcis.]

Adv. 1.
 & Gabbana, available exclusively from T-Mobile. Draped drape  
v. draped, drap·ing, drapes

v.tr.
1. To cover, dress, or hang with or as if with cloth in loose folds: draped the coffin with a flag; a robe that draped her figure.
 in a luxurious gold finish, with a Dolce & Gabbana logo, the phone unites elegance and attitude with the signature design of the MOTORAZR.

T-Mobile is showing the MOTORAZR V3 Miami Ink Miami Ink is a reality show on TLC that follows the events that take place at "305 Ink" (also known as "Miami Ink"), a tattoo shop in Miami Beach. The show premiered in July 2005 and entered its third season on June 12, 2007.  Collection, featuring tattoo-inspired designs by Ami James, leading tattoo artist on TLC's hit television series "Miami Ink." The phone comes in magenta with a Cherry Blossom Tattoo laser-etched design on the smooth brushed aluminum surface, giving consumers a new twist on the world's best-selling mobile handset.

The Nokia 5300 XpressMusic, available exclusively in the U.S. from T-Mobile USA, puts your tunes and your "Faves" at your fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States.  with T-Mobile myFaves service. This white slider phone with lilac or black trim lets you easily listen to favorite songs or play them out loud on the external speaker. T-Mobile offers three free downloads with each phone purchase from Yahoo! Music Unlimited(TM), the exclusive music partner for the Nokia 5300 XpressMusic and includes a memory card preloaded with music by hot new artists, Paolo Nutini and the Teddybears.

Content:

From the publishers of ELLE and ELLEgirl are two free mobile Internet sites for fashionable women and teens on the go, accessible from any Web-enabled mobile device. ELLE Mobile, located at wap.elle.com, delivers breaking fashion news, beauty trends and tips, complete runway coverage, horoscopes, celebrity interviews and more. ELLEgirl Mobile, found at wap.ellegirl.com, details the hottest stories in fashion, beauty and pop culture with beauty secrets from the stars, juicy celeb ce·leb  
n. Informal
A celebrity.
 gossip, interviews with pop icons and it-boys, music and TV show reviews, real-life teen stories, horoscopes and more.

Fashion & Technology Education Session

Those interested in the design aspect of mobile handsets should attend Fashion in Motion: Design Aesthetic and the Mobile Handset on March 28 at 1:00 pm in Room 308 C&D at the convention center. This panel session explores the fashion and style strategies of carrier and device manufacturers and what is being done to take premium phones to the next level. Speakers include Michael Gallelli, director of product marketing for T-Mobile USA and Max Yoshimoto, director of Global Design Strategy - Consumer Experience Design Group at Motorola. The session moderator is Ed Baig, consumer technology columnist for USA Today.

About CTIA WIRELESS 2007

As the premiere global event representing the $500 billion global wireless industry and the largest wireless show in the world, CTIA WIRELESS 2007 brings together all industries affected by wireless technology for three days of intense learning and networking. Visit www.ctia.org/ctiawireless.

CTIA-The Wireless Association is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. Visit www.ctia.org.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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