Farnam Pet Products and Veterinary Products Laboratories Offer Revolutionary Pheromone Therapy to Combat Fear Caused by Fireworks, Lightning and Thunder.To download high-resolution, print-ready JPEG JPEG in full Joint Photographic Experts Group Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm. images, click on the thumbnail image above. WARNING: these images are very large (800K+) Click here for caption Lifestyle Editors/Health/Medical Writers NOTE TO MEDIA: Multimedia assets available A photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.061003/bb8 PHOENIX--(BUSINESS WIRE)--June 10, 2003 The odds of being struck by lightning are about one in 700,000. The odds that lightning and thunder will strike fear in dogs, causing anxiety is all too common. According to pet health experts at Farnam Pet Products and Veterinary Products Laboratories, there is a healthy fear of loud noises, but dogs that suffer from noise phobias may respond with inappropriate or unwanted behavior that causes property destruction, upsetting harmony in the household. Developed by veterinarians, D.A.P.(TM) (Dog Appeasing Pheromone Shortly after female dogs give birth, they produce and emit pheromones that help to calm and reassure their newborn puppies. Called Dog Appeasing Pheromones (D.A.P.), these pheromones are recognized by dogs their entire life and send a signal that they are in a safe and comforting ) is a synthetic pheromone pheromone Any chemical compound secreted by an organism in minute amounts to elicit a particular reaction from other organisms of the same species. Pheromones are widespread among insects and vertebrates (except birds) and are present in some fungi, slime molds, and algae. that naturally controls and manages pet behavior associated with anxiety, fear, stress or phobias. The pheromones pheromones, any of a variety of substances, secreted by many animal species, that alter the behavior of individuals of the same species. Sex attractant pheromones, secreted by a male or female to attract the opposite sex, are widespread among insects. are released into the animal's environment through a diffuser dif·fus·er n. 1. One that diffuses, as: a. A light fixture, such as a frosted globe, that spreads light evenly. b. A medium that scatters light, used in photography to soften shadows. c. that plugs into an electrical outlet, delivering pheromones 24 hours a day for approximately 30 days for trouble-free treatment. Fear of loud noises elicits responses such as pacing, trembling, hiding and howling. A few weeks prior to expected noisy celebrations or storm season, plug in D.A.P. to ease Fido through. How Do Pheromones Work? D.A.P. calms dogs by emitting synthetic pheromones that mimic the pheromones of a lactating female dog. By replicating this signal of comfort, D.A.P. helps alleviate fear and stress related behaviors. The University of Lincoln
The University of Lincoln (United Kingdom) Animal Behavior, Cognition and Welfare Group has been working with D.A.P. for the past three years to assess its value in the treatment of stressed and troubled canines. Research has shown that the appeasing pheromone can be very effective in many areas of canine behavioral therapy. This chemical communication can be central to providing simple, effective treatment for thousands of dogs with stress related conditions and behavioral problems. "Sam" is a Border collie who would pace and pant heavily during the annual July Fourth neighborhood fireworks display. As an animal trainer at Westwood Animal Hospital (Kansas), Dennis Bastian, Sam's owner, knows something about pet phobias and anxiety. "I was skeptical about pheromone therapy, but decided to give it a try. We plugged in D.A.P. a week before July Fourth, and whereas Sam normally would have paced or hid, he actually sat by the front door next to open windows -- I can honestly say the D.A.P. had a tremendous effect." Missouri-based veterinary behaviorist Behaviorist 1. One who accepts or assumes the theory of behaviorism (behavioral finance in investing.) 2. A psychologist who subscribes to behaviorism. Notes: When it comes to investing, people may not be as rational as they think. Debra F. Horwitz, DVM DVM Doctor of Veterinary Medicine. DVM abbr. Doctor of Veterinary Medicine DVM Doctor of Veterinary Medicine. DACVB DACVB Diplomate of the American College of Veterinary Behaviorists , unsuspectingly helped a client's senior dog endure thunderstorms. "I was treating 'Buzzy' for a severe socialization disorder, but after a while, she noticed that 'Blanche' was not exhibiting her usual signs of distress during thunderstorms. The client was so pleased to be able to help her older dog deal with her life-long anxiety about storms with such a simple solution," says Horwitz. Pet owners can ask their vet about D.A.P. or go to a specialty pet store or online retailer and look for Comfort Zone(TM) with D.A.P.(TM). Information also is available on the Internet at www.farnampet.com. Veterinarians looking for more information should go to www.vpl.com. Founded in 1946, Farnam Companies, Inc., is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. and a leader in the animal health products industry. The company specializes in parasite and insect control products, nutritional solutions for animals and products that improve quality and enjoyment of life for animals and enhance the human/animal bond. For information about Farnam, in the U.S. call toll free at 800/234-2269, direct at 602/285-1660 or go to www.farnam.com on the Internet. We Make Life Better for Animals and Their People (SM) D.A.P.(TM) is a trademark of Ceva Sante Animale. Note: A photo is available at URL: http://www.businesswire.com/cgi-bin/photo.cgi?pw.061003/bb8 |
|
Printer friendly
Cite/link
Email
Feedback
Reader Opinion