Family Room Crosses into the "BORDERLAND" at 2007 South by Southwest Film Festival.

LOS ANGELES -- Emmett/Furla Films, a wholly owned subsidiary of Family Room Entertainment Corporation (OTCBB:FMLY), is pleased to announce that the based-on-a-true-story horror pic, "BORDERLAND," will premier at the 2007 South by Southwest Film Festival. Lions Gate Films, the studio which released the "SAW" films and "HOSTEL," is slated to release the picture worldwide. The film stars Brian Presley (END GAME, GUARDING EDDY), Rider Strong (CABIN FEVER), Jake Muxworthy (WATERBORNE), Martha Higareda, Roberto Sosa, Jose Maria Yazpik, Damian Alcazar (CRONICOS) and Mexican pop-star Beto Cuevas in the story of three young men who end up on the wrong side of an ancient cult in Mexico.

The 2007 SXSW Film Festival will feature the first public festival appearance from the three creators of the popular "Lonelygirl15" online short video phenomenon. Additionally, Harry Knowles of "ain't It cool news," will moderate a session entitled "Panel of the Dead: Horror Films of Today," in which horror filmmakers and members of the industry will chat about current and upcoming trends in the ever-successful genre. The Festival runs March 9 - 17, 2007 in Austin, TX.

The pic was financed and produced by Emmett/Furla Films in conjunction with third parties.

About Family Room Entertainment:

Family Room Entertainment Corporation, with its subsidiaries, Emmett Furla Films Productions ("EFFP"), Emmett Furla Films Distribution ("EFFD") and EFF Independent ("EFFI"), is a publicly held company trading on the NASDAQ Bulletin Board under the symbol "FMLY." Family Room Entertainment develops, produces and performs production related services for the entertainment industry. Family Room Entertainment's goal, through EFFI and EFFP, is to facilitate relationships (and as such, provide production related services) between creative talent (including writers, actors and directors) and companies who produce, finance and distribute motion pictures. FMLY derives its income from producer fees, production consulting and service fees and royalties as well as participation in the profits, if any, of certain of the pictures it produces.

The FMLY co-founders, Randall Emmett and George Furla, believe that they have the expertise and contacts within the entertainment industry, specifically in the competitive development, production and distribution arenas, to profitably acquire content, package product by adding value to the content with top quality talent and arrange with third parties to produce and finance motion pictures which are in the moderate to higher level budgets, which can be distributed by those with the expertise to effectively do so to a mass worldwide audience. However, there is no assurance that any motion picture, which has not yet been released, will be released, that a change in the scheduled release dates of any such films will not occur or, if such motion picture is released, it will be successful.

Forward Looking Statement:

Safe Harbor: Statements contained in this news release, which are not historical facts, are forward-looking statements as that are defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to risks and uncertainties, which could cause results to differ materially from those projected.

This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 (the "ACT"). In particular, when used in the preceding discussion, the words "plan," "confident that," "believe," "expect," "intend to" and similar conditional expressions are intended to identify forward-looking statements within the meaning of the ACT and are subject to risks and uncertainties, and actual results could differ materially from those expressed in any forward-looking statements. Such risks and uncertainties include, but are not limited to, market conditions, competitive factors, the ability to successfully complete additional financings and other risks.