FUTURE FILMMAKER'S IN A GOOD FRAME OF MIND.BUSINESS NAME: Frame of Mind Pictures BUSINESS ADDRESS: 225 N. Maryland Ave., Glendale PHONE: (818) 244-6552 WEB SITE: www.frameofmindpictures.com OWNER: Tom Ardolino ESTABLISHED: 1987 NUMBER OF EMPLOYEES: One DESCRIBE YOUR BUSINESS: A high-end custom framing shop also operating as feature film production company. IS THIS YOUR FIRST BUSINESS? Yes WHY DID YOU START THIS BUSINESS? To build a reputation in the arts through friendly customer service and excellent craftsmanship Craftsmanship Alcimedon a first-rate carver in wood. [Rom. Lit.: Vergil Eclogues, iii. 37.] Argus skillful builder of Jason’s Argo. [Gk. Myth.: Walsh Classical, 29] Athena (Rom. and parlay An open programming interface (API) to a service provider's network (the network operator), developed by the Parlay Group (www.parlay.org). By enabling the customer's application to talk directly to the network, it allows the end user to have greater access to network information as well the profits into a film company by the same name. WHERE DID YOU GET THE IDEA? I attended University of Southern California The U.S. News & World Report ranked USC 27th among all universities in the United States in its 2008 ranking of "America's Best Colleges", also designating it as one of the "most selective universities" for admitting 8,634 of the almost 34,000 who applied for freshman admission film and fine arts schools simultaneously and always planned to combine the two during my entrepreneurial career. HOW LONG WAS IT FROM CONCEPT TO OPENING? Five years. WHAT DID YOU DO DURING THAT TIME? I worked as an animation artist for Disney and Hanna-Barbera and sold my original art through gallery shows. WHAT WERE YOUR STARTUP COSTS AND HOW DID YOU FINANCE THE BUSINESS? My startup was $12,000. I won $4,000 on a jai alai jai alai (hī`lī'), handball-like game of Spanish Basque origin. It is also called pelota. Jai alai is played on a three-walled court with a hard rubber ball that must be hurled against the front wall with the cesta, bet while visiting Connecticut and borrowed $8,000 on credit. WHO DID YOU RELY ON FOR ADVICE? No one. I've always paved pave tr.v. paved, pav·ing, paves 1. To cover with a pavement. 2. To cover uniformly, as if with pavement. 3. To be or compose the pavement of. my own road. WHAT HADN'T YOU CONSIDERED BEFORE OPENING? The wonderful and interesting people in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, who would trust me with their most valuable possessions. My clients are reputable rep·u·ta·ble adj. Having a good reputation; honorable. rep  u·ta·bil people, and I'm proud of that. WHAT IS YOUR EXPECTED REVENUE THIS YEAR? I expect to earn $1 million, but I'm not sure how it will turn out. WHAT GOALS DO YOU HAVE FOR THE COMPANY? What was once ``everyone's favorite frame shop'' is now transforming into a feature film company that will bring back the excitement of ``Old Hollywood'' with a brilliant portfolio of feature films in the years to come. Our first feature will be released in 2007. CAPTION(S): photo Photo: (color) Tom Ardolino is the owner of Frame of Mind Pictures, a custom framing business in Glendale that he hopes to parlay into a feature films company. Evan Yee/Staff Photographer |
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