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FULLTILT SOLUTIONS UNVEILS FATHAM DS SOFTWARE APPLICATION.


FullTilt Solutions, a company that solves complex data management and integration challenges, has unveiled Fatham DS. Fatham DS is a software application that is designed to help companies create customized sales tools. These sales tools allow their sales force to intelligently gather and display product information and value propositions.

Fathom DS is a Microsoft .NET based application that enables a company to generate flexible, interactive tools that can be customized by their sales team or business analysts for a particular selling situation. It is currently being employed by some of FullTilt's largest clients across multiple industries.

"With Fathom DS, companies truly gain a competitive advantage because it provides them with the ability to speed up their sales process, thus impacting revenues," said Tim Wallace, chief executive of FullTilt Solutions. "The variety of tools that Fathom DS can create allows a company's sales force to build a winning business case around the purchasing of their product, thus reducing the time for their prospects to make a buying decision. Our clients have confirmed that these tools have proven to influence a number of their customers' purchasing decisions such as upgrading software."

Fathom DS creates tools that are extremely user friendly and make it easy to add, modify, and create information on a case-by-case basis. Fathom DS handles a variety of information types -- text, HTML links, calculations, dynamic charts -- and the tools that are created can be customized for a particular selling situation resulting in a specific example that demonstrates the return on a company's product or service.

Some examples of the types of interactive sales tools that can be created using Fathom DS include a return-on-investment calculator, a technology comparison tool, a solution configuration tool and a survey generator. For example, insurance companies might use Fathom DS to create tools that compare the benefits of a new life insurance product or to create e-Learning based applications for their field sales force.

"Directed selling tools built using Fathom DS can benefit a company's entire sales organization and can be continually refined to demonstrate a well-prepared and targeted selling proposal," said Wallace. "Another competitive edge is that these tools allow a sales force to focus on selling and closing deals rather than on spending time around the creation of a sales pitch."

About FullTilt Solutions

Founded in 1987, FullTilt Solutions is a provider of technical solutions through a mix of commercial software products, custom software applications and integration services. FullTilt enables returns on technical investments by helping clients use technology to cut costs, drive revenues and improve their competitive positions. FullTilt is headquartered in Philadelphia with offices in New York and Pittsburgh.

FullTilt can be found on the World Wide Web at http://www.fulltilt.com.

For more information, call 610\382-3250.

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Publication:Productivity Software
Date:Dec 1, 2002
Words:458
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