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FROX INC. SHIPS HOME THEATER SYSTEM

 FROX INC. SHIPS HOME THEATER SYSTEM
 SUNNYVALE, Calif., Dec. 17 /PRNewswire/ -- Frox Inc. began


shipping its interactive home theater systems today. Bud Myers, vice president marketing said, "While many are still speculating about the promise of enhanced picture quality, digital television and interactivity, Frox delivered on that promise. Now consumers can experience the fulfillment of that promise in selected audio/video showrooms throughout the country."
 The FroxSystem(TM) will be distributed throughout 165 high-end audio/video showrooms throughout the United States. Leading dealers in the United States have already ordered nearly 400 systems. Norm Rozak, president of Columbia Audio/Video commented that, "It is with great anticipation that I look forward to Frox's introduction and delivery of their new system. I believe that it launches us into a new dimension of home entertainment with unlimited potential."
 "After 20 years in the consumer electronics business, most of us realize that the way we do business is about to change. The FroxSystem and FroxCast combined will allow consumers to have access to the most up-to-date entertainment and features available in the consumer electronics and entertainment industries with a unique graphic on-screen user interface. Entertainment made remarkably simple with a one-button remote control. What Frox calls the first vision of the inevitable," Myers elaborated.
 Frox officials have already licensed Dolby Prologic(TM) circuitry for theater sound and combined its proprietary digital signal processing capabilities (patent pending) to configure a totally digital system. Further announcements of cross-licensing agreements are anticipated next month at the Consumer Electronics Show in Las Vegas. Frox will host dealers and previously made appointments at their suite at the Mirage Hotel.
 Frox Inc., is an interactive information and entertainment company. The home theater system whose picture quality rivals that of HDTV, incorporates unsurpassed digital audio and unprecedented simplicity of operation using a one-button remote control. Four elements comprise the FroxSystem(TM) -- FroxVision(TM) FroxSound(TM), FroxControl(TM) and FroxCast(TM). Frox Inc. was founded in April of 1988. Austin Vanchieri, the former president of Xerox Information Products Division, is the CEO and president. The company is located in Sunnyvale and is funded by five private European investors.
 -0- 12/17/91
 /CONTACT: Anne Doremus of Catalyst Communications, 510-838-7127 for Frox Inc.; or Bud Myers of Frox Inc., 408-733-3769/ CO: Frox Inc. ST: California IN: CPR ENT SU: PDT


DG -- SF001 -- 2801 12/17/91 08:00 EST
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Date:Dec 17, 1991
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