FOX Sports Interactive Media and SmartVideo Bring Sports News and Highlights to Smartphone Users Nationwide.

ATLANTA & LOS ANGELES -- Sports fans now can catch all the action, and the latest scores, no matter where they are

SmartVideo Technologies, Inc. (OTCBB: SMVD.OB) and FOX Sports Interactive Media, LLC (FSIM) announced today the launch of a 24-hour sports video channel specifically designed for smartphones. Working with SmartVideo, FOX Sports will make on-demand video and audio of its unparalleled national and regional sports coverage available to approximately 50 million mobile phone users and millions of PDA owners. Now as never before, cellular phone subscribers will have access to up-to-date video coverage of their favorite teams while on-the-go. In addition to FOX Sports national coverage of the NFL, MLB and NASCAR, only Fox Sports Net can provide displaced fans with in-depth coverage of their home town pro and college teams from its 21 regional sports channels and affiliates across the country.

"SmartVideo has enabled FOX Sports to take the next step in providing our viewers easy access to timely sports video coverage on their smartphones," said John Smelzer, vice president of business development of FSIM. "This development helps fulfill our commitment to provide as many outlets as possible for sports fans to stay in touch with our deep national and regional sports coverage. SmartVideo's unique capabilities of supporting full-motion video on smartphones exceed our demands for quality and reliability."

Poised to capitalize on increased Smartphone consumer adoption, SmartVideo offers technology that enables fluid motion, fully synced live video and audio broadcasts, even on phones running on current 2.5g cellular networks, making it the only such service able to be called television in the true sense. Thanks to the successful launch of the more robust 3g networks in the U.S., SmartVideo is capable of providing 3g-capable phones with a minimum of 24 frames per second and virtual broadcast-quality of at least 28 fps on Wi-Fi-enabled devices.

SmartVideo's proprietary technology has scalability that enables the service to operate with exceptional quality on next-generation 3g phones. The service also can be integrated easily into any wireless carrier's current offerings; it works on multiple player platforms, on numerous phones and on the networks of carriers around the world.

FOX Sports content is part of SmartVideo's basic mobile television service, offered at a monthly rate of $12.95, and is available to anyone with a wireless data package, and a smartphone or PDA that runs most common operating systems.

The deal with FOX Sports Interactive Media is the latest content agreement announced by SmartVideo, joining ABC News, NBC Universal (CNBC, MSNBC and NBC Mobile), The Weather Channel, DIC Kid's Network, IFILM, and Fashion TV, among others.

"Mobile phone subscribers are rapidly exceeding 1 billion worldwide. FOX Sports has realized the magnitude of this growth and is adding to its arsenal of media outlets in order to reach its viewers no matter where they are," said Richard E. Bennett, Jr., president and CEO of SmartVideo. "I am delighted that FOX Sports recognized our ability to deliver their programming in a reliable, convenient and easy-to use application. Our collaboration with FOX Sports will feed the ever increasing appetite for sports, news and entertainment virtually anywhere, any time."

This unique relationship between FOX Sports Interactive Media and SmartVideo was negotiated by Los Angeles-based Media Consulting Associates (MCA), a leading entertainment consultancy consisting of well-known television executives specializing in content placement, distribution and production. MCA is based in Los Angeles, CA.

Stated Herman Rush, managing director of MCA: "It is exciting to be a part of ushering in a new way for people to receive their sports and entertainment news. Today's mobile society is demanding technology that goes where they go and is available when they want it. People want convenient, easy to use devices that can deliver visual real-time information 24 hours a day no matter if they are waiting at the airport, standing in line at the Post Office or on vacation."

About FOX Sports, FOX Sports Net and FOX Sports Interactive Media, LLC

In just ten years of existence, FOX Sports has earned 60 Emmy Awards for excellence in the presentation of the biggest sporting events on television, more than any other network during the same stretch of time. FOX Sports is the exclusive network broadcast rights holder for Major League Baseball, the exclusive network broadcaster of NFC regular-season National Football League games and a rights holder of NASCAR Cup racing. FOX Sports Net reaches more than 81 million homes through its 20 regional sports channels, and serves as the only supplier of national, regional and local sports programming. FOX Sports Interactive Media (FSIM) develops new media initiatives for FOX Sports and FOX Sports Net. FSIM distribution channels include Internet (http://www.FOXsports.com/), broadband, wireless and interactive television. FOXSports.com is a comprehensive and entertaining online source of sports news, information, listings, games and special features about programming on FOX Sports, FOX Sports Net, FOX Sports Radio and much more from the world of sports. FSIM is owned and managed by FOX Sports Networks, a subsidiary of FOX Entertainment Group (NYSE: FOX), a division of News Corp.

About SmartVideo Technologies

SmartVideo Technologies, Inc. offers the first service for aggregating live, on-demand and download-and-play content for consumers around the world. Its robust library of content includes national networks and local affiliates, news, weather, sports, children's programming, and many other content genres. SmartVideo's mobile video solutions provide exceptional image quality on all existing 2.5g and Edge cellular networks, and near-broadcast quality on 3g and Wi-Fi networks. The Company's stock is traded on the OTC Bulletin Board under the symbol SMVD.OB. Based in Norcross, Georgia, SmartVideo is a Microsoft Windows Media(R) 9 Series Certified Hosting Provider. For additional information and to subscribe to SmartVideo's Live TV content packages visit www.smartvideo.com.

Forward Looking Statements

This press release includes statements that may constitute "forward-looking" statements, usually containing the words "believe," "estimate," "project," "intend," "expect," or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, the inability of SmartVideo to obtain the additional financing needed to fund operations, the failure of SmartVideo to convert its present and future customer contracts into profitable arrangements for SmartVideo, unexpected costs, delays and other difficulties related to the timing and success of product development and marketing plans, adverse changes in the market for the delivery of full-motion, streaming video content, the failure of SmartVideo's hosting infrastructure, the complexity of SmartVideo's services and delivery network, pricing and other activities by competitors, difficulties involved in retaining and motivating key personnel and other risks detailed in SmartVideo's periodic report filings with the Securities and Exchange Commission. By making these forward-looking statements, SmartVideo undertakes no obligation to update these statements for revisions or changes after the date of this release.