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FORD VEHICLE SALES INCREASE IN CINCINNATI

 CINCINNATI, May 5 /PRNewswire/ -- Led in April by a huge increase in sales of the Ohio-built Ford Thunderbird, sales of Ford Division cars and trucks continued to soar in the Cincinnati area.
 Car sales in the Cincinnati metropolitan area rose 22 percent in April, compared to April of last year. Truck sales were up 10 percent.
 Thunderbird sales more than doubled compared to April of 1992 -- jumping 208 percent. Sales of the Ford Mustang were up 129 percent. Sales of the all-new Ford Probe were up 35 percent, and Ford Escort sales climbed 15 percent.
 Sales of America's best-selling vehicle, the Ford F-series pickup truck, were up 24 percent. Sales of the all-new Ford Ranger pickup rose 23 percent. Ford Division sold 616 cars and 661 trucks in the Cincinnati metropolitan area in April.
 "Ford's total vehicle volume nationwide in April was above the prior year for the 17th month in a row," said Joseph King, Ford Division's Cincinnati Region sales manager.
 "The automotive market appears to be accelerating its positive momentum, as there now have been three substantial month-to-month improvements in succession," King added. "We estimate that final April figures will indicate a seasonally adjusted annual selling rate above 14 million total vehicles for the first time since September of 1990 and the strongest total truck market since August of 1989."
 -0- 5/5/93
 /CONTACT: Mike Vaughn of Ford, 313-322-1300/
 (F)


CO: Ford Motor Company ST: Ohio IN: AUT SU:

SB -- DE028 -- 5004 05/05/93 15:46 EDT
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Publication:PR Newswire
Date:May 5, 1993
Words:251
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