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FMC's new ads hit the airwaves. (FYI News & Notes).


NKH&W, Kansas City Kansas City, two adjacent cities of the same name, one (1990 pop. 149,767), seat of Wyandotte co., NE Kansas (inc. 1859), the other (1990 pop. 435,146), Clay, Jackson, and Platte counties, NW Mo. (inc. 1850). , Mo., went all out in developing television advertising for FMC See fixed mobile convergence.  Corp., Philadelphia, by creating the largest sound stage ever built in the Kansas City area. To create the 30-second spot entitled "Museum," the agency devised a 30-by-50 foot agricultural history museum setting, complete with multiple dioramas depicting the evolution of soil insecticide insecticide

Any of a large group of substances used to kill insects. Such substances are mainly used to control pests that infest cultivated plants and crops or to eliminate disease-carrying insects in specific areas.
 equipment and application methods. The commercial, which is now airing in the Midwest, features Capture and the Capture LiquidReady system and focuses on how the old ways of at-plant soil insecticides are becoming history. The agency also recently shot another television commercial, which will air throughout March, for FMC's Mustang mustang [Sp. mesteño=a stray], small feral horse of the W United States. Mustangs are descended from escaped Native American horses, which in turn were descended from horses of North African blood, brought to the New World by the Spanish c.1500.  Max Insecticide.
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Comment:FMC's new ads hit the airwaves. (FYI News & Notes).
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1USA
Date:Mar 1, 2003
Words:108
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