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FIDELITY MEDICAL APPOINTS DIRECTOR OF MARKETING AND SALES

 FIDELITY MEDICAL APPOINTS DIRECTOR OF MARKETING AND SALES
 FLORHAM PARK, N.J., June 11 /PRNewswire/ -- Herbert Grossman, chairman of Fidelity Medical, Inc. (NASDAQ: FMSIE) today announced that Ben Noy has been appointed director of marketing and sales.
 In his new position, Noy will be responsible for developing marketing strategies, building the marketing department, managing Fidelity Medical's direct sales force, establishing distribution relationships with dealers and manufacturers and overseeing the applications training staff.
 Noy joined the company in 1989 as product manager of the imaging product line where he was responsible for developing a new generation of Fluoro Plus digital image processing systems. Noy was also responsible for the development and recent introduction of the Fluoro Plus Archive product, an optical disk system which replaces 35mm film for the compact storage of cardiac catheterization procedures.
 Prior to joining the company, Noy was national sales and marketing manager of the archiving product line at Fonar Ltd., a manufacturer of MRI equipment. His background also includes progressively responsible positions in management of research and development and then marketing and sales of CT imaging products at Elscint Ltd. Noy is a professional engineer and holds a B.Sc. degree from the University of Waterloo, Ontario, Canada in electrical engineering and an MBA from California Lutheran University.
 Grossman commented, "Ben's tenure at Fidelity Medical has been most productive, particularly his key role in the development of the Fluoro Plus Archive product. His technical knowledge of the medical imaging field, prior experience in marketing and sales, and existing relationships with each of the Fidelity Medical sales people provide a strong foundation for directing the company's sales and marketing activities."
 Fidelity Medical Inc. designs, produces, distributes and services microprocessor-based medical devices and instruments in the image processing, image archiving and cardiodiagnostics fields.
 -0- 6/11/92
 /CONTACT: Mark Hoffman of Fidelity Medical, 201-377-0400, or Pete Earle of Omega Group, 212-661-8722, for Fidelity Medical/
 (FMSIE) CO: Fidelity Medical, Inc. ST: New Jersey IN: MTC SU: PER


TQ-SB -- NY063 -- 9317 06/11/92 14:52 EDT
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Publication:PR Newswire
Date:Jun 11, 1992
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