FEATURE/California Paints Introduces Revolutionary Interior Paint Line with Ultimate Scrubbability and Antimicrobial Protection.Feature Editors FEATURE... ANDOVER, Mass.--(BUSINESS WIRE)--Feb. 3, 2003 New 2010(R) Super-Scrub(R) Ceramic 100% Acrylic acrylic, artificial fiber made from a special group of vinyl compounds, primarily acrylonitrile. Acrylic fibers are thermoplastic (i.e., soften when heated, reharden upon cooling), have low moisture regain, are low in density, and can be made into bulky fabrics. Waterborne Matte Finish with Microban(R) Protection Takes Interior Paints to a New Level California Paints, an innovative paint manufacturer known for its high quality products, today announced the introduction of 2010(R) Super-Scrub(R) Ceramic 100% Acrylic Waterborne Matte Finish with Microban(R)antimicrobial antimicrobial /an·ti·mi·cro·bi·al/ (-mi-kro´be-al) 1. killing microorganisms or suppressing their multiplication or growth. 2. an agent with such effects. product protection. Based on the earlier success of the company's 2010 Interior Finishes, the new 2010 Super-Scrub Ceramic Matte Finish offers superior scrubbability and contains an antimicrobial agent to inhibit the growth of stain and odor causing bacteria, mold and mildew mildew, name for certain fungi and protists, for the diseases they cause in various crops, and for the discoloration (and sometimes the weakening and disintegration) they cause in such materials as leather, fabrics, and paper. on the dried paint film. "California Paints has answered the demand for a premium interior 100% acrylic from which consumers can easily remove stains," said Dave Lohr, president of California Paints. "Our 2010 Super-Scrub Ceramic possesses the most durable coating technology in existence, surpassing all others in stain resistance. Even after removing scuffs, dirt, crayons, markers, grease, and oils, walls will look like new." A major difference between 2010 Super-Scrub Ceramic Matte Finish and other paints that claim to be scrubbable is the fact that California Paints' brand is 100% acrylic waterborne. It has all the characteristics of a flat 100% acrylic product including adhesion, flexibility, smooth flowing and self-leveling, along with the added benefit of being scrubbable. The ceramic microsphere Not to be confused with Glass microphere. This article largely refers to micropheres or protein protocells as small spherical units postulated by some scientists as a key stage in the origin of life. technology used gives it superior durability and the ability to be scrubbed scrub 1 v. scrubbed, scrub·bing, scrubs v.tr. 1. a. To rub hard in order to clean. b. To remove (dirt or stains) by hard rubbing. 2. , acting as a shield for the paint film, protecting it from damage. Most other flat paints will discolor dis·col·or v. dis·col·ored, dis·col·or·ing, dis·col·ors v.tr. To alter or spoil the color of; stain. v.intr. To become altered or spoiled in color. or burnish when scrubbed. In addition to the advanced scrubbability, 2010 Super-Scrub Ceramic includes Microban(R)protection, an antimicrobial additive additive In foods, any of various chemical substances added to produce desirable effects. Additives include such substances as artificial or natural colourings and flavourings; stabilizers, emulsifiers, and thickeners; preservatives and humectants (moisture-retainers); and which permanently reduces bacteria, mold, and mildew growth that causes stain and odors Odors anosmia Medicine. the absence of the sense of smell; olfactory anesthesia. Also called anosphrasia. — anosmic, adj. halitosis bad breath; an unpleasant odor emanating from the mouth. . This nationally renowned additive ensures that painted surfaces are cleaner and remain fresher between cleanings. California Paints is the first company in the northeast to offer Microban protection in paint. 2010 Super-Scrub Ceramic Interior Paint is available in thousands of colors not of the white race; - commonly meaning, esp. in the United States, of negro blood, pure or mixed. See also: Color and is highly recommended for all residential and commercial interior environments, specifically high-traffic areas such as kitchens, bathrooms, and hallways. It is also ideal for restaurants, medical and health facilities, technical and research facilities, daycare centers, schools and health clubs. About California Paints Based in Andover, Mass., California Paints is a division of the employee-owned California Products Corporation, an innovative manufacturer of quality paints, coatings, and sports surfacing systems since 1926. Today, California Paints continues to blaze a trail in the paint industry. Recently, its line of 2010 Interior and Exterior Finishes set a new standard for 100% Acrylic Latex technology. The Fres-Coat house paint has been rated #1 by a leading consumer publication and Storm Stain(R) competes successfully with national stain lines. California Paints products are sold exclusively through select independent paint retailers. To locate a California Paints dealer, visit www.californiapaints.com or call 800-225-1141. MICROBAN and the MICROBAN symbol are registered trademarks of Microban Products Co. |
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