FBL Financial Group Declares Regular Quarterly Dividend and Introduces FBL Share Direct, a Direct Stock Purchase Plan.

Business Editors

WEST DES MOINES, Iowa--(BUSINESS WIRE)--Aug. 21, 2001

FBL Financial Group, Inc. (NYSE:FFG) today announced that its Board of Directors has declared a quarterly cash dividend of $0.10 per share to owners of Class A and Class B common stock.

The dividend will be payable on September 28, 2001 to shareholders of record as of September 14, 2001. There are 26,189,055 shares of Class A common stock and 1,192,990 shares of Class B common stock, for a total of 27,382,045 shares outstanding.

FBL Share Direct. FBL Financial Group also announces the availability of FBL Share Direct, a direct stock purchase plan for the purchase of FBL Class A common stock and for reinvesting dividends. Purchases may be a minimum of $50 per investment to an aggregate of $150,000 per year and may be made by check or by automatic monthly electronic funds transfer. The offering is made only by the prospectus. To learn more about FBL Share Direct and to get a prospectus, visit www.fblfinancial.com or call FBL's transfer agent at [phone].

FBL Financial Group (www.fblfinancial.com) is a holding company whose primary operating subsidiaries are Farm Bureau Life Insurance Company and EquiTrust Life Insurance Company. FBL underwrites, markets and distributes life insurance, annuities and mutual funds to individuals and small businesses. In addition, FBL manages all aspects of four Farm Bureau affiliated property-casualty insurance companies for a management fee and provides certain management and other services to National Travelers Life Company. FBL's three-pronged growth strategy includes (1) internal growth within its traditional Farm Bureau distribution network in 15 midwestern and western states, (2) alliances with other companies and (3) consolidations.