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ExpressAutoParts.com Teams with GiftCertificates.com; Launch Nationwide Father's Day Promotion; Partner on Mobile Marketing Vehicle.


Business Editors

NEW YORK--(BUSINESS WIRE)--May 30, 2000

Just in time for Father's Day, ExpressAutoParts.com (http://www.expressautoparts.com), the world's foremost online automotive superstore, has teamed with GiftCertificates.com, a leading Internet marketplace See vertical portal and Web hub.  for gift certificates, gift cards, and gift checks. The strategic alliance provides gift-givers access to ExpressAutoParts.com's vast inventory of auto parts Auto parts are components of automobiles. They mainly are, in alphabetic order (only car specific articles or articles with car section):
  • Air filter
  • Automobile self starter
  • Bell housing
  • Brakes
  • Bucket seat
  • Bumper
  • Buzzer
  • Battery
 and accessories, offered at 15-20% below retail cost.

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 the agreement, ExpressAutoParts.com will be the exclusive provider of gift certificates for auto parts and accessories on the GiftCertificates.com website. The deal also includes marketing of ExpressAutoParts.com through GiftCertificates.com's Father's Day advertising campaign, as well as cross-promotional marketing via both Web sites. Adding to ExpressAutoParts.com's stronghold in the online automotive parts market, the relationship with GiftCertificates.com extends its into the online gift-giving community.

GiftCertificates.com will be a co-sponsor with ExpressAutoParts.com and Yahoo! of ExpressAutoParts.com's promotional 18-wheel, event marketing vehicle that will tour locations throughout the U.S. This 53-foot Web on wheels will contain a 12-seat interactive race simulator, fully furnished computer rooms and a fully trained team, conducting demonstrations, product give aways, and special promotions. The marketing vehicle will bear the logos of all three companies, and will be on site at multiple motor sports events, automobile shows, colleges and universities, county fairs and other special events, nationwide.

"Last year's holiday season was just the beginning of the online shopping boom," says ExpressAutoParts.com Co-founder and Co-CEO Bruno de Landevoisin. "Combine the utility of the Internet, the Internet, the, international computer network linking together thousands of individual networks at military and government agencies, educational institutions, nonprofit organizations, industrial and financial corporations of all sizes, and commercial enterprises  practicality of gift certificates and easy access to millions of automotive parts and accessories, and you have a valuable commodity for consumers."

"We're thrilled to tap into ExpressAutoParts.com's automotive expertise, further diversifying our extensive list of gift certificate offerings," said Nancy Robbins, Senior VP, Merchant Development at GiftCertificates.com.

About GiftCertificates.com

GiftCertificates.com is an online marketer and transaction processor of gift certificates, gift cards, and gift checks for many leading retailers, restaurants, and hotels. The company represents a broad range of merchants including luxury retailers like CHANEL, Neiman Marcus Neiman Marcus

U.S. department-store chain. It was founded in Dallas, Texas, in 1907 by Herbert Marcus, his sister Carrie Marcus Neiman, and her husband, A.L. Neiman.
, and Tourneau; national retailers like Barnes & Noble, Bloomingdale's, Brooks Brothers Brooks Brothers is the oldest surviving men's clothier in the United States, founded in 1818. The privately owned company is owned by Retail Brand Alliance, a spinoff of Luxottica, and is headquartered on Madison Avenue in New York City. , Crate & Barrel, Macy's, and The Sharper Image; travel related services like American Airlines American Airlines

Major U.S. airline. American was created through a merger of several smaller U.S. airlines and incorporated in 1934. It continued to buy the routes of other airlines, becoming an international carrier in the 1970s; its routes include South America, the
 and Marriott Hotels & Resorts; and popular restaurants like the Palm, McCormick & Schmick's, Benihana and TGI TGI Tribunal de Grande Instance
TGI Target Group Index
TGI Thank God It's Friday (US restaurant chain)
TGI Tracheal Gas Insufflation
TGI Tumor Growth Inhibition
TGI Trato Gastrointestinal (Portugese) 
 Fridays. Customers can purchase elegantly packaged gift certificates sent via overnight and standard mail or send electronic gift certificates via email. GiftCertificates.com also provides retailers with private-label gift certificate services and corporations with employee gift and incentive solutions. (http://www.GiftCertificates.com)

ExpressAutoParts.com, Inc., is the world's largest online automotive superstore, offering millions of parts and accessories for both foreign and domestic cars, trucks and SUVs, at 15% - 20 % below traditional retail cost. An indispensable resource for everyone from the weekend do-it-yourselfer to the trained professional ExpressAutoParts.com offers special features including: "Mr. G's Daily Tech Tips"; specialty part experts; an auto enthusiast resource center - complete with, specialty parts sourcing, racing schedules, trade show information, car show information, and classic car news; and ASE (Adaptive Server Enterprise) A relational DBMS from Sybase that runs on Windows NT/2000, Linux and a variety of Unix platforms. ASE is a comprehensive and robust data management product with a long history dating back to the late 1980s.  certified, live online mechanics to provide automotive advice every step of the way. Established in 1998, ExpressAutoParts.com is based in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 with access to a network of automotive warehouses throughout the country, facilitating super-fast delivery anywhere in the U.S.

For more information about ExpressAutoParts.com, please call John Roderick John Roderick is the lead singer and guitarist in the band The Long Winters. He was born in Seattle but grew up in Alaska. He started playing guitar in high school but never really bothered to get good until many years later when all his other options had dried up. , Rosen Interactive, 212.255.8455, or e-mail john@rosengrouppr.com
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:May 30, 2000
Words:573
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