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Evening Standard to become free paper.

Byline: London's Evening Standard is set to become a free newspaper, whilst more than doubling its circulation.

Summary: London's Evening Standard is set to become a free newspaper, whilst more than doubling its circulation.

London's Evening Standard is set to become a free newspaper and more than doubling its circulation.

Publishers say they will increase their daily print from 250,000 copies to more than 600,000 when it axes its 50p cover price on October 12.

The move follows the increased pressure from free newspapers in the city in the past few years, although one of these, thelondonpaper, was closed last month.

Russian billionaire Alexander Lebedev, who bought the paper from the publisher of the Daily Mail, said: "The London Evening Standard is the first leading quality newspaper to go free and I am sure others will follow."

He added: "I am confident that more than doubling the London Evening Standard's circulation and maintaining its quality journalism is what London deserves."

Independent Television News Limited 2009. All rights reserved.

Independent Television News Limited 2009. All rights reserved.

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Publication:Independent Television News Limited (ITN)
Date:Oct 2, 2009
Words:186
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