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Articles 1-100 out of 100 article(s) Title Author Type Date Words Neolane to Present Session at NCDM 2009 Focused on Maximizing Lead Management Campaign Effectiveness. Dec 3, 2009 219 Effective counter militancy campaign yielding unbelievable success-Iftikhar. Nov 27, 2009 359 Dynamic Logic Releases Creative Best Practices for Driving Online Ad Effectiveness and Maximizing Brand Impact. Oct 20, 2009 494 United States : Announcing: SlideBand LLC Has Launched its Ground-Breaking Rich Media Slideshow Widget Banner Ad for Effective Online Marketing and Advertising! Oct 15, 2009 352 Shredded treat; Knitting nanas bowled over by advert success. Oct 14, 2009 416 Brand.net Enters Automotive Category, Bringing Its Industry-First Web-Wide Brand ROI Measurement to OEMs and Their Agencies. Oct 14, 2009 499 One of the Country's Foremost Experts on Advertising Effectiveness Becomes Strategic Partner of Conversion Associates. Sep 16, 2009 477 Searching for easy ways to improve your online advertising ROI. Snapp, Ariel Sep 16, 2009 1077 Cie Studios Introduces PostRelease, First Effective Solution for Online Forum Advertising. Sep 14, 2009 582 How to make effective ads. Aug 25, 2009 252 Nevada just doesn't add up. Crumpley, Charles Column Aug 17, 2009 634 Glaxo fails at establishing its ad to be "Taller Stronger Sharper". Aug 17, 2009 1255 Speaker urged Phil Knight to 'Just Do It'. York, Tom Aug 3, 2009 489 Advertisers and Audiences: How Their Views on Advertising Effectiveness Differ. Jul 21, 2009 1384 Aggregate Knowledge CEO to Discuss How to Optimize Audiences and Increase Ad Campaign Effectiveness. Jul 21, 2009 712 Motion's "Share Your Solution" Campaign Reveals Workflow Efficiencies, Increased Productivity. Jul 8, 2009 892 CPM Marketing Group Launches Unique Physician Relationship Management System to Quantify ROI of Outreach Campaigns. Jun 29, 2009 450 Lyris Webinar on Increasing ROI Through the Integration of Email and Social Media Marketing. Jun 16, 2009 286 Marketing ROI: In This Electronic Age, Print Articles and Print Advertising Still Sells Cars. Jun 10, 2009 348 Forbes Survey Examines Effectiveness of Digital Marketing Campaigns. Jun 1, 2009 582 Help marketers add value, urges CIMA. Jun 1, 2009 132 Company Profile for The Fournaise Marketing Group - The Tracker of Marketing Effectiveness[TM]. Company overview May 15, 2009 121 SDI Offers Accelerated Consumer and Prescriber Promotion Response ROI Analysis. May 13, 2009 461 Face it. They're gross: couple's show nose for business with their lids for condiment bottles. Russell, Joel Brief article May 11, 2009 266 Arbitron Leads Series B Investment in TRA, the Leader in ROI Insights for Television. May 7, 2009 494 United States: Neolane Centralizes DigitalGlobe s Marketing Resources and Improves Effectiveness of Event-Triggered Campaigns. Apr 30, 2009 411 Brand.net's SalesLink, the First Web-Wide Brand ROI Measurement Solution, Proves That Online Advertising Drives Offline In-Store Sales. Apr 22, 2009 546 Neolane Centralizes DigitalGlobe's Marketing Resources and Improves Effectiveness of Event-Triggered Campaigns. Apr 21, 2009 624 LookSmart Delivers Better Value to Advertisers with CPA-Optimized Ad Rotation. Apr 21, 2009 542 Receivables Management Firm Tracks Unattended ROI in Blended-Agent Environment with LiveVox SmartMessage. Apr 20, 2009 559 Effective Advertising During Tough Economic Times. Apr 16, 2009 362 TV and Magazine Ads More Effective Than Ads on Internet. Apr 1, 2009 671 Personal and psychological factors-does it impact the choice of advertising medium? Idris, Izian; Yajid, Mohd Shukri Ab; Khatibi, Ali Report Apr 1, 2009 4980 Neolane Teams with IBM to Improve Marketing Effectiveness and Increase Customer Value. Mar 24, 2009 727 TreeHouse Interactive Creates the First Marketing Automation/Demand Generation System to Deliver Real Campaign ROI Reporting. Mar 3, 2009 819 Precise measure of ads' success; Interface ; Company profiles and personalities. Company overview Mar 2, 2009 277 Edmunds.com Reports on Academy Award Ad Effectiveness: Hyundai and Audi Traffic Soaring After Broadcast. Feb 23, 2009 494 Jivox Introduces Industry's First "Video Engagement Score" to Measure Online Video Ad Performance-Driven Interactions Beyond Click-Throughs. Feb 17, 2009 446 Leading Advertising Measurement Executive Andrea Mezzasalma Joins TRA Advisory Board. Feb 9, 2009 528 Advert success. Feb 5, 2009 100 Ads Come Alive as Advertisers Boost Relevancy for Higher ROI. Feb 4, 2009 410 TargetRx's FieldPerformanceAdvantageSM Empowers Pharmaceutical Companies with Unique Insight to Help Maximize Sales and Marketing Effectiveness. Feb 2, 2009 1018 Lotame Partners with Vizu and Amplify to Measure the Value of Advertising on Social Media Beyond the Click. Feb 2, 2009 694 Sound off. Jan 1, 2009 465 Getting real returns from your advertising dollars. Bourque, Ron Viewpoint essay Dec 5, 2008 782 Australia : Digital Measurement Launch for Middle East. Nov 30, 2008 128 SEC no-action letter modifies use of past recommendations in adviser advertisements. Nov 21, 2008 1393 Specific Media Launches Dynamic Display(TM) Platform Providing Online Advertisers Unparalleled Control and Efficiency in Delivering Customized Ads to Relevant Audiences. Nov 11, 2008 503 Majority of Small & Midsize Businesses Fail to Track Search Advertising Effectiveness Due to Complexity, Reports Clickable. Nov 11, 2008 549 Sometrics Unveils New Rich Media Ad Units for the Social Web; Units Measure Brand Perception, Ad Effectiveness. Nov 3, 2008 580 United States: Jigsaw Enterprise Clients Report Increased Efficiencies in Sales Prospecting, Marketing Campaigns, Recruiting New Talent and Data Hygiene Processes. Oct 10, 2008 552 Jigsaw Enterprise Clients Report Increased Efficiencies in Sales Prospecting, Marketing Campaigns, Recruiting New Talent and Data Hygiene Processes. Oct 9, 2008 653 Apptera CMO to Offer Insights on Mobile Advertising Success for Leading Brands at L.A. RoadShow. Conference notes Sep 17, 2008 352 Enquiro Announces Contextually Relevant Ads Lift Brand Metrics. Aug 27, 2008 457 New Digital Ad Company Analog Analytics Optimizes Interactive "Super Banner" Ads to Increase Value and Conversion Rate of Online Campaigns. Aug 18, 2008 643 Measuring media. Russell, Joel Aug 11, 2008 146 Research and Markets: Maximise Marketing Strategies by Examining Label Networks' Sponsorship, Advertising & Marketing Effectiveness Youth Culture Profile Report 2008. Report Jul 22, 2008 567 United Kingdom: Video email company VuYou choose Intellitracker for their web analytics. Jul 18, 2008 358 the Rubicon Project Partners With AdJug to Deliver Efficiency to the International Online Advertising Market. Jul 1, 2008 742 Highest scoring ag ads. Semler, Jack Jul 1, 2008 923 Sweden: Mobile ads 'ten times more effective'. Jun 14, 2008 388 Mobile Advertising More Effective Than Online Advertising. Jun 11, 2008 618 Strategy Analytics: 12 Lessons for Mobile Advertising Success. Jun 5, 2008 325 Regulatory Overview For Cosmetics Advertising In The PRC. Selvadoray, Jonathan Jun 5, 2008 730 QuantumDigital Enhances Integrated Marketing Suite with New eMarketing Platform for More Effective Campaigns. May 27, 2008 495 ASA Adjudications Snapshot - April 2008. May 27, 2008 2458 Execs see ads cycle back to TV promos, yet expand 'net presence: online marketing brings new ways to achieve old goals of reaching targets. Lewis, Connie May 19, 2008 694 InsightExpress to Provide Ad-Effectiveness Research for its Clients on the Google Content Network. May 19, 2008 345 Marketing: the big questions answered: how to increase the effectiveness of your marketing spending. Sevier, Robert A. May 1, 2008 1610 Changes To Advertising Laws Will Bring An End To Hidden Taxes And Charges. May 1, 2008 587 Traffic Safety: Improved Reporting and Performance Measures Would Enhance Evaluation of High-Visibility Campaigns. May 1, 2008 694 Research on creating effective ads. Semler, Jack May 1, 2008 1241 New Report Reveals Online Ads Are Effective in Reaching Mature Adults. Report Apr 30, 2008 647 USADATA Introduces New Learning Center to Improve Client Direct Marketing ROI. Apr 29, 2008 287 Direct Group and CognitiveDATA Form Strategic Alliance To Offer Services That Reduce Direct Marketing Campaign Costs And Increase ROI. Apr 24, 2008 1033 Break Media Forms Online Video Advertising ROI Council. Apr 22, 2008 562 Slaves to fashion. Brief article Apr 7, 2008 306 SilverCarrot Turns Banner Ads into Direct Marketing ROI Machine. Feb 28, 2008 480 IDC Announces Speakers for 2008 Sales and Marketing Effectiveness Summit; Industry Leaders Share Best Practices in Sales and Marketing Integration. Company overview Feb 12, 2008 449 Interactive Marketers Lack Confidence in Ability to Track Real-Time Effectiveness of Multi-Channel Campaigns According to National Survey. Jan 21, 2008 857 Compete Ad Analyzer(TM) Tracks Online Ad Effectiveness for Marketers. Jan 16, 2008 483 OneCommand Announces New User-Friendly Tool for Auto Dealers to Design and Execute Low Cost, Highly Effective Multi Channel Marketing Campaigns. Jan 15, 2008 668 Agencies and Advertisers Can Now Measure the Conversion Effect of Specific Rich Media Features Through DoubleClick Rich Media. Jan 7, 2008 682 Advertising success of online business; Teenager launches another enterprise. Jan 5, 2008 493 Developing creative themes for integrated marketing communiciaton: subjective experiences as dimensions of value in offerings. Pendleton, Glenna; Dixit, Ashutosh; William, Lundstrom Jan 1, 2008 4597 North top for young boozers facing court; Police say figures reflect campaign success. Dec 20, 2007 572 Advertisements, public policy, and public health: Human Ecology researchers have determined that exposure to ads for smoking-cessation products encourages smokers to quit--even if they don't buy the products. Now, the experts are looking at the policy implications. Stone, Carole Nov 1, 2007 1588 CDC Software Introduces New Marketing Automation Solution to Measure Marketing Campaign Effectiveness. Oct 31, 2007 1111 Phoenix Marketing Retail Banking Research Ranks Effectiveness of Banks' Advertising Campaigns. Oct 25, 2007 441 Posner Advertising Launches TrakSource(TM) To Assess Effectiveness of Real Estate Marketing Campaigns. Oct 23, 2007 425 Xerox Teams up with Top Direct Marketing Executives to Discuss Effective Digital Campaigns at DMA Conference. Conference news Oct 10, 2007 755 IT'S THE LAW; Our campaign success means so much to families. Sep 28, 2007 566 Effie Awards Invite Marketers to Submit Their Most Effective Campaigns as the 40th Annual Call for Entries Opens. Sep 17, 2007 442 Are you telling me something? It's not the message that needs changing, it's the way we approach it. Luyckx, Alex Sep 1, 2007 496 Double Fusion Releases Landmark Research on Videogame Advertising Effectiveness; Multi-Title, Multi-Advertiser Study Establishes Key Factors That Influence and Attract Gamers. Jul 23, 2007 1243 10 techniques to use to ratchet up your marketing effectiveness. Goss, Fred Jul 6, 2007 803 IRI and TiVo Examine How DVR Usage Impacts Product Sales and Advertising Effectiveness at ARF Conference. Jun 26, 2007 424 IGA Worldwide to Underwrite In-Game Advertising Effectiveness Research Study to Be Conducted by BASES/Nielsen Entertainment. Jun 19, 2007 1124 What are the Most Effective Ways to Advertise to Podcast Listeners and Viewers? Mar 7, 2007 276 Attribute framing in former price comparison advertisements (1). Devlin, James F.; Ennew, Christine; McKechnie, Sally; Smith, Andrew Jan 1, 2007 1457

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