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European Broadcasters Choose Coding Technologies and DTS Compression Technologies to Deliver Enhanced Audio Experience.

MPEG-4 aacPlus selected for satellite and terrestrial transmission paths

LAS VEGAS & NUREMBERG, Germany -- Only one year after introducing the MPEG-4 aacPlus/DTS audio transcoding for digital surround sound TV broadcasting, DTS (1) (Digital Theatre Sound) A digital audio encoding system used in movie and home theaters. Popularized by the movie Jurassic Park, the six-channel (5. [R] Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: DTSI DTSI Defense Trade Security Initiative
DTSI Digital Twin Spark Ignition
DTSI Datron/Transco Systems Incorporated
DTSI DataTel Solutions, Inc. (San Antonio, Texas) 
) and Coding Technologies today announced the operational phase of their combined compression solution at the NAB (National Association of Broadcasters) Convention, in Las Vegas. Coding Technologies' aacPlus audio codec is currently being deployed for digital satellite and terrestrial broadcasting by HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates  broadcaster Euro1080 and in Norway's MPEG-4 DVB-T See DVB.  platform. Already earlier this year, major chip set manufacturers such as Broadcom, STMicroelectronics and Conexant announced that they intend to support single chip solutions for set-top boxes with aacPlus/DTS audio transcoding, enabling backwards compatibility to the world's installed base of home theater systems.

With the efficiency and audio quality of the aacPlus codec (1) (enCOder/DECoder) A hardware circuit that performs analog-to-digital conversion (ADC) and digital-to-analog (DAC) conversion. When analog signals are entered into a computer, cellphone or other device via a microphone or video source such as VHS tape or analog TV, , consumers can now receive much more HDTV programming in high quality surround sound, allowing broadcasters to deliver more movies, more sports, more documentaries and more dramas in 5.1 channels than ever before. They can also provide programming with multiple language surround soundtracks, as on DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 releases.

Until now, the major barrier to broadcasters implementing the latest advanced, high efficiency multi-channel MPEG-4 audio codecs for HD (High Definition) and SD (Standard Definition) TV broadcasts has been the lack of ability for consumers to decode surround sound in the home. Working with Coding Technologies in Europe, DTS has enabled the 'transcoding' of the company's advanced MPEG-4 aacPlus audio codec to DTS Digital Surround in the set-top box.

Capable of improving the efficiency and quality of MPEG-4 based multi-channel audio, Coding Technologies' aacPlus audio format employs a number of advanced open standard compression techniques which release significant bandwidth and reduce transmission costs for broadcasters. The technology will allow Norway's DVB-T and Euro1080's DVB-S See DVB. 2 platforms to transmit a greater range of programming in 5.1-channel audio quality as part of their migration to second generation MPEG-4 broadcast technology.

Stefan Meltzer, Coding Technologies' Vice President of Business Development, said, "The aacPlus/DTS advantage presents broadcasters with the dual benefit of higher quality at lower cost and greater compression efficiency. We are able to offer a real alternative to the current multi-channel audio compression technique for broadcasting and believe that this format offers today's broadcasters the increased flexibility that they need for their individual audio requirements."

Coding Technologies' codec has the support of component manufacturers across the broadcast chain, including set-top box vendors, chip manufacturers and encoder vendors.

Broadcaster's concerns are mitigated by the capabilities of aacPlus in dialogue normalization, dynamic range control and downmix to stereo as standard, which delivers improved quality without any need for the viewer to update the home cinema set-up.

"As multi-channel audio becomes an increasingly important consideration for television viewers, more broadcasters are looking to our aacPlus/DTS solution as an efficient way to streamline transmission and cut costs while delivering the end-user experience that viewers demand," commented Brian Towne, Senior Vice President & General Manager, Consumer Division, DTS. "We look forward to working with other digital broadcasters to enhance their audio offering."

aacPlus can be used in standard or high definition deployments. Backwards compatibility ensures that audiences across the viewing spectrum can benefit from it. Capable of integrating with legacy deployments in the combination with DTS, aacPlus is also versatile enough to offer its high quality audio improvements through existing A/V receivers.

All trade names, company names and product names are trademarks or registered trademarks of the respective owners.

Coding Technologies

Coding Technologies provides the best audio compression for mobile, broadcasting, and Internet. SBR SBR - Spectral Band Replication [TM] (Spectral Band Replication (audio, compression) Spectral Band Replication - (SBR) Guessing the nontransmitted higher frequency range of a compressed audio file by some helper bits (transmiited with the stream) and the transmitted base band. ) from Coding Technologies is a backward and forward Adv. 1. backward and forward - moving from one place to another and back again; "he traveled back and forth between Los Angeles and New York"; "the treetops whipped to and fro in a frightening manner"; "the old man just sat on the porch and rocked back and forth all  compatible method to enhance the efficiency of any audio codec; putting the "PRO" in mp3PRO and the "Plus" in aacPlus. Parametric Stereo from Coding Technologies and Philips again significantly increases the efficiency of audio codecs for stereo signals at low bit rates. Products from Coding Technologies are fundamental enablers of open standards such as 3GPP GPP Government Performance Project
GPP General Purpose Processor
GPP General Physical Preparedness
GPP Gambian People's Party
GPP Good Pharmacy Practice
GPP Gross Primary Productivity
GPP Green Procurement Program
GPP Generic Packetized Protocol
, 3GPP2, MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). , DVB (Digital Video Broadcasting) An international digital television (DTV) standard that is the European and Far Eastern counterpart of the North American ATSC standard. , Digital Radio Mondiale (communications) Digital Radio Mondiale - (DRM) A form of monaural digital broadcast using carrier frequencies below 30 MHz. DRM uses MPEG-4 AAC Main Profile and SBR at data rates of 16-25 kbps.

http://drm.org/.
, HD Radio, and the DVD Forum.

Coding Technologies is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 with offices in Sweden, Germany, China, and the USA. Founded in 1997 in Stockholm, the company later merged with a spin-off of the renowned Fraunhofer Institute in Germany, the inventor of MP3. Coding Technologies' customers include America Online, EMP EMP
abbr.
electromagnetic pulse
, iBiquity Digital, KDDI, O2, Nokia, Orange, RealNetworks, SK Telecom, Sprint, T-Mobile, Thomson, Texas Instruments, Vodafone, and XM Satellite Radio.

For more information, visit www.codingtechnologies.com.

DTS

DTS, Inc. (NASDAQ: DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS decoders are in virtually every major brand of 5.1-channel surround processor, and there are hundreds of millions of DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as DVD-Video, Surround Music and DVD-ROM DVD-ROM: see digital versatile disc.


A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc.
 software. DTS audio products are featured on more than 27,000 motion picture screens worldwide. Additionally, DTS provides imaging technology and services for the motion picture industry; DTS Digital Images, formerly Lowry Digital Images, is a wholly-owned subsidiary of DTS and an industry leader in image restoration and enhancement. Founded in 1993, DTS is headquartered in Agoura Hills, California For the unincorporated community, see .

Agoura Hills is a city (incorporated in 1982) in Los Angeles County, California, and has the ZIP code 91301. The population was 20,537 at the 2000 census. This city on the Ventura Freeway (U.S.
 and has offices in the United Kingdom, France, Italy, Canada, Hong Kong, Japan and China. For further information, please visit www.dts.com.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995 that involve risks, uncertainties, assumptions and other factors which, if they do not materialize or prove correct, could cause DTS' results to differ materially from historical results or those expressed or implied by such forward-looking statements. All statements, other than statements of historical fact, are statements that could be deemed forward-looking statements, including statements containing the words "planned," "expects," "believes," "strategy," "opportunity," "anticipates" and similar words. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products, services or developments; any statements regarding future economic conditions or financial or operating performance; statements of belief and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties that could cause actual growth and results to differ materially include, but are not limited to, the rapidly changing and competitive nature of the digital audio, consumer electronics and entertainment markets, the company's inclusion in or exclusion from governmental and industry standards, customer acceptance of the company's technology, products, services and pricing, risks related to ownership and enforcement of intellectual property, the continued release and availability of entertainment content containing DTS audio soundtracks, changes in domestic and international market and political conditions, risks related to integrating acquisitions and other risks and uncertainties more fully described in DTS' public filings with the Securities and Exchange Commission, available at www.sec.gov. DTS assumes no obligation to update any forward-looking statement to reflect events or circumstances arising after the date on which it was made.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 16, 2007
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