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Browse Esposito, Christine

1-22 out of 22 article(s)
Title Type Date Words
Survival or revival? Still reeling from a disastrous 2008 holiday season and plummeting sales through the first half of 2009, fine fragrance marketers hope autumn launches and holiday promotions provide some much needed relief. Nov 1, 2009 2743
Universal requests, unique requirements: women of color seek efficacious products that address their key concerns and bring out beautiful, even-toned skin. Oct 1, 2009 2203
Seeing the light: there are plenty of PSAs and UV-blocking technologies these days, but do consumers really understand that application of broad-spectrum protection needs to be a daily pursuit? Cover story Sep 1, 2009 2377
L'Oreal at 100: leadership & longevity: global beauty giant celebrates 100 years of scientific success and business acumen. Aug 1, 2009 4100
Is the fat lady ready to sing ... yet? Company overview Aug 1, 2009 10176
Visual impact: with sales slumping in most sectors, it might be more important than ever to have packaging that communicates with consumers and helps your product stand apart from the competition. Company overview Jun 1, 2009 2224
Skin care shines through; with the recession a likely cause of new wrinkles for marketers, skin care proves a bright spot as consumers continue to spend money on targeted anti-aging treatments. Cover story May 1, 2009 3903
Ethnic hair care: a healthy segment: natural ingredients and healthy tresses take center stage. Cover story Apr 1, 2009 2256
On the horizon: as industry awaits FDA's new sunscreen rule, sun care marketers are focused on broad spectrum protection and boosting SPF levels for the 2009 season. Cover story Mar 1, 2009 3442
Spin cycle: as the dominant force in the U.S. laundry care market, P&G continues to push ahead with innovative technology that protects its coveted market share. Can economic concerns and environmental awareness help other players, including the newest--Sun Products Corp.--chip away at P&G's lead? Jan 1, 2009 3804
Clean. Condition. Color: in mass, these three hair care categories were rather limp during the past year--and that was before the economy hit the skids. Salon products did slightly better, but will sales take a hit if customers head to the supermarket for shampoo and conditioner, or dare to color their hair at home? Dec 1, 2008 2471
Getting personal: masculine products and more skin care-like ingredients are on the rise as makers of personal cleansers look to connect with grooming-conscious men and moisture-craving women. But will new products from major brands keep consumers loyal as the economy continues to wobble? Cover story Nov 1, 2008 3127
Standing the test of time: when ingredients need to be tested, safety assessed and claims substantiated, the right testing facility can speed and ease the process. Company overview Oct 1, 2008 2680
Home sweet home fragrance: masking odor is a distant memory. Today's environmental fragrance products eliminate pesky scents, transport people to exotic locations and look right at home doing so. Sep 1, 2008 2624
Strong brands equal success. Aug 1, 2008 393
The nutricosmetics market: tasty new snacks and beverages are addressing beauty concerns. Will this whet the American appetite for nutricosmetics? Jul 1, 2008 2556
Navigating the naturals market: formulating and selling products with natural ingredients is easier today than ever before, or is it? Jun 1, 2008 3300
Daily dose of style: can targeted formulations and versatile cuts that give consumers more than one look boost sales of hair styling products? May 1, 2008 2863
Scent sales slip ... again: after another year of soft sales and an economic slowdown ahead in the U.S., can the next round of scents turn the tide for the fine fragrance business? Apr 1, 2008 3254
Efficacy is everything: claims sell products, and testing labs provide marketers with the sites, services and scientific proof they need to stand behind them. Oct 1, 2006 1297
Beyond clean: manufacturers of laundry detergent and fabric care products continue to add new and improved formulations, super concentrates and more sophisticated scents. Cover Story Jan 1, 2006 3559
The evolution of household cleaning: fueled by busy homeowners willing to pay more for convenience, the evolution of household cleaning products has meant less human contact with cleaning than ever before. But will consumers continue to shell out cash for gadgets when a regular spray bottle will do the trick? Dec 1, 2005 3509

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