Ericsson to power Vodafone live! in Egypt.Business Editors/High-Tech Writers STOCKHOLM, Sweden--(BUSINESS WIRE)--Jan. 30, 2003 Ericsson (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ERICY) has been selected by Vodafone Egypt Vodafone Egypt, part of the UK's Vodafone Group, is a mobile phone company in Egypt, formerly known as Click GSM. Vodafone Launched it's 3G Broadband (also known as 3. to deliver and install turnkey GPRS (General Packet Radio Service) The first high-speed digital data service provided by cellular carriers that used the GSM technology. GPRS added a packet-switched channel to GSM, which uses dedicated, circuit-switched channels for voice conversations. , MMS (Multimedia Messaging Service) An enhanced transmission service that enables graphics, video clips and sound files to be transmitted via cellphones. Developed as part of the 3GPP project, MMS phones are generally backward compatible with SMS and EMS. , and Instant Messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or solutions to power its "Vodafone live!" services. Vodafone Egypt initially launched mobile services in 1998 and has secured a customer base of over 2 million subscribers. Vodafone Egypt is now a widely recognized brand name in the Egyptian consumer market. "We are delighted with the level of commitment and partnership the local Ericsson team has demonstrated in preparation for launching Vodafone live! in April this year," said Thomas Poland, Vodafone Egypt Chief Technical Officer. "Ericsson has shown clear understanding of our business by working together to meet our aggressive rollout plan." MMS offers a dramatic increase in mobile-to-mobile and mobile-to-e-mail messaging capabilities by enabling color pictures, animations, audio and video clips A short video presentation. to be sent along with text, such as electronic postcards, animated cartoons and multimedia presentations. "We are very pleased to reinforce our long-term partnership with Vodafone Egypt," says Johan Lallerstedt, Ericsson President of Market Unit Northern Africa. "This contract will enable Vodafone Egypt to bring the latest technology to the Northern African market quickly to further increase the value of our offering to Egyptian consumers." Ericsson is the clear leader in MMS with 47 commercial MMS agreements and more than 90 trials at customer sites and through Mobility World. It has 40% of all MMS contracts with over 50% of subscribers worldwide. Ericsson has been awarded MMS contracts in all major markets. Ericsson is shaping the future of Mobile and Broadband Internet See broadband. communication through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world. About Vodafone Egypt: Previously called Misrfone, Vodafone Egypt was founded in November 1998 as an international consortium. Vodafone Egypt's major shareholder is Vodafone, the world's largest mobile communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. serving in 30 countries bearing more than 200 million customers. Being an Egyptian operator with broad local experience and possessing cutting-edge technology, Vodafone Egypt provides a variety of advanced, pioneering and world-class mobile services to the Egyptian market. |
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