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Equinix Introduces New Multi-Network Management Services as Part of Network-Centric Strategy.


Business Editors/High-Tech Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Feb. 11, 2002

Internet Exchange See IXP and NAP.  Company to Leverage More Than 75 Network Service

Providers to Deliver Expanded Service Set

Equinix, Inc. (Nasdaq:EQIX), the leading provider of core Internet exchange services, today announced details of the company's strategic focus to leverage its multi-network Internet hubs to extend the performance benefits and cost efficiencies of Equinix's unique Internet exchange services to a broader customer base. As a part of this initiative, the company announced three new multi-network management services, Equinix Managed Router Service, Equinix Intelligent Routing Service and Equinix Command Center.

Equinix's network-centric strategy and services leverage the more than 75 networks participating in Equinix's Internet Business Exchange(TM) (IBX IBX Independence Blue Cross (Health Insurance Company)
IBX Internet Business Exchange
IBX Integrated Business Exchange
IBX Inner Banks (Foundation of Renewal for Eastern North Carolina) 
(R)) centers to maximize the performance, scalability, revenue and cost benefits of network diversity for enterprise, content provider and network service provider customers. The initiative is comprised of two targeted service sets, multi-network management services and traffic exchange services, and will provide customers with the most comprehensive suite of products and services for their core peering and network connectivity needs.

New Multi-Network Management Services

Equinix's multi-network management services provide enterprise and content provider customers with easily provisioned managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality  designed to optimize the network rich Equinix IBX environment for higher performance and cost effective Internet operations. The first service offerings in this segment, announced today, include Equinix Managed Router Service, Equinix Intelligent Routing Service and Equinix Command Center. Equinix is partnering with leading technology vendors to deliver Equinix Intelligent Routing Service and Equinix Command Center.

With Equinix Managed Router Service, enterprises and content companies can easily reap the benefits of network diversity by outsourcing the technical complexities of network integration, such as multi-homing, to Equinix. This service allows companies that do not have the internal expertise to configure Border Gateway Protocol Border Gateway Protocol - (BGP) An Exterior Gateway Protocol defined in RFC 1267 and RFC 1268. Its design is based on experience gained with Exterior Gateway Protocol (EGP), as defined in STD 18, RFC 904 and EGP usage in the NSFNet backbone, as described in RFCs 1092 and 1093.  (BGP (Border Gateway Protocol) The routing protocol that is used to span autonomous systems on the Internet. It is a robust, sophisticated and scalable protocol that was developed by the Internet Engineering Task Force (IETF). ) settings to focus on their core competencies A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
 while Equinix manages the connectivity to their choice of networks. In addition, the service includes router management, administration and network service provisioning.

Equinix Intelligent Routing Service is the only managed intelligent routing service enabling performance and price-based traffic control based on real-time customer traffic across the customer's choice of networks. This service leverages the aggregation of network service providers within IBX centers and consists of a software and infrastructure platform that allows customers to tune their networks to balance price and performance priorities by routing traffic across the least priced path that meets performance requirements. Offered as a managed service, Equinix Intelligent Routing Service delivers dramatic reductions in bandwidth costs, without a large hardware or software investment.

Via a managed software architecture, Equinix Command Center allows customers to self-monitor, manage and control applications, network devices, systems resources and user transactions, providing customers with direct control over infrastructure performance and service level agreements. The service features in-band and out-of-band network monitoring The term network monitoring describes the use of a system that constantly monitors a computer network for slow or failing systems and that notifies the network administrator in case of outages via email, pager or other alarms.  and management, aggregated information across multiple IBX centers, browser-based access to detailed monitoring and a single Equinix point of contact for support and billing.

"As Internet usage continues to grow, businesses with critical Internet operations will require simplified and cost effective services to help them manage the networks they use for their connectivity, transit and peering needs," said Joseph Baylock, group vice president of Gartner, Inc. "Multi-network management services, combined with direct access to a concentration of top networks, will enable enterprises, content providers and Internet infrastructure companies to put the performance, revenue and cost benefits of multi-network availability to work for them with greater ease, functionality and speed."

Traffic Exchange Services

The second product segment in the network-centric services strategy focuses on providing high-performance and cost-effective peering, transit and traffic exchange services for carriers, ISPs and large content providers and includes Equinix Internet Core Exchange(TM) and Equinix GigE Exchange(TM) services. Equinix Internet Core Exchange, announced in December 2001 with seven of the world's top backbone networks as customers, is the first turnkey service to fundamentally improve the peering architecture of the Internet. The service enables, in a centralized cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es

v.tr.
1. To draw into or toward a center; consolidate.

2.
 and neutral environment, direct interconnection for peering between major backbone networks for the first time.

As a part of the traffic exchange services segment, Equinix will expand the Equinix GigE Exchange, a service designed to facilitate ISP (1) See in-system programmable.

(2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines.
 and content peering, to additional IBX centers in the first half of 2002. This service, deployed in 2001 and currently available in the Dallas, Washington, D.C. and Silicon Valley area IBX centers, is a bundled offering based on a gigabit ethernet An Ethernet standard that transmits at 1 Gbps. Used mostly to connect high-end workstations and servers as well as for network backbones, Gigabit Ethernet transmits full duplex from point to point using switches and half duplex in a shared environment (CSMA/CD) using a hub.  central switching fabric. The service allows ISP and content provider customers such as Yahoo!, MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory).  and SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002.  to establish a network or content presence within an IBX center to quickly and easily facilitate enhanced performance while reducing costs. With 34 network and content provider customers, traffic on the service grew an average of 200% monthly during the fourth quarter of 2001.

"Today's strategy and new services announcement builds on Equinix's commitment to providing comprehensive Internet exchange services that help our customers leverage the large aggregation of networks in our centers," said Peter Van Camp, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Equinix. "Our network-rich centers and unique service offerings enable customers to quickly and easily enhance the redundancy, flexibility, performance and cost-savings of their operations."

About Equinix

Equinix is the leading provider of core Internet exchange services that allow networks, Internet infrastructure companies, enterprises and content providers to grow, manage and control their network and Internet operations for unparalleled performance. Through the company's six Internet Business Exchange(TM) (IBX(R)) centers, customers can directly interconnect with the providers that serve over 85% of the world's Internet networks and users for their critical peering, transit and traffic exchange requirements. These interconnection points facilitate the highest performance and growth of the Internet by serving as neutral and open marketplaces for Internet infrastructure services, allowing customers to expand their businesses while reducing costs.

Network and service provider customers include AT&T, Akamai, Cable& Wireless, EDS (Electronic Data Systems, Plano, TX, www.eds.com) Founded in 1962 by H. Ross Perot (independent candidate for the President of the U.S. in 1992), EDS is the largest outsourcing and data processing services organization in the country. , EYT EYT Enjoy Yourself Tonight , Genuity, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Level3, Loudcloud, QWEST, UUNET/WorldCom and others. Enterprise and content provider customers include Associated Press Associated Press: see news agency.
Associated Press (AP)

Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world.
, Charles Schwab Charles Schwab can refer to:
  • Charles M. Schwab, founder of Bethlehem Steel.
  • Charles R. Schwab, founder of the brokerage.
  • Charles Schwab Corporation, the brokerage.
, Google, MSN, Washingtonpost.Newsweek Interactive WashingtonPost.Newsweek Interactive is the online subsidiary of the Washington Post Company, headquartered in Arlington, Virginia, United States. WPNI operates washingtonpost.com, the website of the Washington Post. It also operates the Web sites Newsweek. , and Yahoo! For more information, visit the company's Web site at www.equinix.com.

Note to Editors: Equinix and IBX are registered trademarks of Equinix, Inc. Internet Business Exchange, Equinix GigE Exchange and Equinix Internet Core Exchange are trademarks of Equinix, Inc.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
, including statements related to Equinix's business outlook and bookings. Actual results may differ from expectations due to a number of factors, including: the challenges of building and operating IBX centers and developing, deploying and delivering Equinix services; competition from existing and new competitors; the risk that customers who have placed orders may not install or may delay installations; and the ability to open new IBX centers and deliver services when requested by our customers. The matters discussed in this press release also involve risk and uncertainties described from time to time in Equinix's filings with the SEC. In particular, see Equinix's quarterly and annual reports filed with the SEC. Equinix does not assume any obligation to update the forward-looking information contained in this press release.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 11, 2002
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