Engage Inc. Switches From Leading Client/Server CRM Software to Salesforce.com.

Business Editors/High-Tech Writers

SAN FRANCISCO--(BUSINESS WIRE)--Jan. 21, 2003

Leading provider of advertising, marketing and publishing software

standardizes on salesforce.com Enterprise Edition

Salesforce.com, the market leader in online customer relationship management (CRM), today announced that Engage, Inc. (OTCBB:ENGA) a leading provider of advertising, marketing and promotion (AMP) software solutions has standardized on salesforce.com Enterprise Edition. Engage elected to implement salesforce.com's easy-to-use, cost-effective online CRM solution in lieu of continuing with its pre-existing client/server software solution that had become too cumbersome and difficult to use. With salesforce.com's intuitive interface, Engage has realized a substantial return on investment through productivity gains, decreased support costs, and expects an increase in deal activity due to the better workflow and business processes that have been implemented.

"Our previous CRM solution theoretically offered more functionality than any business would realistically use, but in practice we had a tough time utilizing even the core functionality that we actually needed," said Jessica Allen, senior director of sales and marketing operations and communications at Engage, Inc., detailing one of the factors that contributed to the switch. "For example, leads from our Web site were not automatically captured like they are now with salesforce.com. This meant that previously, because the leads had to be manually entered into the system and CRM workflow rules made it largely impossible to properly route the lead, we could pursue only a small percentage of our inbound Web inquiries. Once we realized we were losing potential deals because of issues like this, we knew it was time for a change."

Engage completed its salesforce.com implementation process, including data migration from the existing application and online user training, in less than one month, without the help of outside consultants.

"Many companies are revisiting their client/server software installations and deciding that salesforce.com is a better fit for this economy and their particular needs," said Marc Benioff, chairman and CEO of salesforce.com. "There is no reason to tolerate software that doesn't deliver when salesforce.com offers immediate benefit at a much lower price."

Driven by frustration with the costs and limitations of client/server software, companies are switching to salesforce.com. Divisions and workgroups within large companies are implementing salesforce.com despite corporate mandates to use legacy CRM software. Given quick success with salesforce.com, usage is growing virally - to more than 5,700 salesforce.com customers and 70,000 users worldwide - as executives switch from enterprise software to online CRM success.

About salesforce.com

Salesforce.com builds and delivers customer relationship management (CRM) applications as scalable online services. The salesforce.com product suite - Team Edition, Professional Edition, Enterprise Edition, Wireless Edition and Offline Edition - gives companies of all sizes a complete 360-degree view of the customer. The company's award-winning CRM solutions provide integrated online sales force automation, customer service and support management, and marketing automation applications to help companies meet the complex challenges of global customer communication. Salesforce.com has received considerable recognition in the industry, including Editors' Choice and two Five-Star ratings from PC Magazine, two Deploy Awards from InfoWorld, Red Herring 100, Upside Hot 100, Investor's Choice Award from Enterprise Outlook, Editors' Choice from TMCLabs, Top 10 CRM Implementation from Aberdeen Group, and InfoWorld's 2001 CRM Technology of the Year. Founded in 1999, salesforce.com is headquartered in San Francisco, with offices in Europe and Asia.

About Engage, Inc.

Engage, Inc. (OTCBB: ENGA) is a leading provider of advertising, marketing and promotion (AMP) software solutions. Engage's digital asset management and workflow automation software enables the creation, production and delivery of marketing and advertising content more quickly and efficiently, increasing time-to-market advantages, boosting productivity and ultimately driving higher ROI from marketing programs and advertising campaigns. A publicly owned company, Engage is headquartered in Andover, Massachusetts, with European headquarters in London and offices worldwide. For more information on Engage, please call 877-U ENGAGE or visit http://www.engage.com

Salesforce.com is a trademark of salesforce.com, Inc., San Francisco, California. Other names used may be trademarks of their respective owners.

Engage and Engage for Retailers are trademarks or registered trademarks of Engage, Inc. Other product names mentioned herein may be trademarks and/or registered trademarks of their respective owners.