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Endavo and WV Fiber Launch Nationwide IP Multicast Network for D-Commerce; Agreement Provides for Cost-Effective Transport of IP-Delivered Content and Creates Immediate New Revenues For Partnership.


SALT LAKE CITY -- Endavo Media and Communications, Inc. (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB: EDVO), the leading developer of the D-Commerce Marketplace, and WV Fiber, headquartered in Atlanta, Georgia, today announced plans to distribute Endavo-enabled IP content and services, including voice, video and application level data services, over WV's fiber network, making them available to communities and service providers nationwide. This implementation follows a November 2004 announcement of the companies' intention to jointly develop the first nationwide IP Multicast A one-to-many transmission of data over an IP network. It is used for a myriad of purposes including updating routers, announcing and discovering services and streaming media. IP multicast saves network bandwidth, because packets are transmitted as one stream over the backbone and only  Network across America.

As part of the initial launch this summer, Endavo will host and deploy digital entertainment and integrated IP communications A general term for networks that use the IP protocol for voice (VoIP) and video traffic. See IP telephony.  services, including recently announced EnCast and EnRoute IPTV (Internet Protocol TV) Also called "TV over IP," IPTV delivers scheduled TV programs and video-on-demand (VOD) via the IP protocol and digital streaming techniques used to watch video on the Internet.  content delivery platforms, over a dedicated portion of WV Fiber's national IP backbone and facilities across the network. In addition, Endavo will provide WV Fiber with IP transport sales and a variety of other mission-critical OSS/BSS services through the Endavo EcoSystem, including bandwidth utilization management Utilization management is the evaluation of the appropriateness, medical need and efficiency of health care services procedures and facilities according to established criteria or guidelines and under the provisions of an applicable health benefits plan. , accounting and settlement, customer management and troubleshooting, product and service negotiation, specialized network management and content filtering See Web filtering and parental control software.  services.

Based on current IP traffic, Endavo expects to show immediate revenues, projected to represent approximately $4 million in the first year of implementation with WV Fiber. "We are now implementing key steps to deliver on the vision of launching the first IP Multicast Network nationwide, which will serve as the backbone of the D-Commerce marketplace," said Paul D. Hamm, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Endavo. "Today we have moved beyond concept and into deployment, providing us with the backbone and cost basis to make IP transport feasible for even niche content and small service providers, which gives us a notable advantage in the marketplace."

"This transport agreement with WV Fiber also dovetails perfectly with recently announced agreements to deliver IP video and IPTV programming on behalf of our new content partners, GEM and Clearlight TV, to broadcasters and media center PC's around the country through our EnRoute and EnCast delivery platforms," Hamm added.

The Endavo EcoSystem enables the cost-effective storage and managed delivery of IP-encoded content for owners and programmers, giving them expanded market reach and opening up a whole new world of choices for connected consumers across the entire network. Fully deployed, the EcoSystem will provide automated network, service, customer and transaction management for participating content and service providers. By implementing an open network architecture and the ability to multicast content across the network, the Endavo EcoSystem also lowers the financial barriers to entry for communities and providers in local markets who want to offer their residents or subscribers the benefits of store-for-play entertainment or niche programming.

WV Fiber is one of the fastest growing providers of network services in the country that focuses on IP and MPLS (1) (MultiProtocol Lambda Switching) The earlier name for GMPLS. See GMPLS.

(2) (MultiProtocol Label Switching) A standard from the IETF for including routing information in the packets of an IP network.
 communications solutions. The company's network reaches approximately sixty percent (60%) of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  population with Metro Service Area (MSA (Metropolitan Service Area) An urban area with at least 50,000 people plus surrounding counties. There are 306 MSAs and 428 RSAs (rural service areas) in the U.S. MSAs and RSAs are used to allocate cellular licenses. ) facilities located in 16 cities across its network, which will represent a significant expansion of market reach for Endavo and its partners. Leveraging this extensive reach, Endavo and WV Fiber will establish facilities connected to Broadband Communities and service providers across the network and create peering relationships with other fiber networks that, together, will be able to serve a rapidly growing broadband market across the U.S. with digital entertainment and communications solutions that are significantly more cost-effective and feature-rich than most traditional communications and broadcast solutions available today.

"The Endavo IP Services EcoSystem model Ecosystem models, or ecological models, are mathematical representations of ecosystems. Typically they simplify complex foodwebs down to their major components or trophic levels, and quantify these as either numbers of organisms, biomass or the inventory/concentration of  is quite unique and timely," said Peter Marcum, CEO of WV Fiber. "Not only does the technical approach far exceed what other providers are currently implementing in the U.S., but the business model of bringing together strategic business partners with complimentary strengths in a cooperative forum is a key differentiator and advantage. I believe that the Endavo product suite is compelling and the ideal system to showcase and differentiate WV Fiber's network capabilities."

About WV Fiber, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
 

A privately-held company, WV Fiber provides national and international communications services, as well as hosting, collocation and other professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. . With points of presence (POP) facilities located throughout the United States and Europe, WV Fiber is becoming a leading global player in the network service provider market. For more information on WV Fiber, please visit www.wvfiber.com.

About Endavo Media and Communications, Inc.

Endavo Media and Communications, Inc. distributes IP content and services over a national IP Multicast fiber network and any last-mile broadband medium (fiber, copper, wireless). Using an open-standard distribution and systems support engine to track and manage transactions individually from start to finish, Endavo allows service providers and broadband communities to access a digital marketplace of IP-based content and services from multiple suppliers, facilitating immediate product expansion and a migration path to next-generation IP networks and content. For more information, visit http://www.endavo.com.

Forward-looking statements in this release regarding Endavo Media and Communications, Inc. are made pursuant to the "safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
" provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of the company's products, increased levels of competition, new products and technological changes, the company's dependence upon third-party suppliers, intellectual property rights, and other risks detailed from time to time in the company's periodic reports filed with the Securities and Exchange Commission.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 23, 2005
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