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Empire Kosher Poultry Announces New Distributor for South Florida.

Empire Now Poised for Rapid Growth in the Florida Market

MIFFLINTOWN, Pa., Sept. 13 /PRNewswire/ -- Empire Kosher Poultry, Inc. today named Don Greene Poultry, Inc., (DGP), one of Florida's premier poultry distribution companies, as its sole distributor for the State of Florida, The Caribbean and The Bahamas.

"Don Greene's experience in Florida and the Caribbean's poultry business made it a natural choice for Empire," said Rob Van Naarden, President and CEO of Empire Kosher Poultry, Inc. "We know that Don Greene's reputation for providing outstanding customer service will help grow the Empire brand in the Florida and Caribbean market," Van Naarden continued.

Stuart Reisman, Executive Vice President of Don Greene Poultry, Inc. said, "We are very excited about entering the kosher market, especially here in Florida. We had been exploring this opportunity for some time and determined that entering the kosher market with Empire Kosher, the premier name in kosher poultry, was the perfect way to get into this growing market. Furthermore, we feel honored to be getting started right before the Jewish High Holiday season, so that we can help supply families in Florida with the highest quality kosher poultry available for their Holiday tables."

Concurrent with this announcement, Don Greene announced the appointment of Haim Reaboi to lead a new Kosher Division at DGP. Empire Kosher will be the division's flagship brand. Reaboi has extensive experience in the kosher poultry and beef industry, specifically in Florida.

Currently all of Empire's 375+ SKU's of fresh and frozen poultry, further processed and frozen specialty foods are available at over 750 locations throughout Florida, ranging from independent stores to supermarket chains such as Publix, Albertson's, Wal-Mart and Winn Dixie, as well as food service accounts such as nursing homes, hospitals, restaurants and cruise lines.

For more information please call Don Greene Poultry, contact Haim Reaboi at 1-800-CLUCKER.

About Empire Kosher Poultry, Inc.

Empire Kosher Poultry, Inc., the largest kosher poultry producer in the world, is headquartered in central Pennsylvania. Empire(R) produces kosher chickens and kosher turkeys through a fully integrated process starting with breeder farms, egg hatchery, feed mill, grow-out houses and processing facilities. Through this fully vertically integrated approach, Empire(R) continues to deliver the highest quality poultry products available anywhere. For more information please contact Mr. Paul Albert, Marketing Communications Manager at 717-436-7021.

About Don Greene Poultry, Inc.

Since 1965 Don Greene Poultry, Inc. has been servicing Florida's retail, hospitality and food service industries with high quality poultry, provisions and, more recently, dry goods. Known for superior customer service, DGP has become one of Florida's premier distribution operations with 70,000 sq. ft. of refrigerated and frozen warehouse space, and a large fleet of refrigerated trucks. In addition to Florida, DGP also services the cruise line industry and the Caribbean basin. The company's current customer base consists of retail markets, fast food poultry restaurants, domestic and export distributors and overseas distributors. DGP is privately held by Stephen M. Greene, son of founder Don Greene.
 212-787-9400 X 106

CONTACT: ELIE ROSENFELD for Empire Kosher Poultry, Inc., +1-212-787-9400 X 106
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Publication:PR Newswire
Geographic Code:1USA
Date:Sep 13, 2005
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